Share ideas that matter on the social web and experience
the benefits of curating the world's best content.
I don't have a Facebook, a Twitter or a LinkedIn account
|
Scooped by Martin Gysler onto SOCIAL MEDIA, what we think about! |
Scoop.it!
There is definitely no shortage of social data, metrics, measurement strategies, analytics, influence scores, listening platforms, reputation management approaches and experts ready to take your credit card to help you figure it all out.
I have received several tweets and messages recently asking me for tips to help people raise their Klout score.
If you are focused on trying to raise your Klout or other influence score I have only one answer for you… you are measuring the wrong metric!
Are you sure you want to delete this scoop?
 Your new post is loading...
Scoop.it!
Last month I shared 40+ networks that you could consider depending on your niche or interests. As part of my commitment to this community, I shared that I will expand on this list througout 2012. So here is the first addition to that build! The topic- Curation!I thought I would focus on curation because a) I have a favorite site and b) there has been a lot of “press” on Pinterest as a curation tool and as a result I thought the timing was right. However before I list the sites lets talk curation.
What is social media curation?
Today, with the exponential growth of social networks and blogs, it can be overwhelming searching for information on the internet. As a result, the act of filtering, selecting, reviewing and providing commentary with a perspective on an article, or collection of articles, have become increasingly important. This is known as social media curation. Recently, I had posed the question : What is a social media curator” on Linkedin.
Read more: http://socialmediapearls.wordpress.com/2012/01/22/40-social-media-curation-sites-and-tools/ Via Shirley Williams (XeeMe.com/ShirleyWilliams) 
Shirley Williams (XeeMe.com/ShirleyWilliams)'s comment,
January 22, 2012 9:26 AM
Thanks Everyone for this feedback. Just wonderful.
Robin- absolutely appreciated the feedback. I did visit all the sites to ensure that they were still in operation however missed some very important details. So thank you so much for providing the clarification needed. :)) 
Carey Leahy's comment,
January 22, 2012 6:56 PM
Martin you need to do a little of what the article says - add your own perspective! I read the info and thought you had written it until I went to the link.
Martin Gysler's comment,
January 23, 2012 3:05 AM
Hi Carey, I consider scoop.it as a tool to provide interesting information and not really as a curation tool, but, maybe you're right and I should reconsider my opinion about my approach! Thank you for your feedback.
Delete the scoop?
Are you sure you want to delete this scoop?
Yes
Scoop.it!
There is definitely no shortage of social data, metrics, measurement strategies, analytics, influence scores, listening platforms, reputation management approaches and experts ready to take your credit card to help you figure it all out. I have received several tweets and messages recently asking me for tips to help people raise their Klout score.
If you are focused on trying to raise your Klout or other influence score I have only one answer for you… you are measuring the wrong metric!
Scoop.it!
![Sales Enablement Goes Social [Infographic] | SOCIAL MEDIA, what we think about! | Scoop.it](/resources/img/white.gif)
It has been amazing to watch business functions evolve as the ‘social’ wave continues to make a splash (check out the The Path to Social Englightenment Infographic). One of the hot trends we’re hearing right now from our customers is a measurable uptick in efficiency and productivity as they apply social business software to their sales force.
Why? The answer is actually quite simple. Sales is a largely a social function. You don’t sell to machines, you sell to people. You also don’t sell alone – you need a team behind you to win. A fully productive sales team needs access to the right information, the right expertise and the right tools – in real time – to give them the edge to win. A social sales strategy needs to be pervasive, meaning it is not limited to a single sales use case. The ability to connect across boundaries – partners, customers and employees – is absolutely critical to take full advantage of the new way to business and can have a big impact on both direct and indirect sales channels. Delete the scoop?
Are you sure you want to delete this scoop?
Yes
Scoop.it!
LinkedIn Group managers: Follow these best practices to create the LinkedIn group your market turns to and use this to build your business.
Have you considered starting your own LinkedIn Group? These groups are excellent for networking, prospecting and establishing thought leadership.
You can start your own LinkedIn Group based on any of the following categories of professionals: prospects, peers, alumni, geographical, existing organizations, interest and more. You are limited only by your creativity!
In my experience, professional people are busy and if they’re going to participate in LinkedIn Groups, they really only have enough quality time for 1 to 3 groups weekly.
What follows are best practices for becoming a top group for your target market and specialty category. Delete the scoop?
Are you sure you want to delete this scoop?
Yes
|
Scoop.it!
Images and photos: tools, tips and strategies to enhance the visual representation of your business and keep conversations flowing.
You’ve heard this: “A picture is worth a thousand words.” But can it actually help you engage with customers and prospects?
In this post, I’ll share ways you can ensure your images provide the best experience they can; ones that will help keep the conversation flowing.
Among the topics covered in this post are tools, tips and strategies that can be used to enhance the visual representation of your business.
As I’ve done in the other posts in the 26 Tips series, this post provides an easily digestible A-Z guide to which you can return time and again... Delete the scoop?
Are you sure you want to delete this scoop?
Yes
Scoop.it!
In the past, I’ve often emphasized upon the importance of building and adopting a social media strategy that works. Last year, I wrote several posts to uncover why businesses must formulate and practice a social media strategy that works. Whether it’s measuring the ROI on your social media efforts or saving a dying business with social media, building a social media strategy is one of the basic building blocks to leveraging social media for your business.
However, having a stale social media strategy won’t help in most cases. You need to adopt a dynamic outlook and be prepared to adopt a Plan-B if the chosen strategy isn’t fetching the desired results. As a business, how do you know if it’s time to change your social media strategy? In this post, I present 7 parameters which should help you decide if it’s time for a change. Delete the scoop?
Are you sure you want to delete this scoop?
Yes
Scoop.it!
Warning: [If you’re a social media tool chaser (not to be confused with tail chaser), this post is NOT for you. This post is for only for smart people looking for real strategy and tactics you won’t have to trade their first born to implement. It’s my best 6,186 words of awesome thoroughness written for you!
No fluff. And it’s might not be a phone read – it’s a “printer”. I could have made it an ebook and I might. But today, it’s yours free – no email required and hopefully more valuable than what others have sold you in the past.]
Disclaimer: [Before the haters check out my not yet done Facebook Fan Page (DIY place holder) and start commenting about how I haven't done everything I'm telling you to do at Facebook...] Delete the scoop?
Are you sure you want to delete this scoop?
Yes
Scoop.it!
Did you know that LinkedIn is now the second largest social network in the U.S.? Since the company’s IPO, the company has built visibility and expanded its user base. LinkedIn reported 33.9 million visitors in June, up 60% year over year, still far behind Facebook’s 160.9 million U.S. visitors but passing the 33.5 million visitors MySpace reported.
So, how can local business owners use this prominent social network to promote their businesses online? In part one of this series, we’ll look at how to use a personal profile to promote your business. Next time, we’ll cover how to use a company profile on LinkedIn. Delete the scoop?
Are you sure you want to delete this scoop?
Yes
|
