SOCIAL MEDIA, what we think about!
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SOCIAL MEDIA, what we think about!
Everyone talks about social media, what is important or a must..., make your choice! -- Keep in touch: http://www.xeeme.com/MartinGysler
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How Google & Technology is Changing Your Brain’s Rote Memory (The Google Effect Study)

How Google & Technology is Changing Your Brain’s Rote Memory (The Google Effect Study) | SOCIAL MEDIA, what we think about! | Scoop.it

A recent study has confirmed that the search engine Google is changing your brain and altering the way it works, seriously. But then again, this really shouldn’t come as a surprise since any new technology is going to change the way that our neurons fire and brain works. Anyways, a group of people got money for a study called “The Google Effect” led by Betsy Sparrow at Columbia University. Findings from the study led by Betsy were published in the popular journal, “Science.”


How is Google changing your brain? What did The Google Effect study find?


Contrary to popular myth that using the internet is making people dumber, that wasn’t what the researchers found. What they found was the fact that using the Google search engine causes the brain to reorganize its memories for information. Instead of relying on what is called “Rote memory,” people are using new technology such as their computers and Google to get the job done. In other words, instead of people using their brains directly to pull up information are basically saying, “I can just quick go Google it instead of try to test my memory.”


Read more: http://ow.ly/beRij

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10 Surefire Ways to Overcome Blogging Procrastination

10 Surefire Ways to Overcome Blogging Procrastination | SOCIAL MEDIA, what we think about! | Scoop.it

If you keep telling yourself that you’re going to start blogging on a regular basis, and that intention has failed to materialize, it’s highly probable that procrastination is the culprit. My favorite definition of procrastination is the one provided by Timothy Pychyl, Ph.D., creator of the popular web site procrastination.ca, so I quote it often. Here it is:

 

“Procrastination is the needless, often irrational, voluntary delay of an intended task.”

 

That is, you intend to write a blog post, but you go off and start doing something else which is not as important to you, and which doesn’t need to get done right away. Below you’ll find ten surefire ways to overcome blogging procrastination, so that you can achieve your goal of blogging on a regular basis...

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The Best Blog Growth Strategy is to Say Thank You … a Lot!

The Best Blog Growth Strategy is to Say Thank You … a Lot! | SOCIAL MEDIA, what we think about! | Scoop.it

Everyone is looking for the best strategy for growing a blog. Is it SEO? PPC? CPV? Guest posting? Twitter? Facebook? CommentLuv? Networking? Attending conferences? Writing great content?

 

The list goes on—I could fill a page if I had to, and I’ll bet that you could, too.

 

Every one of these strategies will work for some people, and some of these strategies will work for most people.

 

But there’s only one strategy that I know of that will work for everyone, and unlike all the other strategies, I didn’t learn it from other bloggers or internet marketing gurus.

 

I learned it from my parents.

 

The “strategy” to which I’m referring is just the common courtesy that we all know and expect. When someone does something nice for you, say two simple words: “thank you.”...

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aa5e79ea-f1bb-4cd1-a672-1bcd8927194b's comment, November 20, 2011 9:57 AM
Love this - thank you for sharing it!
Martin Gysler's comment, November 20, 2011 2:01 PM
You're welcome... aa5e79ea-f1bb-4cd1-a672-1bcd8927194b... ;-)
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Can Social Media Make You Truly Happy?

Can Social Media Make You Truly Happy? | SOCIAL MEDIA, what we think about! | Scoop.it

“You are what you tweet.” – Alex Tew.


I’ve found myself wondering whether social media is all it’s cracked up to be.


Sure it makes it easier to connect with people from all over the world, from Nigeria to Nicaragua and from Pakistan to Poland, but how much satisfaction and contentment are we really getting from this online craze?


Social Media And Value
It’s common these days to see the youth of today heavily engaged in social media, chatting to their friends about any topic under the sun. They’re either on Facebook or Google+, or they’re on Twitter telling the world about the strange homeless man they’ve just walked past...

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Promote Yourself By Using a Different Approach

Promote Yourself By Using a Different Approach | SOCIAL MEDIA, what we think about! | Scoop.it

Thank you. You are the reason why I’m writing. Without you, I wouldn’t be doing what I’m doing this very minute. That’s the truth. I write because you read, and because you care. And, this post is really all about you. Keep reading, and you’ll understand why.

