SOCIAL MEDIA, what we think about!
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SOCIAL MEDIA, what we think about!
Everyone talks about social media, what is important or a must..., make your choice! -- Keep in touch: http://www.xeeme.com/MartinGysler
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How to Create and Setup Google+ Brand Page for Your WordPress Site

How to Create and Setup Google+ Brand Page for Your WordPress Site | SOCIAL MEDIA, what we think about! | Scoop.it
Do you want to create a Google+ Brand page? Step by step guide on how to create and setup a Google+ Brand page for your WordPress site.


We heard the buzz about Google+ few months back. It was invite only and very limited. They were not allowing any business to join. Some businesses created a profile as a personal account, and they were all banned. Finally Google has given an official go-ahead to all businesses. You can now create your own Google+ Brand page. Don’t believe us? Check out WPBeginner Google+ Brand page to see it for yourself. In this article, we will show you how to create and setup your Google+ Brand page for your WordPress site...

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21 Twitter Tips From Socially-Savvy Companies | Fast Company

21 Twitter Tips From Socially-Savvy Companies | Fast Company | SOCIAL MEDIA, what we think about! | Scoop.it
Adapted from his book "Engage," Brian Solis presents his list of suggestions to help businesses learn how to engage customers on Twitter through the examples of those companies, from Dell to Zappos, already successfully building online communities.


Number 1. Special Offers
We live in a society that is as distracted as it is informed. People are making decisions on what to read, view, purchase, visit, and sample based on the information that filters through their attention dashboards...

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The 3-Step Cure for No-Sales Syndrome

The 3-Step Cure for No-Sales Syndrome | SOCIAL MEDIA, what we think about! | Scoop.it

You’ve built a beautiful dream around having a successful business, making a living at your passion. You’re fired up. You’re ready to make your own decisions, be captain of your own fate.


You’re building an audience and boosting your credibility with great content.


Maybe you’re even savvy enough to capture that audience with an exceptional email autoresponder, to keep building loyalty and authority.


The problem is, you gathered your courage and tried selling your wonderful product or service … and there doesn’t seem to be anybody who wants to buy it.


You’ve got No-Sales Syndrome. And it sucks. A lot...

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The Science and Results of Real-Time Content Optimization

The Science and Results of Real-Time Content Optimization | SOCIAL MEDIA, what we think about! | Scoop.it

I’ve been writing Convince & Convert for more than three years, and I continue to be grateful and delighted that you choose to spend time here, when faced with a tsunami of blog options.


I continue to find it fascinating, however, that even though this blog is probably considered successful within its very small niche, approximately 70% of the visitors here are first-timers (according to Google Analytics). And approximately 35% of you came from a search engine.

 

You know what drives magazine subscriptions? Newsstand sales. Readers don’t start loyal. They sample the product first, and decide they want consistent consumption. Blogs work the exact same way, except Search is our newsstand...

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The 7 Biggest Conversion-Killing Website Mistakes – and How to Fix Them

The 7 Biggest Conversion-Killing Website Mistakes – and How to Fix Them | SOCIAL MEDIA, what we think about! | Scoop.it

Getting targeted traffic to your website is just half of the journey towards making it profitable. The other half? Turning that traffic into customers that stick around and buy stuff from you!

 

Regardless of what market you’re in, you should develop a solid plan and sales funnel to help you monetize your blog. Don’t worry – it doesn’t mean you have to depart from your blog’s persona and ideas to squeeze money from your visitors. In fact, you should stay within the spirit and tone of your blog when selling! Offer relevant products, t-shirts, books, seminars, or services that appeal to the wants and needs of your readers...

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Content Curation Tool Scoop.it: Tutorial To Use It | Online Marketing Blog

Content Curation Tool Scoop.it: Tutorial To Use It | Online Marketing Blog | SOCIAL MEDIA, what we think about! | Scoop.it

As an Internet marketer I am always on the hunt for new content marketing tools that can increase my efficiencies and improve engagement with my audience. I cannot begin to express how valuable content curation can be if done right. It will allow you tap into and respond to what people are searching for, what they like to read and share, what influences their buying decisions and so on. In my search for a new means of marketing I came across a tool called Scoop.It. Below I have detailed my review of this tool including some of it’s cool features...


