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Social Media Useful Info
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5 reasons to use Google Plus Sign In over Facebook or Twitter Sign-In

5 reasons to use Google Plus Sign In over Facebook or Twitter Sign-In | Social Media Useful Info | Scoop.it
Vic Gundotra, Google’s vice president of engineering, has maintained since the beginning of Google Plus that the social network would take a ”cautious approach” to APIs.

Via Laurens ten Hagen
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Laurens ten Hagen's curator insight, March 10, 2013 10:29 AM

1)  Security – In rolling this out, Google stated that security was a top priority. “Google+ Sign-In also comes with the protections and safeguards you’ve come to expect from your Google account (like 2-step verification), so you can always sign in with confidence.”

 

2) No Spam -  Google went after Facebook by saying that it wont allow apps to ”spray frictionless updates all over the stream.” You will have the option of whether or not you want to share any information concerning the site you signed into, and who see’s the information that is shared.

 

3) Android – Google has something the Facebook and Twitter don’t, the number one mobile operating system in the world.   Google realizes that its an extra hassel to set up your favorite website’s app up on your desktop, phone and tablet separately.   If you use the Google Plus sign-in button on a site that has a mobile app, you will be given the option to automatically install the app to the mobile device of your choice.

 

4) The Google Universe - Google has been working very hard of late to seamlessly connect all there properties: Gmail, Calendars, Drive, Search, etc.  Google Plus Sign-In will be no different.  With Google, when you are signed into one product, you are signed into all.  You will be able to do things like click on an upcoming event in an app and have it added to your Calendar.

 

5) Interactivity - This is my favorite feature.  Google is bringing Interactive Posts to Google Plus.  According to Google, “When you share from an app that uses Google+ Sign-In, your friends will see a new kind of “interactive” post in their Google+ stream.  Clicking will take them inside the app, where they can buy, listen to, or review (for instance) exactly what you shared.”   Google has 100 different interactive buttons that developers can choose from!  Move over “like” button, interactive posts are here.

 

 

  
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The Missing Piece to your Social Media Reporting: Response Rate | Social Media Today

The Missing Piece to your Social Media Reporting: Response Rate | Social Media Today | Social Media Useful Info | Scoop.it
Did you know that based on recent reports, most brands are super slow at responding to customers on the fastest social network around, Twitter? As you can tell, this is a huge missed opportunity and can cause brands a bit of grief.
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Google+ Gets a Refresh: Super Sized Cover Image, Local Review Tab & More | Social Media Today

Google+ Gets a Refresh: Super Sized Cover Image, Local Review Tab & More | Social Media Today | Social Media Useful Info | Scoop.it
Just when you thought you had your Google Plus page lookin’ good (or maybe not), they have slipped in some changes on us over night. While I like the big cover, it’s a bit too big for my taste.


by Pam Moore

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Spring: Britain's Instagram bloom

Spring: Britain's Instagram bloom | Social Media Useful Info | Scoop.it
Spring has sprung, the grass has riz, I wonder where the birdies is? Well, I don’t know about the precise location of the first cuckoo of 2013, but I do know where all the blossom is... on Instagram.
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Managing Social Media Campaigns | SocialFish

Managing Social Media Campaigns | SocialFish | Social Media Useful Info | Scoop.it

Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns. One of the reasons most companies are adopting social media marketing is that over 60% of people who use social networks admit that they will engage positively with a brand and its products after recommendations from friends on social networks.

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The Buffer Social Sharing App Can Be A Time Saver for You

The Buffer Social Sharing App Can Be A Time Saver for You | Social Media Useful Info | Scoop.it
If you are having trouble trying to keep an active presence on social media, we might have a solution for you. Learn about the social sharing app, Buffer.

Via Stan Smith
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Dave Cottrell's curator insight, March 6, 2013 3:35 PM

Always nice to come across a tool that works the way it's supposed to.

