SOCIAL MEDIA, what we think about!
60.2K views | +0 today
Follow
SOCIAL MEDIA, what we think about!
Everyone talks about social media, what is important or a must..., make your choice! -- Keep in touch: http://www.xeeme.com/MartinGysler
Curated by Martin Gysler
Your new post is loading...
Your new post is loading...
Scooped by Martin Gysler
Scoop.it!

How Social Login Enhances Websites

How Social Login Enhances Websites | SOCIAL MEDIA, what we think about! | Scoop.it

Do you manage a site that encourages people to create user accounts?


Are you looking for an easy way to tap the power of Facebook, Twitter or LinkedIn to quickly create user identities?


If so, keep reading for my review of a social service that we used to quickly build up members of our Networking Clubs.


Why Social Login?


Once people login to their favorite social network, they generally don’t log out. Most people have a social account with one of the major social networks. This means their photograph and contact details are already registered elsewhere...


Read more: http://www.socialmediaexaminer.com/how-social-login-enhances-membership-websites/

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

How to Systematically Build a Mountain of Links

How to Systematically Build a Mountain of Links | SOCIAL MEDIA, what we think about! | Scoop.it

Looking for how to increase traffic to your blog or website, this article will give you some very useful information to achieve your goal. [note MG]


We’ve all been taught to create high-quality content to attract links. This argument is usually stated in the context of a blog that basically becomes an authority where you start to build a following around consistent, fresh content—think big sites like Problogger or Boing Boing.


This is not the technique I’m talking about.


Today, I’m talking about a link-building technique that’s bigger, better and quite possibly able to put you on the map faster than you would ever imagine. I’m talking about building a linkable asset—something you do by following the steps I’m about to describe.


First, let’s define “linkable asset.”


What is a linkable asset?


Read more: http://bit.ly/y67FKA

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

The Ultimate Guide to Implementing Facebook Comments on your Blog

The Ultimate Guide to Implementing Facebook Comments on your Blog | SOCIAL MEDIA, what we think about! | Scoop.it

An excellent guide for creating your own implementation of Facebook comments on your website. Easy to follow and implement. Test, you will be surprised! [note Martin Gysler]


Using Facebook Comments on your blog offers your readers a way to instantaneously comment on posts, as well as to share them without having to do any work. If you think this type of commenting system will suit your audience, read on to find out how you can implement it the right way.


Step 1: Create A Facebook App


Before you actually generate the Facebook Comments code and implement it on your blog, you need to create an app for your site.


  1. Go to developers.facebook.com
  2. Click Apps
  3. Click Create New App
  4. Enter an App Display Name and Namespace


Read more: http://wp.tutsplus.com/tutorials/the-ultimate-guide-to-implementing-facebook-comments-on-your-blog/

more...
Carey Leahy's comment, February 4, 2012 10:12 PM
Well done Martin - I think you are 'curating' well in this environment by adding your perspective as a 'note' - I've noted it!
Martin Gysler's comment, February 5, 2012 3:30 PM
Thank you Carey, I'm glad you has noted it... .-)
Scooped by Martin Gysler
Scoop.it!

How To Fix Duplicate Content Penalties

How To Fix Duplicate Content Penalties | SOCIAL MEDIA, what we think about! | Scoop.it

The issue of duplicate content is a rather contentious one in the world of Search-Engine Optimization. There were for many years – and perhaps still to this day – myths floating round about duplicate content penalties.


Essentially, folks were told that if they produced duplicate content then they would be punished, and many thought that this meant you could not syndicate content, or post the same article on your site and another. Personally I think this was a ploy by Google to deter potential spammers.


You see, back when search engines first started to become popular, it was easy to rank in the top spots for your keywords by stuffing your website full of keywords. The black hat community used the same article on multiple pages and the search engines gave them good rankings. Thankfully, the algorithms are much more sophisticated these days and so are the users...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

The Most Effective Tools To Enrich Reader Engagement On Your Site

The Most Effective Tools To Enrich Reader Engagement On Your Site | SOCIAL MEDIA, what we think about! | Scoop.it

What do we mean when talking about reader engagement? Well, in terms of blogging the first things that come to mind are comments, sharing, questions, conversion rates. To sum up we could compare reader engagement with building a community. A community where readers care about each other, where action doesn’t stop after reading the final paragraph and where exciting discussions are born. Unfortunately, good content and neat design aren’t the only factors which affect reader engagement. You need to learn to focus readers attention and start a conversation. Developing an engagement is a win-win situation. Your visitors will want to explore more and join the conversation but you, as the publisher, will be looking at higher conversion rates.

