Despite things failing to work out for Twitter with its #Music app, the company appears determined to make a go of it in the music space, with a report suggesting the company will launch a new strategy in the coming days.
Here is a list of 27 social media and marketing tips that Jay Baer plucked from his interviews with enterprise digital marketers. Tips from these folks are exceptionally valuable because, most of the time, they’re able to execute and test campaigns with the resources the rest of us could only wish for.
It’s an important and expansive question, both for Twitter today and their place as a business and social platform heading into the future. Twitter’s growth problem is well documented and if the company can’t keep hold of the users that they convince to sign up they’re in serious trouble. But with a monthly active user (MAU) uptake of just 2 percent in Q4 2013, something is seriously off.
So what’s the problem? Why do so many Twitter users fail to stick around, and what can they do to resolve this issue?
More than 90% of Twitter's revenue comes from advertising and promoted accounts, especially via mobile, but studies show that the social network is struggling to attract marketers Only 23% of marketers said they use Twitter's ad platform, according...
That said, if you aren't using it professionally, you should be! There are tons of great, relevant boards out there – it's just a matter of finding them. And with that, I unveil my top 15 must-follow Pinterest boards for bloggers.
... Twitter is stepping up its advertising game in a big way, according to reports.New app install ads, among other ad formats, are coming to the service in the next few months, according to multiple reports that surfaced this week. In total, T
witter is planning to add 15 new types of ads, and CEO Dick Costolo showed them off to a group of ad execs at company headquarters last week, according to The Wall Street Journal...
While every social media manager approaches his or her job differently, here are a few habits that the most effective social media managers will have in common. These 7 criteria should be applied if you want to succeed in your role. With a medium that changes as often and as quickly as social, it’s important to be on top of your game.
The Ultimate List of Content Curation Tools, and accompanying map, is comprised of both business grade tools that can support organizations’ content marketing strategies, as well as personal curation tools that can be used by individuals for hobbyist or organizational purposes.
**When it comes to relationship-building content, there are four specific, evergreen content marketing activities that are perfectly suited to helping you connect with influencers in your niche: group interviews, best ofs, expert guides, and roundups.
On March 21, 2006, a simple messaging service was born with a five-word tweet.
Fast forward eight years.
Tweets now move billions of dollars in the stock market, have delivered play-by-play of the killing of the FBI's most wanted terrorist and allow planet Earth to communicate directly with humans and machines residing in outer space.