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Social Reading & Writing: cultural techniques with social networks
How to read & write in social web: sharing, blogging, tweeting, collaborating, curating
Curated by Heiko Idensen
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7 Blogging Mistakes That Small Businesses Make

7 Blogging Mistakes That Small Businesses Make | Social Reading & Writing: cultural techniques with social networks | Scoop.it

Many small businesses have turned to blogging as a way to engage and further connect with customers. But making mistakes in your blog can kill your business. Here are some of the biggest to avoid.

 

Blogging for your business is important, but doing it wrong can cost you customers and your reputation. As more and more small businesses enter the world of content development, the scrutiny continues to increase. Consumers can be retained or lost simply from your blogging efforts, so its imperative this public-facing activity is done correctly.

 

In this guide, we'll explore why small businesses should have a blog, a company that is doing it right, the biggest mistakes made by small businesses, and how to avoid those potential pitfalls.

 

7 Blogging Mistakes that Small Businesses Make: Why Start a Blog?

 

Read more: http://bit.ly/IX3t9i


Via Martin Gysler
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Rescooped by Heiko Idensen from Storytelling, Social Media and beyond
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Change the World with Transmedia Storytelling

Change the World with Transmedia Storytelling | Social Reading & Writing: cultural techniques with social networks | Scoop.it

7.22.2011

Nedra Weinreich from Spare Change, works with nonprofits and government agencies for positive health and social change using social media, transmedia storytelling and entertainment education approaches at Weinreich Communications. She's doing some very important work to make a difference in the world. This is inspiring!

 

Spare Change - making a difference with social marketing by Nedra Kline Weinreich...

 

http://blog.social-marketing.com/2011/07/change-world-with-transmedia.html


Via janlgordon
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