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B2B Social Marketing: Anatomy of a Successful Campaign [Infographic]

B2B Social Marketing: Anatomy of a Successful Campaign [Infographic] | Social Mind | Scoop.it

This piece and infographic was posted by Jason Miller for Marketto.The infographic helps you to examine the elements of a successful B2B social marketing campaign. If you're new to social media or need a refresher, this will be very useful.

 

Understanding each social network and what your business can gain from each one is essential.

 

It’s a business-eat-business universe and B2B marketers today must utilize social media channels if they want a chance at surviving alone in the deep recesses of space.

 

**Businesses that understand the importance of adding social elements to their marketing campaigns empower customers and prospects to share with their networks.

 

**This peer-to-peer word of mouth messaging is highly trusted and very effective in amplifying the impact of your campaigns.

 

In the following infographic, we examine the elements of a successful B2B social marketing campaign to help you learn how to make your business move at the speed of light.


See infographic here: [http://bit.ly/Q0L15N]


Via janlgordon
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20 Best Free WordPress Plugins For Social Media | WordPress Aisle

20 Best Free WordPress Plugins For Social Media | WordPress Aisle | Social Mind | Scoop.it

"After search engines, social media services are the second biggest source of traffic. Having the right plugins can give you an edge over other blogs and can also assist you in gaining the extra functionality you need for your WordPress-powered site.

 

Today, I have compiled 20 awesome free WordPress plugins for social media that automatically make it easy for blog visitors to easily interact with Facebook, Twitter, Buzz and virtually. With these top social media plugins, you can take your blog to new platforms and novel dimensions."

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6 "Compelling" Reasons A Blog Should Be The Center Of Any Social Content Strategy

6 "Compelling" Reasons A Blog Should Be The Center Of Any Social Content Strategy | Social Mind | Scoop.it

Despite the many business benefits of blogging - http://bit.ly/KwkATh , it remains an underutilized tactic.

 

Recent research shows - http://bit.ly/Kwkpr6 - that only 37% of the Inc. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs.

 

Tom Pick - presents six compelling reasons for organizations of all sizes to make blogging the center of their social media and content marketing efforts:

 

#1. Search engine optimization (SEO)

#2. Fresh content

#3. Flexibility

#4. Ownership

#5. Leads

#6. Content that makes all other tactics more effective

 

”Companies that blog have 79% more Twitter followers than those that don’t…The relationship between blogging and Twitter followers is particularly strong for small businesses…small businesses that blog on average have 102% more Twitter followers than those who don’t.” [Hubspot - http://bit.ly/KwnnvW]

 

Given all of these benefits, why have so many firms still not embraced blogging?

 

Source: http://bit.ly/Kwkhb8

By Tom Pick - http://bit.ly/AlEGEH


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Top 10 Social Media Time Saving Tips for the Busy Blogger

Top 10 Social Media Time Saving Tips for the Busy Blogger | Social Mind | Scoop.it

"Building a good social media presence doesn’t have to take all your time.

 

You just need to work smart, and focus on the activities that produce the highest ROI. Because you’ll start to notice that specific activities pay off a lot more than others.

 

Here’s how you can identify those activities, grow your audience, and save yourself a ton of time in the process."


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