 

Gamification is a whole branch in reader engagement which brings together game mechanics and marketing to create engagement and solve problems. What do we understand with game mechanics from a web standpoint? Well, that doesn’t necessarily has to be the traditional online games as we are used to seeing them...

more...
jeevanand's curator insight, July 3, 2013 8:17 PM

Does outbrain really increase reader engagement? In most of the sites i hv seen Outbrain (taboolaa and similar others), they show quite unrelated and random stuff!

Scooped by Martin Gysler
Scoop.it!

Direct From Google: How To Build A Quality Website In 2012

Direct From Google: How To Build A Quality Website In 2012 | SOCIAL MEDIA, what we think about! | Scoop.it

I hear a lot of webmasters complain day in and day out about all the changes that Google constantly makes to its algorithm and how they affect our search engine placement.

 

Let me break it to you: it’s not all about what Google has done and will do to update its algorithm.

 

It’s about what you SHOULD BE doing.

 

I am sure we all can agree that Google’s ultimate goal is to help people find the most relevant and highest quality sites in Google’s search results (whether they are any good at it is not the question). They are not putting out all these updates just to mess with you...

more...
Martin Gysler's comment, December 7, 2011 7:20 PM
Thanks, I'm glad, that you like it! The RSS plugin works also on wordpress.com? I have tried to install some plugins several months ago but without success... ;-( Yes, I posted it manually to test Billboards.
Tom George's comment, December 7, 2011 8:01 PM
No worries Martin perhaps I can eventually set us an RSS myself to import your feed, but for now you can always post occasionally when you like curation is very quick, and also feel free to submit any articles you write as a guest post.
Martin Gysler's comment, December 7, 2011 11:41 PM
OK, thank you Tom. I will do so during the next few weeks and then we can decide how we will proceed. A great day.
Scooped by Martin Gysler
Scoop.it!

8 Tips For Making The Most Of Your RSS Feed

8 Tips For Making The Most Of Your RSS Feed | SOCIAL MEDIA, what we think about! | Scoop.it

I’m on a FeedBurner roll at the moment. Yesterday I showed you how you can tweet out new posts using FeedBurner. And today I thought it would be good to run through all of the useful settings that FeedBurner has to offer. If you’re not a FeedBurner user (hint: you really should be), I’m afraid that the majority of this article is not for you.

 

It took me rather a long time to realize that there is a lot more to FeedBurner than meets the eye. I would typically register a blog with the service and move on with my day. But it’s worth spending a few minutes on your options.


Before you make a start on the tips below, make sure that you have followed the step by step FeedBurner signup process I laid out in this post...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

How to REALLY make money from a website

How to REALLY make money from a website | SOCIAL MEDIA, what we think about! | Scoop.it

As much as I tell people to seriously reconsider buying too much into the hardcore “Make Money Online” hype, I can not argue against its allure and the fact that, well, people DO make money online.

 

The problem is, there are the usual caveats:

- It’s not fast.
- It’s not easy.
- You WILL encounter problems and tough challenges.
- You might not always enjoy it.

 

These are challenges facing Roman who asked me for a blog critique. He has been building a site all about his experience of creating a website that makes money called “How this website makes money” (how meta). Problem is, while he is getting some pretty OK traffic, it isn’t making him much money...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

The 7 Biggest Conversion-Killing Website Mistakes – and How to Fix Them

The 7 Biggest Conversion-Killing Website Mistakes – and How to Fix Them | SOCIAL MEDIA, what we think about! | Scoop.it

Getting targeted traffic to your website is just half of the journey towards making it profitable. The other half? Turning that traffic into customers that stick around and buy stuff from you!

 

Regardless of what market you’re in, you should develop a solid plan and sales funnel to help you monetize your blog. Don’t worry – it doesn’t mean you have to depart from your blog’s persona and ideas to squeeze money from your visitors. In fact, you should stay within the spirit and tone of your blog when selling! Offer relevant products, t-shirts, books, seminars, or services that appeal to the wants and needs of your readers...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

14 links that will help you get more traffic

14 links that will help you get more traffic | SOCIAL MEDIA, what we think about! | Scoop.it

You have a website, a blog, or events to promote, but you do not get enough traffic? I found some nice tools and articles for you.

