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whats ahead for online advertising

whats ahead for online advertising | Social Mercor | Scoop.it
Happy New Year! Online advertising is on the move. That is to say that the future of online advertising is decidedly mobile. The number of desktop web surfers is dropping. Today’s typical Int...
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From bowden2bowden.wordpress.com via @jdobypr

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INFOGRAPHIC: What Makes People Sold On Brands On Facebook?

INFOGRAPHIC: What Makes People Sold On Brands On Facebook? | Social Mercor | Scoop.it

Pretty much any company worth its salt has a Facebook presence. After all, there are more than 1 billion people on the site, so it makes sense to go where the audience is.

 

But why do people like Facebook brand pages?

Find out more at this infographic...


Via Lauren Moss, John van den Brink
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Rescooped by John van den Brink from visualizing social media onto AtDotCom Social media

TrendOMatic's curator insight, February 19, 10:10 AM

Het gaat niet om volgen maar delen via Facebook!

TrendOMatic's curator insight, February 19, 10:19 AM

De toegevoegde waarde van Facebook is sharing!

Philippe Trebaul's curator insight, March 2, 6:44 AM
INFOGRAPHIC: What Makes People Sold On Brands On Facebook ?

"Pretty much any company worth its salt has a Facebook presence. After all, there are more than 1 billion people on the site, so it makes sense to go where the audience is.


But why do people like Facebook brand pages?

Find out more at this infographic"...
























INFOGRAPHIC: What Makes People Sold On Brands On Facebook? via @MYDstudio http://sco.lt/...

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CEOs on Social Media Statistics [Infographic]

CEOs on Social Media Statistics [Infographic] | Social Mercor | Scoop.it

This infographic looks at how many CEOs participate on social media networks, what are the most popular social media networks for CEOs, how actively they participate and more.

 

Only 47.4 percent of CEOs participate on social media sites. 79 percent of Inc 500 CEOs and 30 percent of Fortune 500 CEOs have a presence on at least one social media network. 81 percent of employees believe that CEOs who engage on social media are better equipped to lead companies in the Web 2.0 World...


Via Lauren Moss, Ricard Lloria
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Rescooped by Ricard Lloria from visualizing social media ontoBussines Improvement and Social media

Philippe Trebaul's curator insight, March 2, 6:30 AM
CEOs on Social Media Statistics [Infographic]

"This infographic looks at how many CEOs participate on social media networks, what are the most popular social media networks for CEOs, how actively they participate and more.


Only 47.4 percent of CEOs participate on social media sites. 79 percent of Inc 500 CEOs and 30 percent of Fortune 500 CEOs have a presence on at least one social media network. 81 percent of employees believe that CEOs who engage on social media are better equipped to lead companies in the Web 2.0 World"...



















CEOs on Social Media Statistics [Infographic] via @MYDstudio http://sco.lt/...








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The Complete Guide to Global Social Media Marketing

The Complete Guide to Global Social Media Marketing | Social Mercor | Scoop.it

Social media is a great way to connect with your audience and have a two-way conversation. But it can be easy to forget that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends.

 

Creating a global social media strategy early on will prepare you for all of these challenges, and will keep you from overextending your resources.

 

Download HubSpot's guide which will help you create a social media strategy that caters to your audience, whether in a specific country or across multiple nations. This free 71-page guide includes the following chapters:

 

Chapter 1 : How to Create a Global Social Media Strategy

Chapter 2 : How to Organize Your Assets and Channels

Chapter 3 : How to Set Up Global Targeting on Facebook

Chapter 4 : How to Set Up Global Targeting on LinkedIn

Chapter 5 : How to Set Up Global Targeting on Twitter

Chapter 6 : How to Develop a Content Strategy for Social Media


Via donhornsby, John van den Brink
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We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity

We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity | Social Mercor | Scoop.it
Why do marketers revel in military jargon? Must we really rally troops to deploy conquest ads or fire quick hits of bleeding-edge apps?

Via Karen Dietz
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Scooped by Karen Dietz onto Just Story It

ManagingAmericans's comment, February 16, 12:45 AM
Thanks Karen, insightful indeed.
Oakville Deals's curator insight, February 16, 2:56 PM

This is an article that I was going to write. I think it is an American thing.

Karen Dietz's comment, February 18, 12:05 PM
Glad you enjoyed the article and found it useful!
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Anecdote: The Story of Malaysian Airlines and Business Storytelling

Anecdote: The Story of Malaysian Airlines and Business Storytelling | Social Mercor | Scoop.it
Karen Dietz's curator insight, December 12, 2012 1:49 PM

Thank you Hans Heesterbeek for finding and sharing this video!


Here is what I love about it: my colleague Shawn Callahan in Australia made this simiple yet elegant and engaging video that shows how leaders can effectively use stories to create change.


The 3 minute video goes over what we typically do that doesn't work. And then provides alternative ways that do engage people in supporting a change effort.


Good one Shawn! Thanks for putting it together and making it available.  It is also a terrific example of Anecdotes biz storytelling in its own right.


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it