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10 Tips and Tricks for Powerful Twitter Search

10 Tips and Tricks for Powerful Twitter Search | Social Media Useful Info | Scoop.it
Here are 10 useful tips for searching Twitter, including how to find tweets by location and how to save searches for future reference.
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3 Ways to Turn Social Media Followers Into Promoters of Your Brand

3 Ways to Turn Social Media Followers Into Promoters of Your Brand | Social Media Useful Info | Scoop.it

Collecting Facebook likes and Twitter followers is important for building a social media fan base. But business owners who want tangible results from their social media efforts are looking deeper into how they can convert fans into advocates for their brands



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How to Use LinkedIn Company Pages | WordStream

How to Use LinkedIn Company Pages | WordStream | Social Media Useful Info | Scoop.it
Learn how to use LinkedIn Company Pages to increase followers, gain engagement, and discover new business connections and potential customers. Read now for inside tips!

Via Manlio Mannozzi, Alessandro Rea
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Madonna threatened by Instagram after posting 'nudity'

Madonna threatened by Instagram after posting 'nudity' | Social Media Useful Info | Scoop.it
“It is important to note that continuing to violate [these guidelines] may result in a disabled account, or discontinued access to Instagram, without warning,” Instagram has threatened Madonna.
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Create a LinkedIn Company Page: Step-by-Step Instructions | Social Media Today

Create a LinkedIn Company Page: Step-by-Step Instructions | Social Media Today | Social Media Useful Info | Scoop.it
With Company Pages, LinkedIn can be used as a powerful tool and enhancement to your content marketing plan. You may be asking yourself: do I really need a Company Page? Is this just another thing I need to check and update?
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Twitter Shortens Tweets with a URL by 2 Characters | Social Media Today

Twitter Shortens Tweets with a URL by 2 Characters | Social Media Today | Social Media Useful Info | Scoop.it
For those Twitter peeps who like to tweet urls: your tweets are going to get shorter. Starting today, any tweet that includes a url will now be reduced by 2 characters. This takes it to 118 characters, or 117 for https links.


by Pam Moore

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#Hashtag Power | Social Media Today

#Hashtag Power | Social Media Today | Social Media Useful Info | Scoop.it
Hashtag use has grown since their invention in 2009. About 1 in 8 tweets now includes a hashtag. More interestingly, the average number of tweets per hashtag has remained consistent, even as corporate hashtag use is on the rise.
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3 S's of Social Media: Setup, Strategize and Schedule [Infographic]

3 S's of Social Media: Setup, Strategize and Schedule [Infographic] | Social Media Useful Info | Scoop.it

How do you set up social media campaigns? Use the 3 S's: Setup, Strategize (and watch Key Performance Indicaors KPIs) and schedule. 


Via Martin (Marty) Smith, John van den Brink
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Martin (Marty) Smith's curator insight, March 8, 2013 9:35 PM

Cool, helpful infograpic about how to set up your social media campaigns. Our process is 10% different. Excellent. 

John van den Brink's curator insight, March 9, 2013 10:16 AM

Great Infographic

Jesús Hernández's comment, March 9, 2013 11:27 AM
Great!!!
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Ads, Ads, Ads: Facebook’s Hidden News Feed Update? | Social Media Today

Ads, Ads, Ads: Facebook’s Hidden News Feed Update? | Social Media Today | Social Media Useful Info | Scoop.it
Click to watch Facebook So Facebook announced its shiny-new news feed yesterday after much anticipation from users (click the image to the right for the company's promo).


In his opening CEO Mark Zuckerberg boldly stated that the new design would create “the best personalized newspaper in the world”.

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Using social media monitoring for market research

Using social media monitoring for market research | Social Media Useful Info | Scoop.it
Social media monitoring is a complicated industry, populated with hundreds of different tools, varying from the dirt cheap to the shockingly expensive.


The versatility of these tools also means that there are countless uses for them, and keeping track of just which tool you would want and why is understandably a headache for many. 


