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Nike takes social media in-house | News | Marketing Week

Nike takes social media in-house | News | Marketing Week | Social Mercor | Scoop.it
Sport brand takes social campaigns away from agencies to get closer to fans.
Mercor's insight:

From www.marketingweek.co.uk via @Ryry13

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Rescooped by Mercor from Positive futures
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What is Positive Psychology?

"What is Positive Psychology?" A "white board animation" sponsored by Test Prep Gurus. Written and Produced by: Nick Standlea Animation Technique Development...

Via Ariana Amorim, Les Howard, David Hain
Mercor's insight:

Rescooped by David Hain from Coaching in Education for learning and leadership onto Positive futures

AnnC's curator insight, January 27, 9:03 PM

Here's a path to meaning, engagement, relationships, and accomplishment for the greater good.  Let's do it!!!

Larry Glover's curator insight, January 28, 10:00 AM

A good explanation of the shift in psychology from inquiring first, what's wrong with... to inquiring what's right...

Linda Alexander's comment, February 8, 7:21 AM
They have simply applied appreciative inquiry to psychology...in a good way.