 

Let’s build strong relationships. That’s the thing about marketing. It used to be true, and now it’s the truth again, and I believe that it will be true forever. Relationships is the most important part of any marketing. But it’s also the hardest part.

 

Content is not the most important part of marketing

 

Some say content is the King, and that content is and will always be the most important part of marketing. It seems that close to everybody in the blogosphere are talking about inbound marketing...

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5 tips to avoid social media burnout

5 tips to avoid social media burnout | SOCIAL MEDIA, what we think about! | Scoop.it
Working in social media can be quite a stressful and overwhelming experience. The constant pressure of staying on top of one's niche to provide quality content may lead to a lack of proper physical and mental rest. The consequences are not fun. Burnout makes life miserable and kills efficiency and productivity.

 

Those who have experienced burnout know that there are ways to avoid it. In this article, I will share five tips that I have used successfully throughout my career...

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7 Personality Traits of Successful Social Media Marketers

7 Personality Traits of Successful Social Media Marketers | SOCIAL MEDIA, what we think about! | Scoop.it
It takes more than a snarky attitude and knowledge of hashtags to be successful in social media.

Being likable, retweetable, and ultimately generating leads and developing new partnerships is more art than it is science.

But which personality traits separate the wheat from the chaff when it comes to social media marketers?

The same traits that make salespeople successful, of course.

You are, after all, selling something any time you interact in social media. You’re selling your personality, your content, and/or your organization.

A recent Harvard Business Review article discussed the traits which make salespeople successful and these traits are the same ones possessed by successful social media marketers...
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Finding Balance in the Age of Digital Overload

Finding Balance in the Age of Digital Overload | SOCIAL MEDIA, what we think about! | Scoop.it

When the Author Dean Whitney says: "You need a “system” you can trust" I think it is right. Today we have so many information so that we really need a system [note Martin Gysler]


It's a new year and a great time to talk about goals and balance. If you are like me, your work is always with you. You wake up and check your email on the computer and if you're not near the computer, the iPhone or Blackberry is always within reach. As digital information becomes more accessible so to does our ability to communicate. For every actionable email there seems to be 10 emails with useful information and 100 useless cc's and spam emails. Then there’s the rest of life: mental, spiritual and physical realities. Our real world relationships, our dreams and our health needs to be in balance with all this digital information. Without proper and directed focus, years can go by without making significant progress.


Your life goals don’t ask you for permission to use “push notifications”


S.U.D.S or “Seemingly Unimportant Decisions”. Everyday we need to make hundreds, even thousands of decisions. From what to wear, eat, what time to get up, exercise, which emails to reply to, what to read, and how to spend our time. The problem is that all the really important and beneficial tasks don't bug you if you don’t perform them....

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Six Common Writing Excuses (And How to Overcome Them)

Six Common Writing Excuses (And How to Overcome Them) | SOCIAL MEDIA, what we think about! | Scoop.it

I promised I’d share some of what I learnt at BlogWorld, which took place from 3rd – 5th November. It was a fantastic three days packed with great teaching and awesome friends. Most of the session I went to weren’t very on-topic for writers (they covered things like webinars and community management) – but this one was.

 

Marty Coleman, also known as The Napkin Dad, delivered a great, inspiring presentation called Six Stop Signs on Creativity Road … and in this post, I’m going to take those stop signs and apply them specifically to writing.

 

The bits in bold text in this post are taken from my notes from Marty’s talk, paraphrased from what he said; the regular text is my thoughts...

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Who Are You Working For?

Who Are You Working For? | SOCIAL MEDIA, what we think about! | Scoop.it

What are you working on right now? Can you explain exactly why you’re working on it?


Do you know why you’re spending time writing that blog post? Sitting in that meeting? Answering that email? Preparing that presentation? Do you have an idea of what you’re trying to accomplish? Do you have a strategy for what you’re working on?


Who are you working for right now? Your boss? Your company? Your family? Yourself? Do you even know?


Over the last six months or so, I’ve found myself asking this question of myself more and more. Four years ago when I first started our Digital Strategy and Social Media practice here, I had a seemingly unlimited amount of time – I had no problem with putting in a 9-5 day followed by a 5-9 night...

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Are You Building a Social Brand or a Social Business? Brian Solis

Are You Building a Social Brand or a Social Business? Brian Solis | SOCIAL MEDIA, what we think about! | Scoop.it

Social media says so much and so very little at the same time. First, social media implies that media is just that, social. But when you study many of the best practices or test the advice dispensed through popular “top 10″ posts, you find that at the heart of notable social media successes is simply brilliant creativity and desirable incentives, not necessary authentic or genuine value or engagement. With every Tweet or Like to win campaign, hilarious viral video, and user-generated promotional series, businesses make social media more of an oxymoron than a movement to transform two-way conversations into improved customer relationships.


