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SOCIAL MEDIA, what we think about!
Everyone talks about social media, what is important or a must..., make your choice! -- Keep in touch: http://www.xeeme.com/MartinGysler
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17 Twitter Marketing Tips From the Pros

17 Twitter Marketing Tips From the Pros | SOCIAL MEDIA, what we think about! | Scoop.it

Are you looking for fresh ideas to improve your Twitter marketing?

 

We sought out hot Twitter tips from the pros. Keep reading for inspiration.

 

Now’s not the time to let your Twitter marketing go stale.

 

Twitter has already grown more in the last 9 months than in the last 5 years and this trend is expected to continue.

 

How does Twitter fit into your social media marketing? Here are 17 Twitter marketing tips shared by Social Media Examiner’s writers.

 

Improve Your Tweets...

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What Will Get Your Facebook Page Banned

What Will Get Your Facebook Page Banned | SOCIAL MEDIA, what we think about! | Scoop.it

Do you work a lot on Facebook to sell your Brand / Business? This is well appreciated since this is strong platform to get into Community Engagement mode. Add to this most people seem to be on Facebook. What's more is that Search Engines do like Facebook.

 

Facebook has its own rules and guidelines on what you are allowed to do and what will get your Brand / Business Page banned. The rules are not too difficult to understand however they end up making you ask what then can you do. Banning of your Page can be a little troublesome for you, reason being that you may find it difficult to get your Page back...

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Are You Ready to Be a Social Business? 10 Tips for a Zoom Start!

Are You Ready to Be a Social Business? 10 Tips for a Zoom Start! | SOCIAL MEDIA, what we think about! | Scoop.it
social business zoom start There seems to be a mad rush to get on the social band wagon.

 

There seems to be a mad rush to get on the social band wagon. Even though you and your business have been without Facebook, Twitter, a blog, LinkedIn or Google+ for your entire life and business history all of a sudden someone in your organization who has authority has decided you need to “get on social media,” by next Friday.

 

Whoooaaa horsey, slow down!

 

“Doing social” or “getting on social” is far different from being a social business.

This is the first in a series of posts I will be writing about being social versus doing social. For the purpose of this post let’s dive into the first question… Are you ready to BE social? Are you ready to BE a social BUSINESS?...

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12 Common Mistakes New Bloggers Make

12 Common Mistakes New Bloggers Make | SOCIAL MEDIA, what we think about! | Scoop.it

Blogging’s a great way to grow awareness of you and/or your brand and, with bloggers now getting book deals and media contracts, it can also be a lucrative one.


Unfortunately, many bloggers shoot themselves in the foot by making some basic errors that holds their blog back from its true potential.
Knowing how to avoid these mistakes can mean the difference between just another blog online, and one that stands out as the kind people take notice of...

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The Social Media Handbook – 57 Resources For First Time Entrepreneurs

The Social Media Handbook – 57 Resources For First Time Entrepreneurs | SOCIAL MEDIA, what we think about! | Scoop.it

As someone who is looking to learn about social media, you’re probably confused on where you should start, right? With all of the resources out there, which ones should you follow and which ones should you ignore?

 

Over the last 6 years or so of leveraging social media, I’ve found the following sites helpful. And hopefully they’ll help you learn everything you need to know about social media.

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5 Ways To Battle Social Media Fatigue

5 Ways To Battle Social Media Fatigue | SOCIAL MEDIA, what we think about! | Scoop.it

Maybe the numbers aren’t rolling in as much as you would like. That tweet you sent out isn’t getting the same number of CTR’s as the same tweet would a month ago, or you’ve simply ran out of ways to write about improving the Twitter experience.

 

I know how you feel; I’ve been through it a few times before. All the tweets in your timeline are looking the same, and the tweets you are sending out aren’t improving the situation.

 

You’re in a rut, tired, and ready to call it quits. There’s nothing wrong with feeling this way, and it is often times an unspoken truth amongst the Twitterati. So how do you battle through this stage of your social media management and experience? Here are a few tips that I’ve found help a lot, and keep you going when nothing is looking up...

