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Social Media Mistakes to Avoid in 2014

Social Media Mistakes to Avoid in 2014 | Social Media Useful Info | Scoop.it
For this weeks blog, I want to help you avoid making some of the most crucial Social Media Mistakes when it comes to marketing your business online.

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Social Media Useful Info
Social Media Useful Info - will take you to the TOP. http://appearoo.com/IvoNew
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9 Laws of Social Media Marketing

9 Laws of Social Media Marketing | Social Media Useful Info | Scoop.it
Remember how in elementary school science you learned about the physical laws that ordered the universe? And how, once you knew about the underlying rules of energy and matter, the details of a lot of things just made more sense?

Susan Gunelius has applied the idea to social media marketing. She’s asked the question: What are the fundamental laws that underlie everything we do on social media? And how can you understand those laws to better serve your brand?

Here are the laws that Gunelius feels are the building blocks of social media:

Via Brian Yanish - MarketingHits.com, massimo facchinetti
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Marco Favero's curator insight, Today, 3:13 AM

aggiungere la vostra comprensione ...

steve batchelder's curator insight, Today, 5:18 AM

aggiungere la vostra comprensione ...

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5 Stats That Prove Great Content is the Key to Great SEO

5 Stats That Prove Great Content is the Key to Great SEO | Social Media Useful Info | Scoop.it
If you're still keyword stuffing, I have tickets to a 98 Degrees concert I'd love to sell you.

Via Mat Loup, massimo facchinetti, Os Ishmael, malek
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Carl Messenger-Lehmann's curator insight, July 30, 8:55 AM

Time and time again - we see the shortest route to effective SEO is to not take shortcuts.

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Facebook Is YouTube’s Biggest Threat

Facebook Is YouTube’s Biggest Threat | Social Media Useful Info | Scoop.it
In the marketing world, video is the undisputed killer medium. The industry’s conventional wisdom is that YouTube has an insurmountable lead in the video advertising market. That conventional wisdom is dead wrong.
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8 Ways to Use Social Media to Drive Engagement

8 Ways to Use Social Media to Drive Engagement | Social Media Useful Info | Scoop.it
Social selling. Sounds good, right? Millions of modern marketers from around the globe are discovering that they can use digital channels to reach their buyers online. Sounds simple, obvious really.…

Via Rami Kantari, Carolyn Williams
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Michelle Gilstrap's curator insight, July 6, 12:48 PM

Good Infographic, good insight.

ManufacturingStories's curator insight, July 7, 10:16 AM

#ContentMarketing #GrowthHacking #DigitalMarketing #ANewWayToMarket #SocialMedia

Daniela Luciano's curator insight, July 28, 8:16 AM
From www.business2community.com - June 15, 4:56 PM
Social selling. Sounds good, right? Millions of modern marketers from around the globe are discovering that they can use digital channels to reach their buyers online. Sounds simple, obvious really.…
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91 Free Twitter Tools and Apps That Do Pretty Much Everything

91 Free Twitter Tools and Apps That Do Pretty Much Everything | Social Media Useful Info | Scoop.it
Over 90 free Twitter tools and apps to help with analytics, scheduling, discovering, unfollowing, and anything else you may need.

Via Neil Ferree, Gerrit Bes, Gary Loper
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Small Business Online Solutions - Patant Consultants's curator insight, July 14, 2:57 PM

Awesome list! Thanks for sharing

Michelle Gilstrap's curator insight, July 24, 1:36 PM

Check out these tools

Neil Ferree's curator insight, July 24, 1:58 PM

Clearly, there are tons of tools you can use with Twitter as an effective  social network to market your small business

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7 of the Best Tools to Aid Your Content Marketing | SEJ

7 of the Best Tools to Aid Your Content Marketing | SEJ | Social Media Useful Info | Scoop.it
Discover seven of the best tools for your content marketing to enrich, develop, and smarten your overall content and online marketing strategy.

Via Bonnie Burns, massimo facchinetti
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Bonnie Burns's curator insight, July 23, 11:37 AM

Content marketing is a powerful form of marketing that can help your business reach out to a big audience: the one that’s online. Today, more than 3.5 billion searches happen each day, and a staggering 3.1 million people are using the Internet, almost a 1 million increase from last year.

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5 Ways Live Video Can Rock Your Content Marketing

5 Ways Live Video Can Rock Your Content Marketing | Social Media Useful Info | Scoop.it
This month is all about the trends that are shaping the future of the content marketing world. This week, we’re focusing on the growing popularity of streaming video apps and how we can use these apps to take our content marketing to a whole new level.
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50 Tweetable Twitter Tips You Wish You Knew Years Ago

50 Tweetable Twitter Tips You Wish You Knew Years Ago | Social Media Useful Info | Scoop.it

Want to get more followers and increase engagement on Twitter? Or ... just want to make sure people don't think you're a space case on Twitter?

