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Social Media Useful Info
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How To Add More Personality To Your Tweets

How To Add More Personality To Your Tweets | Social Media Useful Info | Scoop.it

As much as Twitter is a fantastic place to learn and share information, one of the most exciting things about it is how it lends itself to networking.

New relationships, genuine leads and engaged customers can all blossom from consistent Twitter use. But in order to really shine, you’ve got to be you on Twitter – you have to interject your own personality into your tweets.

Ivo Nový's insight:

Say it with pictures

If a picture really is worth a thousand words, think about how much more of your personality you can get across in a tweeted photo than 140 characters.

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Facebook now has a donate button for Ebola

Facebook now has a donate button for Ebola | Social Media Useful Info | Scoop.it

After donating $25 million of his own money to help fight the spread of Ebola, Facebook CEO Mark Zuckerberg now wants 1.3 billion of his closest friends to chip in.


The effort is admirable, but Ebola is a problem that money alone can't solve.

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More Voters Following Political Leaders on Social Media, Says Study

More Voters Following Political Leaders on Social Media, Says Study | Social Media Useful Info | Scoop.it

16 percent of registered voters now use platforms such as Twitter and Facebook to follow political candidates, parties and elected officials, reveals a new study from Pew Research.

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How Friends Influence Us on Social Media

How Friends Influence Us on Social Media | Social Media Useful Info | Scoop.it
Why do you read the updates you read?

Why do you browse the products you browse?

There are hidden motivations behind a lot of the actions we take online, especially so with social media. The influence of friends and family has a big impact on what we click, view, share, and like.

Researchers have discovered some specifics behind why friends impact us the way they do. These insights cover the way we interact and reciprocate, the time we spend online, and the buying decisions we make. It’s fascinating to learn, and helpful for marketers to know, too.

Can you adapt some of these takeaways for your social media marketing? Keep reading to see what these studies say and how you might implement them into your strategy.

Via Brian Yanish - MarketingHits.com
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Joy Power's curator insight, November 6, 2014 9:19 AM

Researchers identified a few social media insights to help tap into influencing your followers to take action.

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Samaritans App Monitors Twitter for Suicide Warnings - AllTwitter

Samaritans App Monitors Twitter for Suicide Warnings - AllTwitter | Social Media Useful Info | Scoop.it

A new app launched by the Samaritans charity will alert Twitter users if people that they follow on the network are showing signs of being suicidal.


Called Samaritans Radar, the app uses an algorithm to look for specific keywords and phrases within tweets that indicate that someone might be struggling to cope.

Ivo Nový's insight:

Twitter users who have signed up on the Radar platform will receive an email alert if somebody they follow tweets any of these statements.

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2 Time-Saving Apps to Help You Master Google+

2 Time-Saving Apps to Help You Master Google+ | Social Media Useful Info | Scoop.it

To win at Google+ you need to pay close attention to these factors. Here are two Google Chrome applications that are guaranteed to help you build an engaged Google+ following.

 


Via Kamal Bennani, massimo facchinetti
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How to Master Real-Time Engagement

How to Master Real-Time Engagement | Social Media Useful Info | Scoop.it
Real-time marketing is about creating relevant timely content, the engagement experience with the reader and an incremental part of your overall marketing strategy. Start by crafting and refining content based on the types of conversations and events that enhance your brand. It’s not simply about current events, but rather a way to enter into a relevant and timely conversation or a moment that is authentic and relevant with your audience.
Ivo Nový's insight:

To be ready to engage in real-time, you need to have content at your fingertips so you can engage quickly with what is relevant. Not only that, but you need to be able to create content such as tweets and blog posts quickly. Plan now and have the right processes in place so you can create these types of content.

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5 Creative Ways to Use Smart Content on Your Website

5 Creative Ways to Use Smart Content on Your Website | Social Media Useful Info | Scoop.it

Trying to figure out ideas for using smart content? Here are 5 creative techniques.


