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Rescooped by Mercor from Just Story It! Biz Storytelling
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We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity

We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity | Social Mercor | Scoop.it
Why do marketers revel in military jargon? Must we really rally troops to deploy conquest ads or fire quick hits of bleeding-edge apps?

Via Karen Dietz
Mercor's insight:

Scooped by Karen Dietz onto Just Story It

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ManagingAmericans's comment, February 16, 2013 12:45 AM
Thanks Karen, insightful indeed.
Oakville Deals's curator insight, February 16, 2013 2:56 PM

This is an article that I was going to write. I think it is an American thing.

Karen Dietz's comment, February 18, 2013 12:05 PM
Glad you enjoyed the article and found it useful!
Rescooped by Mercor from Just Story It! Biz Storytelling
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Anecdote: The Story of Malaysian Airlines and Business Storytelling

Anecdote: The Story of Malaysian Airlines and Business Storytelling | Social Mercor | Scoop.it

Via Hans Heesterbeek, Karen Dietz
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Karen Dietz's curator insight, December 12, 2012 1:49 PM

Thank you Hans Heesterbeek for finding and sharing this video!


Here is what I love about it: my colleague Shawn Callahan in Australia made this simiple yet elegant and engaging video that shows how leaders can effectively use stories to create change.


The 3 minute video goes over what we typically do that doesn't work. And then provides alternative ways that do engage people in supporting a change effort.


Good one Shawn! Thanks for putting it together and making it available.  It is also a terrific example of Anecdotes biz storytelling in its own right.


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Rescooped by Mercor from Building the Digital Business
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The 8 Most Damaging Excuses People Make For Their Unhappiness

The 8 Most Damaging Excuses People Make For Their Unhappiness | Social Mercor | Scoop.it
Faulty excuses keep thousands of people from creating the lives they want. Do any of these 8 most common excuses for unhappiness resonate with you?

Via Barb Jemmott, Ariana Amorim, AlGonzalezinfo, Amy Melendez
Mercor's insight:

Rescooped by Amy Melendez from #BetterLeadership

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Nadine Hack's curator insight, December 29, 2012 8:40 AM

More reflections to consider.

AlGonzalezinfo's curator insight, December 29, 2012 7:15 PM

Fantastic list to do the opposite!

Christine Heine's comment, December 30, 2012 6:27 AM
Here is to a new year filled with the 4 C's enabling all who wish it to now will it.