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Gamification Actually Shows No Signs of Slowing Down

Gamification Actually Shows No Signs of Slowing Down | Social Mind | Scoop.it

Earlier this week, Gartner Research released a study with the headline “Gartner predicts that by 2014, 80 percent of current gamified applications will fail to meet business objectives primarily because of poor design.”

 

Despite the 80% failure rate in 2014, in 2015 Gartner believes “40% of Global 1000 corporations will use gamification as the primary mechanism to transform primary business operations. By 2016, gamification will be an essential element for brands and retailers to drive customer marketing and loyalty. By 2017 50% of Global 1000 will use gamification and learning for recruitment processes. A gamification program will be a key organizational enabler for 75% of enterprise-oriented dev ops initiatives, up from less than 1% today.”


By Adam Chapman

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15 Ways to Integrate Gamification Features into Your SEO Strategy

15 Ways to Integrate Gamification Features into Your SEO Strategy | Social Mind | Scoop.it

You either have to build very small Gamified features  or devise a beautiful, unique experience with Gamification elements engineered in at the core.


Via malek
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Gamification design

Designing for gamification - presentation delivered on 25th May 2012 at Beuth University of Applied Sciences Berlin as part of the Future Social Learning Networ...

Via Maria João, michel verstrepen
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