To help you navigate this maze, I’m going to lead you on a journey through some of the key ways employing a monitoring tool can help you and your business.


by Joel Windels

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Can Pinterest Really Help My Business? | Digital Marketer | It's just smarter

Can Pinterest Really Help My Business? | Digital Marketer | It's just smarter | Social Media Useful Info | Scoop.it

In today’s booming social media, few networking sites are creating as much buzz as San Francisco-based Pinterest.com


Offering a unique visual spin on social bookmarking, Pinterest allows businesses and individuals to create stunning palates of their works and offers.  In less than three (3) years, it has become the third largest social media site in the United States, only behind perennial leaders Facebook and Twitter.


This photo-sharing “pinning” site allows users to create theme-based boards (e.g. travel, sports, fitness, fashion, etc.) that others can later “pin” or share with their friends

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Sharing interesting photos can be a lot of fun and a great hobby, but Internet marketers are probably wondering: Can Pinterest be useful for me?


Fortunately, this website offers many features and benefits to online entrepreneurs that can help raise their profile and ultimately their cash flow.


by Brian Edmondson


Via John van den Brink
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How to write perfect sentences for Facebook (Twitter, Linkedin, websites, headlines, brochures, etc)

The Rules of Engagement for Copywriters in an Age of Information Overload

Via Stefano Principato
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Nat Sones's curator insight, March 7, 2013 9:14 AM

Get your content framing right/write for every type of social interface. Argue with the details - but the idea is correct. 

Rescooped by Ivo Nový from Latest Social Media News
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How to delete your Facebook Graph Search activity | Digital Trends

How to delete your Facebook Graph Search activity | Digital Trends | Social Media Useful Info | Scoop.it
Facebook keeps a record of your searches, to help better tailor search results, but if you're feeling wary this is how to delete your history of searches.

Via Tomas Jansma | FlexMind, Gerrit Bes
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Why use Social Media in business?

Social Media is an easy way to achieve excellent results faster than any other methods. Twitter, Facebook, LinkedIn are some of the major social media sites which are very much popular. Watch the video to see how you can be benefited by using Social Media in your Business. 

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The Content Curator's Toolbox | Social Media Today

The Content Curator's Toolbox | Social Media Today | Social Media Useful Info | Scoop.it
A social media content curator's job can be streamlined with the right combination of tools to aggregate content, organize it, easily share it, and then measure impact.
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5 LinkedIn Alternatives for Your Networking Strategy | Social Media Revolver

5 LinkedIn Alternatives for Your Networking Strategy | Social Media Revolver | Social Media Useful Info | Scoop.it
5 LinkedIn Alternatives for your Networking Strategy. LinkedIn is the undisputed leader in professional social networking and truly a great networking tool, but there are other options out there.
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Facebook, Twitter, Pinterest, Instagram – How Big Is Social Media Around The World? - AllTwitter

Facebook, Twitter, Pinterest, Instagram – How Big Is Social Media Around The World? - AllTwitter | Social Media Useful Info | Scoop.it

Social media is huge, and it’s huge everywhere. Facebook, Twitter, LinkedIn, YouTube, Pinterest and Instagram are all massively popular around the globe, and even in territories where they are actively banned, many people will find a way to connect. And if and when those walls eventually come down, the rise of social networking will take another massive leap forward.

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3 Ways to Prepare Your Content Marketing for Facebook Graph Search

3 Ways to Prepare Your Content Marketing for Facebook Graph Search | Social Media Useful Info | Scoop.it

Facebook's new feature, Graph Search, could signify a monumental shift in the way people search for information online. Learn why it promises to be an especially powerful tool for marketers.

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Empire Avenue is the Most Important Social Media “Game” that You’re Not Playing | Soshable

Empire Avenue is the Most Important Social Media “Game” that You’re Not Playing | Soshable | Social Media Useful Info | Scoop.it

The connections that are possible for active users are of a higher quality than just about any site.


It isn’t just the community, though. There are plenty of places to meet influencers and people who work in social media. The tangible benefit is in the missions. Through missions, users are able to get assistance from high-quality social media users without having to coax or (gulp) buy engagement for clients.


Missions are actions that are paid for through Eaves, the currency on Empire Avenue. They have a wide range of possible uses from “read and comment on my blog post” to “retweet me”. Before you jump at me with an organic social media engagement tirade, keep in mind that the quality of the users fulfilling the missions is the highest possible.

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