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Platforms such as Twitter and Facebook come with a pretty steep learning curve – certainly when used for business marketing – and to maximize return on investment it’s essential that you implement a winning strategy. It's important for businesses to select the right individuals to manage social channels and to use specific metrics to analyze feedback and success. Learn more about social media strategies from this infographic, which presents an 8-step strategy for successful social media marketing...
Via Lauren Moss, Ivo Nový
New research shows that many businesses around the world won’t start planning until 2018. Is this too late?
Despite widespread warnings of resource scarcity over the next few decades, a significant proportion of global businesses are not prepared to address the predicted shortfall, according to new research by Carbon Trust.
The U.K.-based organization’s survey of 475 executives in the U.S., Brazil, China, Korea and the U.K. revealed while a majority acknowledged that their companies would have to charge more for their products and services as a result of resource constraints, 43 percent are not monitoring risks posed by incidents such as energy price increases and environmental disasters. Over 50 percent have not developed goals to reduce their company’s consumption of water, waste production or carbon emissions...
View the Carbon Trust infographic for more details on the survey.
Via Lauren Moss
Finally this article says what everyone should know about sale, but it's also valid both in the social media world and, of course, in the real life. Be a person who gives is always the best path to receive more in return, even if you do not expect that and it's not your goal. [note Martin Gysler] Bob Burg, co-author of The Go-Giver, says high-pressure sales are the wrong way to go. To many people, sales is a shady profession, predicated on shark-like closing techniques, manipulation, and shallow, transactional relationships. Bob Burg says that’s exactly the wrong approach. “Top salespeople, the best of the best, understand that when it comes to selling, it isn’t about them or their product or service. It’s about the other person and how they benefit from it,” he says. Burg, co-author (with John David Mann) of the bestselling The Go-Giver: A Little Story about a Powerful Business Idea and their follow-up Go-Givers Sell More, admits his emphasis on the other person “sounds Pollyanna-ish.” But he’s convinced that a low-pressure – even no-pressure – approach will ultimately result in far more sales (not to mention greater career satisfaction for its practitioners). Read more: http://www.forbes.com/sites/dorieclark/2012/11/11/to-succeed-in-sales-suspend-your-self-interest/
Via Martin Gysler, John van den Brink
Infographics on Steve Jobs Life and Success Journey with help of Visual Videos with Entrepreneurs advice, Apple Store, Networking, Interview, inspiring Quotes...
Via Susan Bainbridge
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Two infographics provide data and tips to explain why brands must leverage visual social media in 2013 to stay relevant and grow. Today, the marketing world is still hot on the social media marketing trail, but the trail has diverged. There are different paths with cheerleaders along the way no matter which path a marketer follows. Ideally, marketers should find the path down the middle that marries all of the elements of social media marketing, but most are not there yet. Many of today’s marketers are still choosing a single path to focus on or jumping back and forth. For example, those paths include the data and metrics focus, the storytelling focus, the visual focus, and more. This article hones in on the visual focus with the help of two great infographics that visually share the data and tell the story of visual storytelling...
Via Lauren Moss
By improving resource productivity and using less for each unit of output, manufacturers can improve value, cut costs and reduce their exposure to volatile commodity prices. McKinsey & Company shows how new business models that transform the supply chain into a “supply circle” can significantly improve efficiency and profits...
(view the complete infographic at the article link)
Via Lauren Moss
In the last decade alone, the worldwide demand for the manufacture of goods has risen, resulting in increased levels of C02 emissions in the world's atmosphere. In 2010, 33,000 tons of C02 released into the atmosphere as a result of manufacturing.
If we don't reduce this number, these greenhouse gases will change the world for good. So, what are companies doing in the way of green manufacturing? This infographic investigates this, while reviewing the numerous positives of turning to a deeper shade of green. It also shares what consumers are saying to green companies, their demands for more sustainable products, and the promise of safety, health and energy saving and even during an economic downturn. Also indicated on this infographic is the increased power of consumers to make companies more eco-friendly, and manufacturers are now realizing the value of eco-friendly companies, contributing to a more sustainable shared future...
Via Lauren Moss
“10 Creative Secrets For Social Media Marketing” is an Infographic, so its creators hope you enjoy this one as much as you did with their previous infographic, “21 Rules For Effective Social Media Marketing“ View the complete infographic for ideas and tips on how to best leverage social media for marketing and business.
Via Lauren Moss, Sante Alagia
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![An 8-Step Social Media Marketing Strategy For Brands [INFOGRAPHIC] | Social Mercor | Scoop.it](http://img.scoop.it/Fgp_rpJnPdYN5YXCrCcaazl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
![Why Brands Must Embrace Visual Social Media in 2013 [infographics] | Social Mercor | Scoop.it](http://img.scoop.it/04wqBzr0Q4EBepYMCOCgHTl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Scooped by Lauren Moss