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Promote Yourself By Using a Different Approach

Promote Yourself By Using a Different Approach | SOCIAL MEDIA, what we think about! | Scoop.it

Thank you. You are the reason why I’m writing. Without you, I wouldn’t be doing what I’m doing this very minute. That’s the truth. I write because you read, and because you care. And, this post is really all about you. Keep reading, and you’ll understand why.

 

Let’s build strong relationships. That’s the thing about marketing. It used to be true, and now it’s the truth again, and I believe that it will be true forever. Relationships is the most important part of any marketing. But it’s also the hardest part.

 

Content is not the most important part of marketing

 

Some say content is the King, and that content is and will always be the most important part of marketing. It seems that close to everybody in the blogosphere are talking about inbound marketing...

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12 Most Trippin' Ways to Get Started with StumbleUpon

12 Most Trippin' Ways to Get Started with StumbleUpon | SOCIAL MEDIA, what we think about! | Scoop.it

I know that you have heard about Stumble Upon, a spinoff of Ebay, but have you unlocked the mysteries and joys that millions of other people are unleashing? These tips will help get you started with some fun activities as well as gain more traffic to your website or blog. Join me on the StumbleUpon Nation but be warned: it is very addicting!

 

1. What is StumbleUpon?
It is a Social Network. According to StumbleUpon, “it is like discovering the best of the web — just for you.”...

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39 blogging tips | Conversation Marketing

39 blogging tips | Conversation Marketing | SOCIAL MEDIA, what we think about! | Scoop.it

Oh god, you groan, I have to write on the blog again?! I just wrote a post last month!!!


It’s a pain, I know. You’ve got a business to run, or a game to watch, or kids to feed. Spending 2 hours grinding out 300 words just isn’t a high priority.


It can be worth it, though. Writing a blog can get you fans, show you know your stuff, or just let you act out some aggression. To make sure it is worth it, try these tips.

 

First of all…


Via Giuseppe Mauriello
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38 Critical Books Every Blogger Needs to Read

38 Critical Books Every Blogger Needs to Read | SOCIAL MEDIA, what we think about! | Scoop.it

Your blog is a business.


I’m not saying that your blog should make money. If you’re a Copyblogger reader, that’s probably already something you’re focusing on.

 

I’m saying that your blog (independent of the other parts of your business) itself has all of the components of a business:

 

-You have an idea … that’s entrepreneurship.
-You write content … that’s the product.
-You build a list of subscribers and do some guest blogging … that’s marketing.
-You have readers … those are customers.
-You run analytics to see what’s working and what isn’t … that’s managerial accounting.


Via Peter Hoeve
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20 Ways to Promote Your Facebook Fan Page

20 Ways to Promote Your Facebook Fan Page | SOCIAL MEDIA, what we think about! | Scoop.it

Are you looking for creative ways to spread the word about your Facebook page?

 

Your fan page can be one of your organization’s richest sources of interaction, R&D and lead generation. The only problem is making people aware of it!

 

Unless you have a built-in audience like big-boy brands Coke or Red Bull, you’ll need to educate your fan base on how to find you on Facebook.

 

To help you out, I’ve put together a list of 20 different ways to promote your Facebook page. Even if you only put a few of these ideas into action, you’ll start seeing growth and increased conversation on your fan page.

 

Are you ready? Let’s get started...

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7 Fatal Flaws To Avoid When Marketing Content

7 Fatal Flaws To Avoid When Marketing Content | SOCIAL MEDIA, what we think about! | Scoop.it

If you follow me on Twitter or any other social network I am active on, you may have noticed I share a lot of content written by other people and companies.


I have a lot of high profile contacts and a solid following of my own. That means that I have a fair share of “hits” when sharing things – things that go viral. The kind of viral that can result in a web site running out of bandwidth or just having too many connections...

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Do you have unanswered questions about LinkedIn?

Do you have unanswered questions about LinkedIn? | SOCIAL MEDIA, what we think about! | Scoop.it
This week’s #LinkedInChat is for anyone out there who has questions about LinkedIn that never seem to get answered. Actually – the next few weeks will be about that! So bring your Questions and your to our Chat Tuesday night at 5 PM PST!