Via Giuseppe Mauriello
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Introduction to Autoresponders [And How You Can Use them to Drive Traffic and Profit]

Introduction to Autoresponders [And How You Can Use them to Drive Traffic and Profit] | SOCIAL MEDIA, what we think about! | Scoop.it

Today I want to talk about a tool all bloggers treating their blogs as a business should at the very least be familiar with—and should probably be using. It’s something that has the potential to drive significant traffic to your blog in the coming years. It could also add significant profits to your blog in that time.


It is a tool that can be used in a variety of ways. It isn’t overly expensive to set up, and it’s not difficult to use.

 

The tool is the email autoresponder—something that is central to my own blogging business today, but whose power I ignored for several years...

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50 Steps to Establishing a Consistent Social Media Practice

50 Steps to Establishing a Consistent Social Media Practice | SOCIAL MEDIA, what we think about! | Scoop.it

You’ve told the boss that you’re going to implement social media stuff for your organization, and in your mind, you’ve decided that means an account on Twitter and a blog. Maybe there’s a bit more to it than that. For instance, what are your goals? Are you there to show customers and prospective new customers that you care? Are you there to solve customer issues? Are you building awareness and attempting new forms of digital marketing? Knowing this up front makes a world of difference.

 

In the mean time, here are some things you might consider for when it comes time to implement. They range from ideas for starting out, things to augment your efforts with, writing ideas, next steps, and metrics...

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10 Ways to Get More Fans on Facebook | Social Media Today

10 Ways to Get More Fans on Facebook | Social Media Today | SOCIAL MEDIA, what we think about! | Scoop.it
 Have you created a Fan Page, but now you’re wondering – “How Do I Get People to ‘Like’ my Page? If so, you’re not alone. Many people struggle with getting Fans. Here are 10 ways to get more Fans.

 

Create A Customized Welcome Page – Creating a Customized Welcome Page is an excellent way to increase your number of fans. Statistics show that it will help you turn 72% of your visitors into fans.

 

To create a custom page, you can use the Facebook application, Static HTML iframe tabs...

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53 Point – Personal Branding Checklist for Entrepreneurs + College Grads

53 Point – Personal Branding Checklist for Entrepreneurs + College Grads | SOCIAL MEDIA, what we think about! | Scoop.it

A very useful list to create your image on the various social media. By following this checklist, you will create a solid base to start. Your personal branding is an essential tool for your business or looking for a new job, the time invested in this activity is worth it, for sure.

 

Check out this excellent post!

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YouTube Gets Free, Cloud-Based Video Editing Thanks To New WeVideo Integration

YouTube Gets Free, Cloud-Based Video Editing Thanks To New WeVideo Integration | SOCIAL MEDIA, what we think about! | Scoop.it
WeVideo, a newly launched cloud-based collaborative video editing platform, is today announcing integration with YouTube. Starting this afternoon, YouTube users will be able to access a basic version of WeVideo’s online service in order to edit their video clips by adding titles, effects, animation, music, narration and more.

 

The editing tool will be provided directly on YouTube itself at YouTube.com/create.

To be clear, WeVideo is not the only editing tool that Google’s online service provides, but it hopes to soon to be the most robust. YouTube’s own editor is fairly basic, and other tools like Magisto are more limited in scope. With WeVideo, the goal is to bring a more full-featured, professional-grade video-editing solution to the cloud that’s also easy enough for anyone to use...

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Neil Patel’s Guide to Writing Popular Blog Posts

Neil Patel’s Guide to Writing Popular Blog Posts | SOCIAL MEDIA, what we think about! | Scoop.it

Do you wish you knew the secret to writing popular blog posts? You know, the posts that get over 200 comments, 20 backlinks, and hundreds of shares on social networking sites?

 

Over the past five years I’ve started two blogs. The first one became a Technorati top 100 site, and now I’m working on Quick Sprout.

Image copyright Yuri Arcurs - Fotolia.com

 

Fortunately I’ve learned a few lessons about writing popular posts while running these two blogs, and now I want to share those lessons with you.

 

Use simple words

The first thing you’ll probably notice when you look at popular blog posts is they’re really easy to understand. And it doesn’t matter what the content is about...

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Facebook Timeline Profiles May Arrive Soon; But You Could Just Get it Now

Facebook Timeline Profiles May Arrive Soon; But You Could Just Get it Now | SOCIAL MEDIA, what we think about! | Scoop.it

Facebook's Timeline Profile design has still yet to be officially released to the public due to privacy concerns and a trademark dispute, but the latest rumors are that they will be made public on the 19th of October, according to The Next Web.

