Via Tocquigny
Share ideas that matter on the social web and experience
the benefits of curating the world's best content.
I don't have a Facebook, a Twitter or a LinkedIn account
|
|
Rescooped by Mercor from Tocquigny's Digital Marketing Daily onto Social Mercor |
Scooped by Megan Turner onto Tocquigny's Digital Marketing Daily
Are you sure you want to delete this scoop?
Your new post is loading...
As I looked back on 2012, preparing a series of posts about how technology and startups have changed in Asia, it struck me just how significant the period was for Southeast Asia.
Via Peta Heinrich, Cathy Roberson
Mercor's insight:
Rescooped by Cathy Roberson from Global Supply Chain Management onto Global Logistics Trends and News Delete the scoop?
Are you sure you want to delete this scoop?
Yes
No
|
The importance of China for Apple’s bottom line continues to grow, as its portion of the company’s revenue has risen from 12 percent last fiscal year to a total of 15 percent this year. Via Peta Heinrich, Cathy Roberson Delete the scoop?
Are you sure you want to delete this scoop?
Yes
No
|



Your new post is loading...
Content Marketing is a growing and powerful way that businesses of all sizes can use to reach their customers. As compared to traditional advertising, the focus is not to “interrupt” the user with a brand message. With content marketing the goal is to educate the potential customer, engage with them, build a relationship, and draw them closer to the brand.
How are companies using Content Marketing?To implement a Social Media strategy, the types of tactics being used by businesses include:
Content Marketing is THE focus for 2013. What do you think?
51% des responsables marketing en B2B ont prévu d'augmenter leurs investissements en 'content marketing'...est-ce l'effet du buzz et bouche-à-oreille, ou le constat de sa pertinence sur les indicateurs de performance (génération et qualité des leads, visibilité, engagement, ventes,...)? La question est ouverte...