 

This post answers to many questions that new LinkedIn user have. Check it out, maybe you'll find some answers for you!

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5 Ways to Humanize Your Company With Social Media

5 Ways to Humanize Your Company With Social Media | SOCIAL MEDIA, what we think about! | Scoop.it

We call this crazy thing we’re all addicted to social media for a reason: it’s about people. It’s about developing relationships.

 

So, if you use social media to connect with your customers (or fans, or followers, or tribe…), authenticity is a must.

 

Keep reading to discover five tips to make your company more “human.”

 

#1: Use your name
Putting a name (that’s a real, human name) on your blog posts, tweets or status updates shows your audience that you’re not a robot or an automated stream of sales pitches and company news. Using your name when updating social media humanizes your content and makes you relatable for your audience...

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A Klout Upside the Head

A Klout Upside the Head | SOCIAL MEDIA, what we think about! | Scoop.it

I’ve been an observer of things Klouty for a while now. But I’ve been darned if I could work up a lot of excitement over it, positive OR negative. Until now.

 

I got pointed to a post on the Klout blog today about their reworked formula. Since I haven’t any accounts linked to their service, I didn’t have much reason to care.


But then I began to read the comment thread, and I was transfixed. The first comment set the tone: “My score went from 73 down to 53. 20 point drop. I’ve been working for months to increase my Klout score. Please fix this.”...

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How to Promote Your Blog on a $100 Budget

How to Promote Your Blog on a $100 Budget | SOCIAL MEDIA, what we think about! | Scoop.it

How would I promote my blog if I had to start all over and had a very limited budget, say $100?

 

Important clarification: we are not talking about promoting your blog to your existing readership here, however small or big it might be.

 

Chances are your existing readers are already sold on you and that’s why they keep coming back to begin with...

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50 Steps to Establishing a Consistent Social Media Practice

50 Steps to Establishing a Consistent Social Media Practice | SOCIAL MEDIA, what we think about! | Scoop.it

You’ve told the boss that you’re going to implement social media stuff for your organization, and in your mind, you’ve decided that means an account on Twitter and a blog. Maybe there’s a bit more to it than that. For instance, what are your goals? Are you there to show customers and prospective new customers that you care? Are you there to solve customer issues? Are you building awareness and attempting new forms of digital marketing? Knowing this up front makes a world of difference.

 

In the mean time, here are some things you might consider for when it comes time to implement. They range from ideas for starting out, things to augment your efforts with, writing ideas, next steps, and metrics...

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Checklist: 15 Things You MUST DO Before Changing WordPress Themes

Checklist: 15 Things You MUST DO Before Changing WordPress Themes | SOCIAL MEDIA, what we think about! | Scoop.it

If you have used WordPress, then you have probably switched themes at least once in your life. If you haven’t, and this is your first time, then it is even better. The beauty of WordPress is that it makes it very easy for users to change themes. It is literally few clicks away. But changing themes is much more than simply clicking activate. In this article, we will provide you with a checklist of things that you MUST do before changing WordPress themes. These steps are critical to make sure the process goes smoothly otherwise you can end up losing elements that you did not mean to lose...

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How Twitter is Empowering Businesses

How Twitter is Empowering Businesses | SOCIAL MEDIA, what we think about! | Scoop.it

In this video I interview Laura Fitton, founder of Oneforty, inbound marketing evangelist at HubSpot and co-author of Twitter for Dummies.

 

In this video, you’ll find the best Twitter tools for your business needs. Laura also gives some great insights into how you can use Twitter to connect with your audience, even offline.

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65 Ways to Drive Traffic to Your Blog

65 Ways to Drive Traffic to Your Blog | SOCIAL MEDIA, what we think about! | Scoop.it

What is the best way to drive traffic to my site? What’s the fastest way to generate traffic to my site? What’s…?

 

We all want to know the best way to drive the greatest amount of traffic to our sites. However, the truth is that there is no best or fastest way to drive traffic! What works for me might not work for you, and vice versa. Just because I manage to get 500 visitors a day from an article I submitted to article directories doesn’t mean you can get that much traffic doing the same thing.