 

If you don't know what Facebook Timeline is, this remix of an episode of Mad Men, has Don Draper doing a much better job of announcing the new product than Mark Zuckerburg. Either way, Facebook's new profile design is very pretty...

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The 10 Questions Every Content Creator Must Ask

The 10 Questions Every Content Creator Must Ask | SOCIAL MEDIA, what we think about! | Scoop.it

There are some things you must get out of every interview.


There is no doubt that you want to get a great quote, pull out an amazing insight or get the person you're covering to say something that they have never said before (I smell exclusive!), but none of that matters if you make a mistake when it comes to the raw facts about who you are featuring. Over the course of my career, I've had the pleasure of being on both sides of the content creation fence: some days I am the person conducting the interview, and on other days, I am the subject matter. I've had countless instances where my name is spelled wrong, my title is wrong, the company I work for is not written correctly or they explain my role inaccurately. In fact, there have been multiple instances where multiple inaccuracies were present. Yes, the old adage, "the only bad press is an obituary," still very much rings true, but all credibility is lost if you don't get the basics right.

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5 Tips for Creating Video and Audio Content With Your iPhone

5 Tips for Creating Video and Audio Content With Your iPhone | SOCIAL MEDIA, what we think about! | Scoop.it

If you could create and manage an entire video blog using nothing other than an iPhone, would you?


If you’re interested in learning how to capture audio, pictures and video with nothing but an iPhone, keep reading.


Multimedia Content With an iPhone?


This is what I’ve been doing with my TalkingWithTom project this year. I’ve been interviewing digital thought leaders and then sharing those video interviews once a week.


And I’m creating the ENTIRE BLOG using just an iPhone...

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The 8 Habits of Highly Effective Bloggers

The 8 Habits of Highly Effective Bloggers | SOCIAL MEDIA, what we think about! | Scoop.it

Do you want to be a successful blogger?


I do. I might be getting a bit obsessed with it, actually.


Post ideas pop into my head unexpectedly. I keep a long running list of ideas for improving my blog.


I also study how the most successful bloggers got where they are, and I pore over every word that they write.


If you want to be a great blogger, you should, too.


A lot of the top bloggers like Brian Clark, Darren Rowse, and Leo Babauta have shared hundreds of tips about how they made their blogs so successful. But each blogger’s tips are just a little different.


There’s too much advice to follow

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Social Media A to Z Series: L is for Linkedin. 80+ Tips For Using Linkedin

Social Media A to Z Series: L is for Linkedin. 80+ Tips For Using Linkedin | SOCIAL MEDIA, what we think about! | Scoop.it

As part of this series, I shared that F is for Facebook - a social network. It definitely is that however it is often described as being in the consumer arena. Linkedin is also a social community or network however its target audience is business professionals. Linkedin is a social network for business with over 120+ million members spanning over 200 countries! AMAZING! About half of the members are in the United States and 26+ million are from Europe. With 12 million users, India is currently the fastest-growing network of users. It is like the United Nations for Business!

 

Why should you care?

It is a gold mind for making business connections, that’s why. I have been on Linkedin for many years. It was my first exposure to social media and a social network. I have made many great connections since becoming a member. I have seen it evolve from a relatively static environment to an engaging business community...

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The Most Essential Killer SEO Tips That You Need to Know for Creating an Efficient SEO Strategy - Blogging Tips

The Most Essential Killer SEO Tips That You Need to Know for Creating an Efficient SEO Strategy - Blogging Tips | SOCIAL MEDIA, what we think about! | Scoop.it

These days, anyone who is interested in optimizing his or her website can easily find numerous killer SEO tactics which are ready to highlight the most efficient optimization methods. If you are also searching for such tactics, you can locate different tips for:

 

- creating trust with different search engines
- promoting product pages
- building links and driving targeted traffic towards your website
- avoiding duplicate content
- getting suitable URLs
- finding the best free SEO tools

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What Will Get Your Facebook Page Banned

What Will Get Your Facebook Page Banned | SOCIAL MEDIA, what we think about! | Scoop.it

Do you work a lot on Facebook to sell your Brand / Business? This is well appreciated since this is strong platform to get into Community Engagement mode. Add to this most people seem to be on Facebook. What's more is that Search Engines do like Facebook.

