SOCIAL MEDIA, what we think about!
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64 Pinterest Marketing Tips and Tactics - Infographic

64 Pinterest Marketing Tips and Tactics - Infographic | SOCIAL MEDIA, what we think about! | Scoop.it

Pinterest over the last 6 months has become the social network with buzz and it provides a visual platform that offers an ecosystem to experiment and play with images as a means of marketing and engagement and even selling.


I walked into an electronics store the other day and happened to pass the television department.


The 70 inch televisions with high definition flat screens were displaying videos so compelling that for a minute or two I just stood there watching images so sharp and mesmerizing that I just stopped and watched.


The vibrant colors and high contrast were almost hypnotic.


It was only ten years ago and a flat screen TV half that size was $20,000.


Now everyone has at least a 42 inch plasma or LCD screen and that is in the smallest room in the house!


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Stop Focusing on your Facebook PAGE

Stop Focusing on your Facebook PAGE | SOCIAL MEDIA, what we think about! | Scoop.it

This is a dangerous topic and I’m heading down a steep slope on this one as people may misunderstand, but it’s important to get it out anyway. Your Facebook page is important to you business, but it should only account for a small portion of your social media marketing day.


Period.


Most businesses that we work with have a strong leaning towards Facebook, just as they should. Twitter, YouTube, Tumblr, even Google+ have a role in the social media strategy for most businesses, but Facebook covers most of the needs simply because it’s where most of the people spend most of their social media time. The challenge is no longer with convincing business to use Facebook. It’s in getting them to stop thinking that their Facebook page is their Facebook presence...

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Hilarious Strategies for Leading an Angry Twitter Mob Against Klout

Hilarious Strategies for Leading an Angry Twitter Mob Against Klout | SOCIAL MEDIA, what we think about! | Scoop.it

Leadership may be defined in part as a process of influence.


Strangely, as I was searching for definitions of leadership I saw this list of leadership synonyms on Dictionary.com: authoritativeness, influence, command, effectiveness; sway, clout (emphasis mine).

 

However, many may know of another spelling: Klout with a “K”

 

Klout defines itself as the arbiter of social media influence. In their words, they provide The Standard for Influence. When the company recently unleashed their new algorithm, many people in social media saw their scores radically drop. For those schooled on this “credibility” framework, it was disorienting or irritating...

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