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Panasonic project to donate a total of 100,000 solar LED lanterns to people in regions of the world without electricity

Panasonic project to donate a total of 100,000 solar LED lanterns to people in regions of the world without electricity | Social Mercor | Scoop.it
Panasonic Corp has launched the 100,000 Solar Lantern Project, a project to donate a total of 100,000 solar LED lanterns to people in regions of the world without electricity, by 2018, the 100th anniversary of the company’s founding.

Via Digital Sustainability
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Digital Sustainability's curator insight, February 25, 8:16 AM

Panasonic Corp has launched the 100,000 Solar Lantern Project, a project to donate a total of 100,000 solar LED lanterns to people in regions of the world without electricity, by 2018, the 100th anniversary of the company’s founding.

As the first stage in this effort, Panasonic is donating 3,000 compact solar lights to NPOs and NGOs helping to solve social problems in Myanmar. A ceremony to mark this donation was held Friday at the Sedona Hotel Yangon in Yangon, Myanmar. Next month, Panasonic plans to donate an additional 5,000 compact solar lights to an NGO in India, along with 2,000 lights to a refugee camp in Africa.

Currently, there are about 1.32 billion people worldwide living without electricity, mainly in developing countries in Asia and Africa. Many homes in these regions use kerosene lamps for lighting, but these lamps pose the risk of fire and the smoke released by the lamps is also harmful to human health. Since kerosene lamps also do not provide sufficient light, they significantly restrict what people can do at night while creating considerable hazards for them. The lack of electric light in these regions means challenges in the areas of healthcare, education and the economy.

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We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity

We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity | Social Mercor | Scoop.it
Why do marketers revel in military jargon? Must we really rally troops to deploy conquest ads or fire quick hits of bleeding-edge apps?

Via Karen Dietz
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Scooped by Karen Dietz onto Just Story It

ManagingAmericans's comment, February 16, 12:45 AM
Thanks Karen, insightful indeed.
Oakville Deals's curator insight, February 16, 2:56 PM

This is an article that I was going to write. I think it is an American thing.

Karen Dietz's comment, February 18, 12:05 PM
Glad you enjoyed the article and found it useful!
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Anecdote: The Story of Malaysian Airlines and Business Storytelling

Anecdote: The Story of Malaysian Airlines and Business Storytelling | Social Mercor | Scoop.it
Karen Dietz's curator insight, December 12, 2012 1:49 PM

Thank you Hans Heesterbeek for finding and sharing this video!


Here is what I love about it: my colleague Shawn Callahan in Australia made this simiple yet elegant and engaging video that shows how leaders can effectively use stories to create change.


The 3 minute video goes over what we typically do that doesn't work. And then provides alternative ways that do engage people in supporting a change effort.


Good one Shawn! Thanks for putting it together and making it available.  It is also a terrific example of Anecdotes biz storytelling in its own right.


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

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The 8 Most Damaging Excuses People Make For Their Unhappiness

The 8 Most Damaging Excuses People Make For Their Unhappiness | Social Mercor | Scoop.it
Faulty excuses keep thousands of people from creating the lives they want. Do any of these 8 most common excuses for unhappiness resonate with you?

Via Barb Jemmott, Ariana Amorim, AlGonzalezinfo, Amy Melendez
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Rescooped by Amy Melendez from #BetterLeadership

Nadine Hack's curator insight, December 29, 2012 8:40 AM

More reflections to consider.

AlGonzalezinfo's curator insight, December 29, 2012 7:15 PM

Fantastic list to do the opposite!

Christine Heine's comment, December 30, 2012 6:27 AM
Here is to a new year filled with the 4 C's enabling all who wish it to now will it.