Everyone knows that promoting your business on social media can extend your reach, gain visibility for your brand and build meaningful relationships with your customers.
But more often than not, I hear about businesses who just throw together a Facebook page because that's what everone else is doing, or they sign up for a Twitter account and tweet, "We're on Twitter now!" and never come back to interact and engage with their audience.
Social media can be a strategic marketing tool, if set up and approached properly, and if you combine it with other forms of marketing.
Is social media right for your business? And if so, which networks should you have a presence on? Should you manage your accounts yourself, or is it worth it to hire a social media consultant?
Lets see some sure-fire ways to get set up on social media the right way.
rescooped by http://goo.gl/YoO2V
Via Laurens ten Hagen