SOCIAL MEDIA, what we think about!
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What Does a Key Influencer Look Like?

What Does a Key Influencer Look Like? | SOCIAL MEDIA, what we think about! | Scoop.it

This is the fourth in the series of “Practical Social Media”, looking in depth at how to set-up and run Social Media as part of your overall business strategy. If you have any areas you would like me to cover please let me know via the comments section below.


In the last session I left you monitoring social media looking for people to add to your key influencers list. How did you get on? Hopefully you’ve found lots full of interesting people that are enthusiastic about your brand, product, service or market sector.

 

But how do you know whether they are worth engaging with?...

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Fiverr Outsourcing Tips for Bloggers

Fiverr Outsourcing Tips for Bloggers | SOCIAL MEDIA, what we think about! | Scoop.it

Recently I’ve been a part of a great discussion on a few blogging forums where we’ve talked about Fiverr. Fiverr is a website where, for $5, you can get a variety of tasks completed. For bloggers, particularly those starting out, outsourcing some of your blog to a third party may seem to be a luxury you can ill afford. However, with Fiverr, you outsource for small tasks (known as “gigs”) to individuals.

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Offshore Outsourcing Cuts Facebook Page Costs 60%

Offshore Outsourcing Cuts Facebook Page Costs 60% | SOCIAL MEDIA, what we think about! | Scoop.it
Should brands outsource their Facebook presence in part or full, to a company in another continent and hence become the brand’s eyes, ears and voice on social media?

Budgets for social media are growing at unprecedented rates and these numbers will come under scrutiny more often than not as companies optimize their social media spending. By outsourcing social media activities (in part or full), a brand can cut its social media spend by anywhere between 25 percent 60 percent and still achieve the same, if not better, results...
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