Via Kamal Bennani
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10 Google+ Social Media Marketing Secrets

10 Google+ Social Media Marketing Secrets | Social Media Useful Info | Scoop.it
Learn the steps needed to have an active following on Google Plus. This will help your social media accounts as well as SEO rankings.
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6 Secrets to Hyper Social Media Growth

6 Secrets to Hyper Social Media Growth | Social Media Useful Info | Scoop.it
New businesses are eager to take part in social media for marketing. Owners read all the blog posts, articles, and e-books and believe that they are ready to experience explosive growth by tapping into the power of Facebook, Twitter, Instagram and Pinterest. However, it is important to have a clear roadmap in mind before jumping on the social media super highway.
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How to Get Your First 100 Twitter Followers

How to Get Your First 100 Twitter Followers | Social Media Useful Info | Scoop.it
You already know that if you follow people on Twitter, a portion of those users will follow you back. But is that really the best way to get your first 100 Twit

Via Khaled El Ahmad
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How To Schedule Tweets With Images Using Twitter

How To Schedule Tweets With Images Using Twitter | Social Media Useful Info | Scoop.it

This week’s #SocialMediaMinute will cover how to schedule tweets with images using Twitter.


If you’ve ever tried to schedule tweets with images using a service like Hootsuite you probably know that the photo is included as a URL instead of within Twitter's stream…


This can drastically decrease the engagement your tweets with images receive and additionally they are not archived in your profile’s photos and videos section.

You can however, schedule tweets with images using Twitter. Here’s how!


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How to Find the Best Days and Times to Post on Social Media [INFOGRAPHIC]

How to Find the Best Days and Times to Post on Social Media [INFOGRAPHIC] | Social Media Useful Info | Scoop.it
Find out the best times to post on Facebook through using social sharing tools, and your own analyzation efforts.
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5 Winning Tips for a Successful Twitter Contest

5 Winning Tips for a Successful Twitter Contest | Social Media Useful Info | Scoop.it
Are you looking for a new, interactive way to engage your target audience? A Twitter contest may be the answer. A successful social media contest can do many things for your brand – increase followers, drive engagement, create brand awareness, and more. Follow these five tips to build and maintain a successful Twitter contest or sweepstakes.
Ivo Nový's insight:

All of these elements can add up to one winning combination.

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Time To Think of Content As Part of User Experience

Time To Think of Content As Part of User Experience | Social Media Useful Info | Scoop.it

Forget content marketing, SEO content, and whatever else as you know them. We need to fundamentally change our approach to content.
It's not an add-on or a separate thing. It's an inseparable part of the user experience.


Via malek, massimo facchinetti, Martin (Marty) Smith
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malek's curator insight, October 29, 2014 7:58 AM
  1. Integrate content that can enhance the user experience
  2. Optimize what you already have
Martin (Marty) Smith's curator insight, October 30, 2014 3:59 AM

YES, agree content is part of "user experience". Thinking social media should be in the same category.

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Storytelling 101: Who Are You?

Storytelling 101: Who Are You? | Social Media Useful Info | Scoop.it

Simple Question, Tough Answer

Who Are You?


Here’s the deal: In today’s marketplace, customers don’t just want to see a slick image and a catchy tagline — they want to know who you are before they even consider doing business with you. And much like our eager friend in the example above, they won’t be satisfied with your glib, rehearsed, PR-committee-approved answers.

So how do we even start to think about answering this question: “Who are you … really?”

We tell stories.

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Your Biggest Social Media Risk: Not Doing Anything About Social Employees

Your Biggest Social Media Risk: Not Doing Anything About Social Employees | Social Media Useful Info | Scoop.it

The business world has a strange habit of speaking about social media as if it were a mystical land where the nature of human conversations, relationships and emotions radically change – but they don’t. Asking the question, “Why would employees talk about our brand on social media?” is a bit like asking, “Why do people talk to each other?


People have always talked about their employers, and they always will. Social media is just a new medium for the same old dialogue. Your employees are already talking about your company on social media.