 

Automatically promote, create guestlist, autotweet, and invite friends to your various promotions and events. Visit http://caltweet.com. I recommend this one!

 

To get more followers, you can try this simple site: TwitterFriends. When you follow someone, you will earn credits, and they will get credits if they follow you. http://twitterfriends.org. It seems to be working quite well. Within minutes of joining, I received 20 targeted followers...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

99 Ways to Build Links by Giving Stuff Away (and Improve Your Brand Too)

99 Ways to Build Links by Giving Stuff Away (and Improve Your Brand Too) | SOCIAL MEDIA, what we think about! | Scoop.it

In my last post I explained why free stuff is link building gold, and in this update I'm giving you 99 actionable ways to gain links by giving stuff away. By the end you'll have a ton of link building ideas, some of which I hope will be new to you. This is a springboard for new ideas, so I hope this 99 can become many more, so please leave your comments and help grow this list.

 

These ideas come from methods I've seen customers use to get free stuff in researching the Free Stuff Everyday book, and also ideas we've used for clients at Koozai. In short there's nothing below that can't be sourced to the real world, so please give every idea a chance.

 

These ideas focus on getting increased chatter about your brand online, with the logic that when people are talking about your brand they are likely linking to it as well. If you find there is a lot of brand chatter without any links, you can always use brand monitoring tools to track your mentions, and then followup to ask for a link...

more...
No comment yet.
Rescooped by Martin Gysler from Marketing Strategy and Business
Scoop.it!

5 Traits of Effective 'About Us' Pages | ClickZ

5 Traits of Effective 'About Us' Pages | ClickZ | SOCIAL MEDIA, what we think about! | Scoop.it

It's often the most neglected page on your website; if you even have this page. However, if you do, it is very likely among the most visited pages.

As brands, we should want people to like us, to share our values, to feel validated by doing business with us. How are we supposed to get them to do this if we don't connect to them on a human level in a "human voice"?


The worst crime is having no page or, as may be the classic case of dehumanization in history, the new Huffington Post about us page, post the AOL acquisition. Yes, it is blank. Great job for a bunch of writers.

 

The purpose of the about us page is to break down the facade of anonymity of the web and of corporations. The visitor who clicks on that page is giving you their permission to share with them all about your company, in the spirit of transparency and with an authentic voice that allows you to share all that makes you the business you are.
What is a good about us page like? Below are some guidelines.......


Via Giuseppe Mauriello
more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

Four Cool Ways to Incorporate Facebook Into Your Blog or Website

Four Cool Ways to Incorporate Facebook Into Your Blog or Website | SOCIAL MEDIA, what we think about! | Scoop.it

You know the power of Facebook.


Not only does it drive good traffic, it also allows you to interact with your loyal fans and customers (see how DIYthemes is it here).The question is do you really want to spend time driving traffic to your site… just to send it off to Facebook?


Likely not. So here are four great ways to build Facebook into your design without losing your readers.

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

8 tools to make your website for free | Webdesigner Depot

8 tools to make your website for free | Webdesigner Depot | SOCIAL MEDIA, what we think about! | Scoop.it

It’s the truth that sometimes we have to and want to produce web sites on a budget. It’s also true that sometimes we may just want to put up and create some sites for fun, so we don’t want to spend a ton of money on them.


Well fortunately, that’s where the web comes in. There are so many great technological advances that allow us to create and put up websites, not just on a budget but for free. From web design to development, there are all-free services that allow us to create PROFESSIONAL web sites, not just template-based sites reminiscent of the late 90s.


Today, we’ve picked 8 of the best sites to help you make your site—that’s right—everything is web-based and FREE.


Read more: http://www.webdesignerdepot.com/2012/03/8-tools-to-make-your-website-for-free/

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

The Value of a Trust Anchor Vouch

The Value of a Trust Anchor Vouch | SOCIAL MEDIA, what we think about! | Scoop.it

Each rating system is "neither more nor less" than what people make. In this idea, I think connect.me has chose the right track by making users aware, by this article, that everyone is responsible for the strength or weakness of their platform. [note MG]


Just under a month ago, the Connect.Me private beta introduced the highest of the four trust levels defined by the Respect Trust Framework: Trust Anchor. The special role of a Trust Anchor in building a socially-curated reputation network is explained here on the Connect.Me site, here on the Connect.Me blog, and here in a guest blog post last December. In a nutshell:


  1. Trust Anchor status is the highest level of social verification of your identity.
  2. Trust Anchor status is the most social proof that you are vouching honestly.
  3. As a Trust Anchor you agree to accept the highest level of responsibility for protecting the integrity of the trust network.


