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Rescooped by Mercor from green infographics onto Social Mercor |
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By improving resource productivity and using less for each unit of output, manufacturers can improve value, cut costs and reduce their exposure to volatile commodity prices. McKinsey & Company shows how new business models that transform the supply chain into a “supply circle” can significantly improve efficiency and profits...
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Tony’s Farm is the biggest organic food farm in Shanghai, which produces certified vegetables and fruits. But it's more than just a place for vegetable production. The vision is to integrate the consumer and therefore promote a natural lifestyle. To link the activities of the working people with the visitors of the farm, playze developed a building complex, which combines the main reception, a lobby, (working also for the future hotel rooms) and a vip area, with the new offices and an existing warehouse, where the fruits and vegetables are being packed. The building provides transparency within the manufacturing process. Thus it supports the vision of integrating the visitor and helps to reinforce the consumer confidence in the products of the farm. At the same time the building design is driven by the concept of sustainability, combined with it's iconic qualities, it communicates and promotes the core concept of the Farm... Via Lauren Moss
Mercor's insight:
Scooped by Lauren Moss 
Lauren Moss's curator insight,
January 5, 3:41 PM
An interesting project that incorporates relevant social issues and educational opportunities within the context of a working farm... Delete the scoop?
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Scooped by Lauren Moss