 

Facebook has its own rules and guidelines on what you are allowed to do and what will get your Brand / Business Page banned. The rules are not too difficult to understand however they end up making you ask what then can you do. Banning of your Page can be a little troublesome for you, reason being that you may find it difficult to get your Page back...

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12 Common Mistakes New Bloggers Make

12 Common Mistakes New Bloggers Make | SOCIAL MEDIA, what we think about! | Scoop.it

Blogging’s a great way to grow awareness of you and/or your brand and, with bloggers now getting book deals and media contracts, it can also be a lucrative one.


Unfortunately, many bloggers shoot themselves in the foot by making some basic errors that holds their blog back from its true potential.
Knowing how to avoid these mistakes can mean the difference between just another blog online, and one that stands out as the kind people take notice of...

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My 3-Step System for Finding Guest Post Opportunities

My 3-Step System for Finding Guest Post Opportunities | SOCIAL MEDIA, what we think about! | Scoop.it

Tired of haphazardly, randomly struggling to find guest blogging opportunities? Or finding yourself stressed to the max because you’re unable to locate your next guest-post goal for the month?


You’re not alone. Most bloggers don’t know where or how to search properly, and if they’re trying to search at all, generally end up with dead-end leads.

 

Developing a systematic method that you can implement to ensure a never-ending supply of opportunities is your best option. The three techniques I’ve listed below will help eliminate your random searches, cut down on wasted time, and leave you with a renewable contact list for finding the right guest blogging opportunity every time...

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Social Media A to Z Series: H is for Hashtag ~ 13 Uses for the Hashtag

Social Media A to Z Series: H is for Hashtag ~ 13 Uses for the Hashtag | SOCIAL MEDIA, what we think about! | Scoop.it

Our language is changing rapidly and technical terms are becoming commonplace. What am I talking about you might ask. Well, recently I was with friends enjoying a long weekend where I asked, “Have you noticed the use of the hashtag in the movies?” The response was “What is a hashtag?!” I had to explain that I was not being naughty and shared the concept of the hashtag. This whole preamble is to say, I am so glad that we are at “H is for Hashtag!” as we definitely need a common understanding on what it is and how it is being used.

 

So what is a Hashtag?

-The # symbol is called a hashtag.
-It is primarily used to mark keywords or topics in messages (tweets) when using Twitter. This is the original use of the symbol but do read on...

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Checklist: 15 Things You MUST DO Before Changing WordPress Themes

Checklist: 15 Things You MUST DO Before Changing WordPress Themes | SOCIAL MEDIA, what we think about! | Scoop.it

If you have used WordPress, then you have probably switched themes at least once in your life. If you haven’t, and this is your first time, then it is even better. The beauty of WordPress is that it makes it very easy for users to change themes. It is literally few clicks away. But changing themes is much more than simply clicking activate. In this article, we will provide you with a checklist of things that you MUST do before changing WordPress themes. These steps are critical to make sure the process goes smoothly otherwise you can end up losing elements that you did not mean to lose...

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3 Stats to Think About When Crafting Your Social Media Campaign

3 Stats to Think About When Crafting Your Social Media Campaign | SOCIAL MEDIA, what we think about! | Scoop.it

"The numbers speak for themselves and do not betray the poor quality that is provided by most companies in the area of social media. To convince you, read this article, which says a lot, supporting figures!"

 

There’s a lot involved with building your social media presence–so much so, that it’s easy for small business owners to feel overwhelmed and become unsure of what they should be focusing on. And then you come across some startling stats that show just how big the disconnect really is.

 

I present you with three social media stats to ponder. Think about how they may reflect your own social media strategy.

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7 Ways To Play Facebook's New Social Feedback Loop

7 Ways To Play Facebook's New Social Feedback Loop | SOCIAL MEDIA, what we think about! | Scoop.it

Facebook’s ticker, timeline, Open Graph and GraphRank create a feedback loop that drives social discovery, engagement, and targeting opportunities.

 

Here are seven suggestions on how to leverage these new features in marketing (by the way, in the graphic to the right, the word “flyouts” refers to pop-out window that opens when you click on an item in the ticker).

 

1. Get Onto the Graph

To participate in social story creation and promotion, you have to be part of the Open Graph...

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