Either way, here's a massive list of 50 Twitter tips that will make you a more effective Twitter user, and that you wish you knew years ago.

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5 Steps to Take to Start Your Small Business Blog Today

5 Steps to Take to Start Your Small Business Blog Today | Social Media Useful Info | Scoop.it

You know you need to be blogging for your small business, but you have no idea where to start. Sound familiar?


If so, read on, for exactly what you need to do to start a small business blog today.


by Kim Garst

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6 Ways to Build an Audience Without Writing a Word

6 Ways to Build an Audience Without Writing a Word | Social Media Useful Info | Scoop.it

Some people are natural writers, while others work hard to hone their craft.


Then there are those who just never get along with the written word at all.


If you’d rather head for a root canal than sit down in front of a keyboard and start typing – how can you build an audience, and authority, in a world dominated by blogs?


Don’t worry, all is not lost!


Via Jeff Domansky
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Marco Favero's curator insight, July 17, 4:18 AM

aggiungi la tua intuizione ...

jose antonio gabelas's curator insight, July 17, 6:13 AM

AÑADA su visión ...

Angela Ribo's curator insight, July 20, 4:14 PM

Sometimes it is hard to get inspired or know what to say. So, this ought to help.

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5 Fact-Based Reasons to Use Content Marketing Over Native Advertising

5 Fact-Based Reasons to Use Content Marketing Over Native Advertising | Social Media Useful Info | Scoop.it

Both content marketing and native advertising have received a lot of buzz. Yet many brands don’t understand the differences in efficacy between these two marketing methods.


Fortunately, a recent research-based report by Fractl and Moz examined the effectiveness of content marketing compared to native advertising. By analyzing this report, along with cost data from 100 leading publishers and native advertising cost data from nearly 500 digital publishers, MarketingLand.com determined that content marketing is king.


Discover the five reasons why content marketing reigns supreme.


Via Brian Yanish - MarketingHits.com
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Surprise surprise, news consumption on Twitter and Facebook is rising

Surprise surprise, news consumption on Twitter and Facebook is rising | Social Media Useful Info | Scoop.it

Over the years, Facebook and Twitter have worked hard to turn their platforms into specially honed places for news:


Facebook has spent years tweaking its News Feed to provide the right balance of personal content and that of brands or publishers, while Twitter is always coming up with new features and tools for media (Curator being one recent addition).

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12 Best Social Media Management Tools

12 Best Social Media Management Tools | Social Media Useful Info | Scoop.it

Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Having the right social media management tools and a presence on all the major networks like Facebook, Twitter, Google+ and LinkedIn is a necessity these days for any business.


But what kind of marketing software, dashboards and publishing tools are the social media manager gurus actually using to juggle these multiple accounts?


Via Brian Yanish - MarketingHits.com, Diaa Thaher
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SENAME Interactive's curator insight, July 6, 1:12 AM

Tools make our life easier. The list has interesting tools beyond buffer and hootsuite. Some tools really help to understand the audience behavior.

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7 Social Media Marketing Mistakes to Avoid With LinkedIn

7 Social Media Marketing Mistakes to Avoid With LinkedIn | Social Media Useful Info | Scoop.it

With over 329 million members, LinkedIn can provide invaluable networking opportunities for professional services firms. Since it is a social network geared specifically to business professionals, LinkedIn users don’t have to battle the private and public persona struggle that other sites like Facebook or Twitter can create.

Even though LinkedIn maintains a professional environment, it’s still all-too-easy to make social media blunders. Luckily, all of our top seven LinkedIn mistakes are easily corrected once realized.


Via Brian Yanish - MarketingHits.com
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5 easy ways to curate content on your blog

5 easy ways to curate content on your blog | Social Media Useful Info | Scoop.it

Content curation is a bit of an art form, and takes some time to perfect. But once you’ve figured out a strategy that works, you’ll have a process in place for regularly finding, compiling and editorializing content your audience will love!


Via Neil Ferree, massimo facchinetti
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Neil Ferree's curator insight, July 28, 2:24 PM

In order to curate content, you first need to find it. The Internet is teeming with information ripe for curation, but the challenge is finding relevant content in a timely manner.


If you want to be a content marketing ninja, you need to have a system that streamlines your curation process so you spend minutes vs. hours curating and sharing your content your audience is hungry for.

Angela Ribo's curator insight, July 29, 10:32 AM

I love Scoop-It for content curation.

Luigi Cangiano's curator insight, July 30, 11:57 AM

In order to curate content, you first need to find it. The Internet is teeming with information ripe for curation, but the challenge is finding relevant content in a timely manner.


