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SOCIAL MEDIA, what we think about!
Everyone talks about social media, what is important or a must..., make your choice! -- Keep in touch: http://www.xeeme.com/MartinGysler
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10 Best Social Media Management Tools

10 Best Social Media Management Tools | SOCIAL MEDIA, what we think about! | Scoop.it

Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Having a presence on all the major networks like Facebook, Twitter and LinkedIn is a necessity these days for any business. But what tools are the social media gurus actually using to manage these multiple accounts?

Martin Gysler's insight:

Find the best tool for social media management for you and / or your business. Well written message that explains the difference between ten known tools.

 

Let me know what you think and if you use other tools and why.

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academiPad's comment, April 20, 2013 10:50 AM
I see... I am using the Mac version of Tweetdeck. Will have to check out these other hootsuite features again and digg deeper
Martin Gysler's comment, April 20, 2013 10:52 AM
Thank you for your very useful information Wendy. I think you said what many people need to know to find their way in the social media world where the plethora of tools makes things, sometimes, complicated.
Anthony Burke's comment, April 21, 2013 1:22 AM
All these tools keep "leap-frogging" each other in terms of functionality so I just keep an eye on several of them which is where this community comes in useful to see what others think and are using :)
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8 Easy Twitter Monitoring Ideas | Social Media Examiner

8 Easy Twitter Monitoring Ideas | Social Media Examiner | SOCIAL MEDIA, what we think about! | Scoop.it

Do you want to improve your Twitter listening skills? Here’s a closer look at how to monitor your brand, yourself or your competitors using Twitter (and you don’t need to be a big business!).

 

With these points in mind, simply follow these guidelines to grow bionic listening ears.

# 1: Decide What You Want to Monitor...

# 2: Find the Best Real-Time Monitoring Tools...

# 3: Track With URL Shorteners...

# 4: Follow Hashtags...

# 5: Monitor Trends When It’s Appropriate...

# 6: Use Twitter Lists to Monitor People on Twitter...

# 7: Set Up a Listening Plan...

# 8: Build Relationships...


Via Giuseppe Mauriello
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The State And Future Of Social Media Management Solutions

The State And Future Of Social Media Management Solutions | SOCIAL MEDIA, what we think about! | Scoop.it

The social media management solutions landscape is vast and fractured. Altimeter Group identifies over 150 social media monitoring solutions and over 30 specifically defined Social Media Management Systems. The vastness of the options makes it hard for brand-side marketers to determine what platforms and tools they should be using.

 

Exacerbating the problem is that even among the 30 tools Altimeter identifies as Social Media Management Solutions, none of them do the same thing. And there’s no clear definition of what social media management solutions should do. Some of the 30, like WildfireApp, provide a very narrow sliver of functionality (network-specific engagement tools). I wonder if these should even be classified as SMMS at all. But I’ll leave the classification up to other analysts...

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48 Free Social Media Monitoring Tools

48 Free Social Media Monitoring Tools | SOCIAL MEDIA, what we think about! | Scoop.it

Even if this list is from 2011, you'll find a lot of interesting tools for today. [note mg]


If you want to know what’s happening in the social web you need monitoring tools. Before you get out your credit card and start to spend money try out some of the free social media monitoring services. This way you get a taste of what is available and if you need paid services.


I have collected 48 free social media monitoring tools. In the Group A are the services that I use regularly or seem interesting to check out immediately. The Group B is an alphabetical list of tools for you to play with. Here we go:...


Read more: http://bit.ly/IDzrqr

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Social Media A to Z Series: M is for Measure and Monitor. What Really Matters

Social Media A to Z Series: M is for Measure and Monitor. What Really Matters | SOCIAL MEDIA, what we think about! | Scoop.it

So, you have put all this work into designing and preparing your site, page or group. You are feeling pretty good. You’ve got swag! Now what? It is important that you “shepherd” the growth of your “baby” to ensure that it develops in the direction you had hoped. You also want to ensure that you are making the right impression and presence in the social media arena. As a result, you do need to monitor what is being said and measure the results as it relates to your goals. So, what are your goals? Is it…

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