The value of this level of proof of your identity and reputation explains why Connect.Me users have been eager to achieve the Trust Anchor ribbon on their Connect.Me card:...


Read more: http://blog.connect.me/the-value-of-a-trust-anchor-vouch/

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

Content Scrapers – How to Find Out Who is Stealing Your Content & What to Do About It

Content Scrapers – How to Find Out Who is Stealing Your Content & What to Do About It | SOCIAL MEDIA, what we think about! | Scoop.it

If you have been blogging for a while, chances are you are familiar with content scrapers. Content scrapers are websites that steal your content for their own blogs without your permission. Some content scrapers will just copy the content off of your blog, but most use automated software that takes the content from your RSS feed and posts your content to their site like it is a new post.


In this post, we are going to look at some potential link building benefits to content scrapers, how to find out what sites are scraping your content, and what you can do if you want to either benefit from the linking standpoint or have them take it down.


Linking Benefits of Content Scrapers


Last week, I was happy to see that I was listed in ProBlogger’s 20 Bloggers to Watch in 2012. Within 24 hours, I received a notification in my WordPress dashboard that a page on my blog had been linked to in the post on ProBlogger’s site.


Read more: http://blog.kissmetrics.com/content-scrapers/

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

4 Key Criteria to Build Your Dream Blog

4 Key Criteria to Build Your Dream Blog | SOCIAL MEDIA, what we think about! | Scoop.it

Have you wanted to start a blog, a website or an online business, but you’re not sure where to begin? Are you already putting in the hard yards to build one or the other or both, but you’re not sure if it’s going where you want it to go?

 

Building blogs and online businesses is very exciting, but it’s a very challenging endeavor as well. Whilst the excitement helps, some days it’s never enough to prepare you for just what it takes to be successful, as always there’s so much to do...

more...
Chuck Bartok's comment, December 28, 2011 4:39 PM
Appreciate your curations. Have posted to our Network Blog Community.
Martin Gysler's comment, December 28, 2011 10:05 PM
Hi Tom, I'm glad you like it!
Martin Gysler's comment, December 28, 2011 10:06 PM
Hi Chuck, cool to hear that you like this post and that you share it with other people, great!
Scooped by Martin Gysler
Scoop.it!

How to Know Which Plugins are Killing Your Site’s Performance

How to Know Which Plugins are Killing Your Site’s Performance | SOCIAL MEDIA, what we think about! | Scoop.it

You know the situation: your site’s been slowing down for a while, but you just can’t put your finger on why. Then you get a tweet, an email, or a comment on your Facebook page mentioning it. Even worse, you see someone talking about your site in your niche’s main online forum—they’re not impressed with your sites performance.


What was once an amazingly quick-loading site has slowed and slowed to a crawl. Your visitors are growing unhappy and may even be starting to look for alternative sites. To be honest, who could blame them for wanting to seek out someone else that serves their needs better, in less time?

 

What makes things worse is that you’re not really a geek or a tech-head and you don’t know what to do about it...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

Top 10 Blogs for Authors

Top 10 Blogs for Authors | SOCIAL MEDIA, what we think about! | Scoop.it
Serious writers, who have experienced some level of success, when probed, will reveal that they have done their homework.

 

They continuously read various magazines and blogs for authors, not just to help them improve their writing, but to ensure that they stay on top of the latest developments and opportunities.

 

Many of the opportunities that I’ve snagged were discovered only as a result of reading and interacting with others on various blogs. These are opportunities I never would’ve found, otherwise...

more...
Suggested by OsakaSaul
Scoop.it!

Making Web Content Relevant: CircleMe

Making Web Content Relevant: CircleMe | SOCIAL MEDIA, what we think about! | Scoop.it

Building on the Social Web

 

A few months ago, I embarked in a project which has become more and more engaging and exciting as the weeks progress. With my partner Erik Lumer, we have been working hard in the development and distribution of a product called CircleMe, which Saul quickly spotted on his radar just less than a month from our public release, on October 4th, 2011. Our vision with CircleMe is to create an online environment where users can take advantage of technology and the social web to enjoy more their passions and interests in life (i.e., their “likes”).