 

Of course, there are some traffic generation methods that produce better results than others. But again, it all depends on you and your situation...

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Shirley Williams (appearoo.com/ShirleyWilliams)'s comment, October 17, 2011 8:19 AM
Thank you
Martin Gysler's comment, October 17, 2011 8:38 AM
You're welcome Shirley :)
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7 Golden Rules: Blogging in English for Non-Native Speakers

7 Golden Rules: Blogging in English for Non-Native Speakers | SOCIAL MEDIA, what we think about! | Scoop.it

English is the language of the Internet. If you are the monoglot citizen of a country like Denmark, you are—through no fault of your own—restricted to an audience the size of metropolitan San Francisco.

 

Even for the native speakers of a major European language such as German, English is the only available ticket to a global readership.

 

This is why virtually everybody nowadays blogs in English.

 

Writing in a foreign language, however, is not an easy skill to acquire. I am not suggesting that simply by reading this article, you will become a fluent writer. But I can show you how to get there—and point out some of the most dangerous traps along the way...

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Position Yourself For Success While Working Your Current Job

Position Yourself For Success While Working Your Current Job | SOCIAL MEDIA, what we think about! | Scoop.it

If you’re like me you can’t get into a conversation without mentioning your brand, or the importance of building and maintaining it. Sadly, these conversations aren’t only with entrepreneurs, so I get plenty of eyes that start to glaze over when I bring up the topic. It’s hard to explain to people that building and maintaining your personal brand isn’t just a skill that needs to be mastered by entrepreneurs. Even if you never plan on leaving your current job, increasing your profile often leads to promotions and bigger money. More likely though (you are reading Personal Branding Blog, right?) you plan on leaving your job at some point, if you haven’t already, and you’ll make for a much easier transition if you do a few simple things to build your brand before leaving...

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Five TED videos about Social Media that you simply have to watch

Five TED videos about Social Media that you simply have to watch | SOCIAL MEDIA, what we think about! | Scoop.it

TED is one of the best and most thought provoking Conferences in the world and they've had some great talks about Social Media over the years.

 

Every once in a while, we share a series of thought provoking social media videos that we have found here on the blog for you to bookmark and enjoy. One video platform that always brings the best speakers together and will inspire you is the TED series of conferences.


They often have speakers who cover the topic of social media and we have curated the five best videos from the last year here for you to sit back and enjoy. You won’t get through all of these in one sitting but they are well worth bookmarking for you to enjoy at a later date.


Via Peter Hoeve
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Community Only Means Something If You Keep It Warm

Community Only Means Something If You Keep It Warm | SOCIAL MEDIA, what we think about! | Scoop.it

When Switch came out, I promoted the heck out of it, because I loved it. I got a nice little note from Chip and Dan Heath calling me the “mini Oprah.” A year or so later, I finally get the chance to meet Dan Heath, and of course, he remembers me because of this experience, and he kinda knows my name from around. At this moment, if I reached out with a reasonable request to Dan, he would probably give it some consideration because we only saw each other a few weeks ago. In a few months, that relationship will be a bit colder, simply because time has passed and it’s easier to lose that warmth between each other.


By contrast, I haven’t talked much with Keith Ferrazzi or Tom Peters lately. It would be a bit more work for me to feel like I could ask them for any kind of help. I’ve done some teleseminar stuff with Keith before, and I’ve met Tom once and been one of his “cool friends” before, but I would feel like we hadn’t really connected lately enough to do something without my warming that relationship up.

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Why Your Brand Needs To Be More Visible On Facebook

Why Your Brand Needs To Be More Visible On Facebook | SOCIAL MEDIA, what we think about! | Scoop.it
Traditional marketing still works, but working smarter means your brand maintains high visibility on the pages of Facebook.

 

The numbers are in — and they’re high. More than 800 million users have declared Facebook their digital home and anyone with a brand should be forging it on the social network.

 

Of those nearly billion users, half of them are actively trolling Facebook each and every day, making Facebook the poster child of the old saying, “if you build it they will come.”

 

And, apparently keep on coming, with 50 million users discovering the social utility every two months. Additionally, 350 million mobile users log on each day...

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