According to an annual IBM study, getting closer to customers is the overwhelming top priority for CEOs. And, social media is lauded as the great facilitator for engagement and renewed business relevance. What we tend to forget however, is that social networks are merely platforms for people to connect with friends, family and peers...

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The Dale Carnegie Approach to Blogger Outreach

The Dale Carnegie Approach to Blogger Outreach | SOCIAL MEDIA, what we think about! | Scoop.it
Learn how the principles in "How to Win Friends and Influence People" can help you develop a strong blogger network and create the perfect blogger outreach pitch. This post explores the 12 key points outlined in the book.

 

There’s nothing like curling up with a good self-improvement book to give you a swift kick in the pants. I remember reading my very first one (which shall rename nameless). Needless to say, I couldn’t seem to keep in good condition, as it was thrown across the room more times than I’d like to admit.

 

However, despite my unwillingness to come to terms with reality, these books have been an invaluable asset to my relationships with people. I would not have been able to connect and develop quality relationships with people without first knowing which areas I needed to improve upon...

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Entitlement Is The Way To Failure

Entitlement Is The Way To Failure | SOCIAL MEDIA, what we think about! | Scoop.it
Entitlement in the online world

I feel like a lot of people have a sense of entitlement that they bring to the online world. People sniff around Facebook and Twitter and say, “Oh, well that person is making tons of money because of their online presence. I should be able to do that too.” The sense of the American dream – of going from “rags to riches” through hard work and dedication, seems to be dissipating. People are no longer willing to wait. if someone else has found success, they also want that success, and like the little girl from Charlie and the Chocolate Factory, Veruca Salt, they want it now.

Entitlement and Engagement Don’t Mix

If you bring with you a sense of entitlement to the online world, it becomes exponentially more difficult to engage in meaningful ways with people...
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Yong Jian's curator insight, June 27, 2013 5:30 AM

From what i have seen, people who feel that the world owes him or have a sense of entitlement often lead to their astray. With these thoughts, the people will be very selfish and only cares about themselves, but never spare a though for the others. With that sense of entitlement, they will never strive hard to achieve something they want. With that sense of entitlement, they would not be elated even after achieving something they want because they feel like they deserve it. Nothing in this world are being entitled to us. Food, oxygen, trees, tables, paper, people who love you, all of these are not entitled to us. In order to solve this problem, we must have the mindset that thinks" nobody owes me a living". We should go out and fight for what we want, we  should fight with integrity and respect. This can be seen in the CEO of the google company. They started out as a small company, but because of the positive mindset, they become a huge company now. Sometimes, i do wonder if there is any other factors leading to failure other than having a sense of entitlement. 

Yong Jian's curator insight, June 27, 2013 5:50 AM

From what i have seen, people who feel that the world owes him or have a sense of entitlement often lead to their astray. With these thoughts, the people will be very selfish and only cares about themselves, but never spare a though for the others. With that sense of entitlement, they will never strive hard to achieve something they want. With that sense of entitlement, they would not be elated even after achieving something they want because they feel like they deserve it. Nothing in this world are being entitled to us. Food, oxygen, trees, tables, paper, people who love you, all of these are not entitled to us. In order to solve this problem, we must have the mindset that thinks" nobody owes me a living". We should go out and fight for what we want, we  should fight with integrity and respect. This can be seen in the CEO of the google company. They started out as a small company, but because of the positive mindset, they become a huge company now. Sometimes, i do wonder if there is any other factors leading to failure other than having a sense of entitlement. 

Jun Liang's curator insight, June 30, 2013 4:20 AM

From this article, I can see that people who feel that the world owes him or have a sense of entitlement often lead to their astray. These people often becomes selfish due to their thoughts. They only care about themselves and doesn't spare a thought for anyone else. Too often, these people are unable to achieve something that they want and even if they do achieve, they will just feel normal as it felt as if they deserve it in the first place. I feel that nothing in this world is entitled to us, and this phrase "No one ownes us a living" is a best representation of it. It the fighting for what we want, that actually gets us what we want. Sometimes, I still wonder what other factors can lead to failure, other than the sense of entitlement?