 

Social Graph Power

 

The way we want to achieve this is by asking users to “connect” to the things and topics they love, and then CircleMe will leverage clever algorithms along with the power of the social graph to surface relevant content and new items tailored to each user. To get there, we need to move gradually. The first step has been to create an engaging environment where users can easily express all their ‘likes’ and discover (in a serendipic way) new things of potential interest. Then, as activity increases, we will have enough data to reach the goal to surface relevant content in a timely fashion for any interested user...

more...
OsakaSaul's comment, December 2, 2011 1:30 AM
I appreciate the rescoop - and so I shared to G+!
BeSocialOnline's comment, December 2, 2011 12:29 PM
You are welcome ;-)
OsakaSaul's comment, December 8, 2011 9:19 AM
thanks for taking this, Duncan!
Scooped by Martin Gysler
Scoop.it!

Screw Overnight Success: How to Really Build Long-Term Growth Online

Screw Overnight Success: How to Really Build Long-Term Growth Online | SOCIAL MEDIA, what we think about! | Scoop.it

“Actually, I’m an overnight success. But it took twenty years.” – Monty Hall

 

There’s no shortage of overnight success stories on the web. Google “make money online” and you’ll be flooded with sleazy ads promising thousands of dollars of income per day if you just buy their product. For those of you who may be new to the internet business game, it can be intimidating and even off-putting.

 

Despite what the ads will tell you, very few business people earn a comfortable living after a few days or weeks in business. A more reliable – and more profitable – way to approach your business is with a long-term plan. When you’re patient, you’ll be more likely to build a thriving audience that’s ready to support your work...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

Top 10 Very Useful iPhone Apps For Webmasters To Make Their Life Easier | WebTabLab.com

Top 10 Very Useful iPhone Apps For Webmasters To Make Their Life Easier | WebTabLab.com | SOCIAL MEDIA, what we think about! | Scoop.it
If you a webmaster, check out our list of best iPhone apps for webmasters that will help you to check each and everything to make your website up and running while you are on the go.

 

There are many popular mobiles all around the world and Apple iPhone is still holding the first place because of its crystal clear display, easy availability of millions of useful apps, fast processor, no tensions of viruses and great iOS software that always backed up hardware. There are millions of people using iPhone from all around the world coming from various professions.

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

49 Drop-Dead Gorgeous Reasons You Should Run Your Website on WordPress

49 Drop-Dead Gorgeous Reasons You Should Run Your Website on WordPress | SOCIAL MEDIA, what we think about! | Scoop.it

Yeah, you can pick up a theme to bolt onto your WordPress website just about anywhere these days.

But why would you go just about anywhere to find something that’s so vital to your work? This is 2011 after all.

 

Your website should be stunningly designed.

 

It should make performing the basics of good SEO very simple.

 

You shouldn’t have to worry about things like state-of-the-art security, hassles with manual updates, or wondering if the underlying code of the theme you’re using is silently undermining all your work.

 

Oh, and it’d be cool if all of the above was found in one place. In 49 unique variations to choose from. Right?

 

Well, check this out…

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

125 Ways to Integrate Social Media to Zoom Your Business

125 Ways to Integrate Social Media to Zoom Your Business | SOCIAL MEDIA, what we think about! | Scoop.it

Random acts of marketing (RAMs) will melt the positive in your business checking account, return on investment and brand equity like an ice cube on a hot day on hot cement. RAMS are a leading cause for failure in business, marketing and of course social media.

 

Integration may seem like a lot of work up front. When I talk about integration with clients I often get that raised eyebrow look and know they want to say “what is she talking about, we don’t have time to think further than tomorrow… we’ll never get integrated… she just wants to complicate the project so she can charge us more!”...

more...
No comment yet.
Scooped by Martin Gysler
Scoop.it!

The definitive list of the 100 things you need to know about social media

The definitive list of the 100 things you need to know about social media | SOCIAL MEDIA, what we think about! | Scoop.it

We write a lot of posts here about social media and the various networks and platforms that you can use and it can seem like a lot of information to take in so we wanted to share a list of the 100 definitive things that you needed to know about social media. These are all links to some of the best resources and guides on the web that have taken hours to write and are all by some of the best people in their respective fields. There is a lot to take in but if you took your time and studied every single post and understood all the tips you would be in a great place to go off and carry out your own social media marketing. You are never going to be able to take this all on board in one sitting but bookmark some of the posts as a reference and you can use the tips, tricks and tutorials as you go along. Here are the top 100 things that you need to know about social media…

more...
No comment yet.