If you want to be a content marketing ninja, you need to have a system that streamlines your curation process so you spend minutes vs. hours curating and sharing your content your audience is hungry for.

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8 Tips to Running an Actually Successful Social Media Campaign

8 Tips to Running an Actually Successful Social Media Campaign | Social Media Useful Info | Scoop.it
Social media for businesses is a tough nut to crack, so follow these tips to create a real community around your product.
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How to Use Topsy for Social Media Marketing - RazorSocial

How to Use Topsy for Social Media Marketing - RazorSocial | Social Media Useful Info | Scoop.it

Do you know how many people have tweeted your latest blog post?

Do you know how many of those people are influencers?

The more we can learn about people and posts on Twitter, the more we can improve our social media marketing.


Topsy is a tool that you can use to get lots of information about tweets.  So, if you want to know who’s sharing your stuff, what I’ve said in the past about a particular tool, or which influencers are talking about your niche, read on to find out how…

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Beginner's Guide To Periscope: What You Need To Know - Social Media Week

Beginner's Guide To Periscope: What You Need To Know - Social Media Week | Social Media Useful Info | Scoop.it
A quick search on Twitter reveals that many people are asking, "What the heck is Periscope?" I am going to try to break down the platform for you on a very

Via Scott McElreath
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5 Reasons companies are bringing their marketing in house

5 Reasons companies are bringing their marketing in house | Social Media Useful Info | Scoop.it

Here’s a significant trend described in a very fine digital marketing research report from SoDA — in the past year there has been a dramatic spike in the number of companies who no longer work with outside marketing agencies — 27 percent, up from 13 percent in the previous year.


This shift to marketing in house is even more remarkable considering the report also shows overall spending on digital marketing is going UP.The shift in North America is a little higher — 28 percent.


The association describes this trend as “alarming” (if you work for an agency) but stops short of fully explaining why. They say that more agency work is focusing on innovation and specialized tasks but don’t really say why more companies are bringing work in-house.


Via Jeff Domansky
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Jeff Domansky's curator insight, July 21, 2:52 AM

In-house marketing makes more and more sense every day. Here's why.

Maria Rekrut's curator insight, July 22, 8:18 AM

Successful #VacationRental Owners have always been marketing from Inhouse, we were just to little.

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You could soon start earning over $1,000 for your GoPro videos

You could soon start earning over $1,000 for your GoPro videos | Social Media Useful Info | Scoop.it
Adventurous videographers now have a new avenue to profit off their GoPro footage. The action-camera maker has launched a new content licensing portal that lets creative agencies and TV and film studios find and use quality GoPro videos, with prices starting at $1,000 per clip.

GoPro Licensing will showcase new and popular content, and enable search and filtering using rich meta-data.
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The Sharing More Than Selling Rule

The Sharing More Than Selling Rule | Social Media Useful Info | Scoop.it

Social networks are a great place to share content, to interact with others, to listen in on what’s happening, and yes, if approached carefully, social networks can be a way to get the word out about you and your business.


However as I review people’s business-related social streams I find way too much selling going on.


As a way to think about your social activities, I’d suggest you should be doing 85 percent sharing and engaging, 10 percent publishing original content, and only five percent or less about what you are trying to promote.


by David Meerman Scott

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What Is Marketing Automation?

What Is Marketing Automation? | Social Media Useful Info | Scoop.it

Marketing automation is a concept we’ve been hearing a lot about this year. Though the concept isn’t exactly new, the technology has come a long way since its start in the late 90s.


Taking advantage of marketing automation can help your company become more efficient, capture more leads, and understand data on a more granular level.


But what is marketing automation?


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15 Essential Resources for Social Media Marketer Success

15 Essential Resources for Social Media Marketer Success | Social Media Useful Info | Scoop.it

Social Media Marketing is a contemporary field and it is necessary for any kind of business.

In the article, we have presented 15 extremely useful online resources for helping marketers keep up-to-date with the recent trends and tendencies in the media marketing world.

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Content Marketing - Writing Stories that really Connect

Content Marketing - Writing Stories that really Connect | Social Media Useful Info | Scoop.it
Content marketing is all about telling really great stories. But how do you write great stories about your business and and engage your audience?

Via massimo facchinetti
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Marco Favero's curator insight, July 18, 4:47 AM

aggiungere la vostra comprensione ...

SENAME Interactive's curator insight, July 23, 1:22 AM

Storytelling brings emotional attachment to your audience.

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What Does Facebook's New Algorithm Mean for Content Marketers?

What Does Facebook's New Algorithm Mean for Content Marketers? | Social Media Useful Info | Scoop.it

With Facebook giving users more control of what they see in their News Feed, they're likely to remember their closest friends, but they may not necessarily remember their favorite brand pages.


Via Brian Yanish - MarketingHits.com
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