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Scooped by Bridget Bengtson!

Storytelling in 2014

The attention of the consumer has changed, so why hasn't the attention of the marketers? Learn to communicate with your consumers like the year that it actually
Bridget Bengtson's insight:

Storytelling as the best kind of attention getters and  marketing..good insight but I'm still trying to wrap my head around how different my story has to be for all the different platforms.  g+ / pinterest / facebook / linkedin

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Rescooped by Bridget Bengtson from Innovative Marketing and Crowdfunding!

Why is crowd-funding site Kickstarter so popular? - Video on

Why is crowd-funding site Kickstarter so popular? - Video on | Social Media Video |
Video on Today: The crowd-funding site is helping some independent creators, including well known filmmakers like Spike Lee, fund their passion projects.

Via Marty Koenig
Marie-Brigitte Souci's curator insight, August 31, 2013 7:36 PM

Crowdfunding is the hottest thing in the entrepreneurial arena. #BrigitteSouci

Patrice McDonough's curator insight, September 2, 2013 9:11 AM

Casey Brothers, stay tuned  for their Kickstarter Campaign on a new Canadian Army meets self discovery short.

Richard Platt's curator insight, September 29, 2013 1:00 PM

Film crowd-funding for the novice

Rescooped by Bridget Bengtson from Digital Presentations in Education!

Zaption - Making Video Interactive

Zaption - Making Video Interactive | Social Media Video |

Zaption, a San Francisco based tech startup, is revolutionizing online video for education. Teachers, trainers, and content publishers use Zaption’s intuitive web app to quickly add images, text, quizzes, and discussions to existing videos from YouTube, Vimeo and private video libraries. The result is an interactive learning tour that transforms video from a “lean back” experience to an engaging “lean forward” activity.

Via Baiba Svenca
Bridget Bengtson's insight:

I wonder what google will do with this type of media, I would bet it would rank higher than static video players which will bring it back into the marketing world.

Bettina Ascaino's curator insight, September 9, 2013 12:05 PM

The teacher can add questions, quizzes, text, polls to the video and involve students in interactive learning experience.

You get a free 30-days trial period to explore the tool.

Marisa Conde's curator insight, September 15, 2013 1:50 PM


Mary Starry's curator insight, September 17, 2013 10:08 PM

Allows you to take a YouTube or other video and create an interactive lesson from it. Free for one month, but then over $600 a year if you want to use with up to 200 students.

Rescooped by Bridget Bengtson from Digital Presentations in Education!

TouchCast - Creating interactive video on the iPad

TouchCast - Creating interactive video on the iPad | Social Media Video |

TouchCast is an iPad app that I downloaded recently and have been exploring a bit over the last couple of weeks. It's not often an app come along which really shakes up and existing genre like video, but I think TouchCast does and in a way that can be very beneficial for learners.

Via Baiba Svenca
Gregory Fortin-Vidah's curator insight, September 18, 2013 8:28 PM

Seems interesting. Should take a look.

Melissa Marshall's curator insight, September 19, 2013 3:55 AM

This looks like a fantastic tool along the lines of Zaption, where vieoes can have other content overlaid. Looking forward to having a play :)

Melanie Holcombe's curator insight, September 20, 2013 5:03 AM

Need to try this.