Ivo Nový's insight:

You can ignore this conversation. Or, you can guide it in ways that will improve employee engagement, transform your marketing strategy, generate leads and attract top talent.

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12 LinkedIn Secrets You Need to Start Using

12 LinkedIn Secrets You Need to Start Using | Social Media Useful Info | Scoop.it
Here are 12 secret techniques and tools that you must use to build a valuable network on LinkedIn. Whether you're in sales, business development or marketing, use these tips to speed up business and increase your success.
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50 Things to Tweet When You’re Stuck For Ideas - AllTwitter

50 Things to Tweet When You’re Stuck For Ideas - AllTwitter | Social Media Useful Info | Scoop.it

Having a tough time coming up with things to tweet? Twitter’s real-time nature can certainly inspire stage-fright, especially when you’re faced with coming up with 5, 10 or more tweets per day. Here are 50 ideas for what to tweet when you’re stuck.

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Marco Favero's curator insight, November 1, 2014 7:17 PM

aggiungi la tua intuizione ...

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Sales Enablement Will Be the Next Big Craze in Content Marketing

Sales Enablement Will Be the Next Big Craze in Content Marketing | Social Media Useful Info | Scoop.it
In content marketing, we spend a lot of time talking about brand marketing efforts, feeding funnels, targeted outreach, increased traffic, storytelling, authenticity, engagement, blogs and videos and how all of these things serve our prospective and current customers. This is really fun stuff, so it makes sense that we tend to go on, and on, and on about it.
Ivo Nový's insight:

If you’re like most content marketers, you have a diverse audience and you use varied means to reach them, mostly online, likely including a blog and social media. But here’s the big question: How much of your efforts are focused on providing content to internal audiences like sales?

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How To Make Friends And Influence The Influencers Using Social Media

How To Make Friends And Influence The Influencers Using Social Media | Social Media Useful Info | Scoop.it
With an increasing amount of people relying on their social channels to influence what they buy, now is the time to learn how to influence the influencers.
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Meet the 12 Wealthiest People in Social Media

Meet the 12 Wealthiest People in Social Media | Social Media Useful Info | Scoop.it
Some of the names on our Top 12 list are familiar industry figures. Others are hardly household names. The common thread: They have all made billions from social media.
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Twitter Now Lets You Listen to Audio in App While Browsing Your Timeline

Twitter Now Lets You Listen to Audio in App While Browsing Your Timeline | Social Media Useful Info | Scoop.it

Twitter users can now listen to songs, podcasts and other audio content in tweets within the Twitter app, while continuing to scroll through other tweets.


Via Kamal Bennani
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Adlava's curator insight, October 17, 2014 2:10 PM

The real question is, why did it take so long? 

Marco Favero's curator insight, October 17, 2014 5:37 PM

aggiungi la tua intuizione ...

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How Often Should You Post to Facebook and Twitter

Make your social media frequency the most valuable. Find out how often you should be posting to Facebook, Twitter, LinkedIn, Google+ and more.

Via Peg Corwin
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Peg Corwin's curator insight, September 21, 2014 10:04 AM

Data shows you should be posting to Facebook 5-10 times a week.  More that that yields worse results.

Emmanuel 'Manny' Gigante's curator insight, October 12, 2014 1:38 PM

hehe #posting Manners Matter

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The 5 Indicators That You Are Tweeting the Right Amount Per Day

The 5 Indicators That You Are Tweeting the Right Amount Per Day | Social Media Useful Info | Scoop.it

How many tweets per day is too many? How many is too few? Almost from the moment Twitter launched, this single question has been burning in the minds of social media savvy marketers. 


While there are plenty of off-the-cuff answers to this question, the reality is that the ideal number of tweets per day doesn’t have a simple answer. Some companies thrive on constant interaction, sharing and retweeting. Others see the most benefit from an occasional, tantalizing update.


There is no universal truth about the right number of tweets to post per day. But that doesn’t mean there isn’t a right number for your business and your goals.

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