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Rescooped by Ivo Nový from Transformations in Business & Tourism!

4 Reasons Why Content Curation Matters | Cision

4 Reasons Why Content Curation Matters | Cision | Social Media Useful Info |

When you think of content marketing, you may automatically think about ways PR professionals and marketers can create original content that will resonate with their audiences.

And while that’s true, it’s important not to overlook the practice of curating and sharing content from respected influencers and brands in your industry.Why? Here are four reasons....

Via Jeff Domansky, Stewart-Marshall
more...'s curator insight, April 19, 2015 5:56 PM

Curaduría de Contenidos

Joseph Palumbo, MBA,'s curator insight, April 19, 2015 7:51 PM

Break through the noise by curating and adding content that your target audience will appreciate. 

Nedko Aldev's curator insight, April 23, 2015 4:41 AM


Rescooped by Ivo Nový from Content Marketing and Curation for Small Business!

CURATION - How Content Curation Can Help You Grow Your Startup

CURATION - How Content Curation Can Help You Grow Your Startup | Social Media Useful Info |
Find out the basics of content curation including its definition, and how to perform successful content curation.

Via Peg Corwin
Peg Corwin's curator insight, December 8, 2013 5:31 PM

Learn the 4 benefits of content creation and the steps on how to do it.  

Find out the difference between two curation models: hybred and curated.

No mention of, but the platform is certainly a great place to find and share content.

If you like this scoop, please consider a thumbs up or share.

Rescooped by Ivo Nový from Curation, Social Business and Beyond!

Is Content the New Currency?

Is Content the New Currency? | Social Media Useful Info |
Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age.

Via janlgordon
janlgordon's comment, June 19, 2013 12:38 AM
Mithu Hassan Sorry I'm so late in getting back to you - you're very welcome, happy you liked it!!
santina kerslake's curator insight, September 5, 2013 3:11 PM

Do people actually read the content? Will it keep them following you?

Rescooped by Ivo Nový from MarketingHits!

Curation Is The New Black; But Will It Get In The Black?

Curation Is The New Black; But Will It Get In The Black? | Social Media Useful Info |

"There’s a lot of talk about content curation; but is anyone making money?" asks Deanna Dahlsad on her blog. 

Though I can assure her we have plans to make some at (we've had premium offers from day 1 and they're ramping up very nicely), her focus is actually more on the curators themselves.

How can individual curators make money? She's not talking about brands or businesses who have an opportunity to get brand awareness or thought leadership out of this. She means the individuals who are willing to become professional curators and need to make some revenue  to justify it. Like some bloggers do. 

As I've outlined before, I think the answer will come from a mix of advertising (which can be promoted posts or sponsoring) and subscription revenue. This is not an original answer but we're starting to see some of our users do that:

- Check out for an example of a sponsored topic;

- Some others want to be paid by their clients for their curation work and start to implement our privacy feature for that reason.

But maybe this picture needs to be looked at in a bigger way: in itself, blogging isn't either a massive revenue generation opportunity. There aren't that many blogging millionaires who make a fortune purely out of subscribing people to their blogs or selling ads on it. But most of the time, they're able to combine some direct revenue with offline or other services that their blogs help position and thus contribute to sell. 

Isn't combining that Content Marketing aspect of Curation with some direct revenue-generation the real winning bundle for Curators? What do you think?

Via Deanna Dahlsad, Guillaume Decugis, Brian Yanish -
Brian Yanish -'s comment, October 3, 2012 8:31 AM
Indirectly I've monetized my use of by driving traffic to my websites. I'm working on a whitepaper that will explain how. Right now I'm still gathering analyitic results for it.
Guillaume Decugis's comment, October 3, 2012 9:37 PM
Looking forward to read that Brian! I'm curious what you guys think of a solution like - we've been exchanging with their founders on whether it could be a good solution for our users or not. Nothing decided yet but as we're discussing monetization, I'd love to have your thoughts (or anybody else's interested in that).
Brian Yanish -'s comment, October 5, 2012 1:16 AM
I've always wondered about the legal part of putting ads with curated content. Say I scoop a New York Times article word for word and there is an ad displayed on with the copied article.
Rescooped by Ivo Nový from 21st Century Learning and Teaching!

Great Examples of How Content Curation Tools Can Be Effectively Used In Education

Great Examples of How Content Curation Tools Can Be Effectively Used In Education | Social Media Useful Info |

We are living in an era of information overload.  So much content is shared online that curation is needed as a way to get value out of the information flood.

Content curation is the process of shifting through the vast abundance of content on the Internet to select the best, most relevant resource, on a specific topic or theme,  so that we can organize, manage and collate the content for ourselves and share with others.

Content curation is about working smarter and not harder.  Content curation is also a reflective process; as you curate resources you reflect on their value.  Reflection makes new information stick in your brain.

Via Robin Good, Gust MEES
Ivo Nový's insight:

What is content Curation? Great explanation and very interesting interview with Robin Good on curation.

N Kaspar's curator insight, September 2, 2014 12:33 PM

Intriguing idea.

Alina Dogaru's curator insight, December 19, 2014 4:42 AM

Forstå og komme i gang med kurator tjenester.

Rescooped by Ivo Nový from AtDotCom Social media!

First Example of A SpinSnip [New Content Marketing Tool]

First Example of A SpinSnip [New Content Marketing Tool] | Social Media Useful Info |

A SpinSnip is moving content from one dimention to another to maximize ROI. SpinSnip Tools is a suite of curation and content marketing tools that help move content within the owned, paid, earned and curated ecosystem increasing return and lowering content creation costs with each SpinSnip. 

Via Martin (Marty) Smith, John van den Brink
Andrew Johnson's curator insight, July 18, 2013 3:55 AM

Another example of the convergence of marketing and technology.'s curator insight, July 18, 2013 12:43 PM

Well worth following this up. A tool kit for marketeers with 5 elements starting with content.

Martin (Marty) Smith's comment, July 18, 2013 5:28 PM
Well said Increase Your Trade! Going to steal, "A Tool Kit For Marketers With 5 Elements Starting With Content" Thanks. M
Rescooped by Ivo Nový from TSU Blogging!

Curation Is As Important as Creation

Curation Is As Important as Creation | Social Media Useful Info |

Robin Good: If you are interested in understanding how "content curation" differentiates itself from simple re-sharing and re-blogging here is a great article by Chris DeLine.


Great advice for anyone wanting to become an effective content curator: “Whether in tweets, in blog posts, in podcasts, or in newsletters, be ruthless with your attention.




Some adopt a strategy of blanket-curation, throwing everything new or fresh or remotely interesting online and letting other consumers make their own value distinctions.


Others assume the role of tastemaker, selectively making the decisions themselves.


Both have their place, but the former contributes to what Jonathan Haidt calls “the paradox of abundance,” which he says “undermines the quality of our engagement.”

How many content-overload websites can you monitor before you become overwhelmed by volume? How many share-explosions does it take before you remove a friend from your Facebook feed? How many Tumblr pages can you pay attention to before the reblogs become a blur?



Thoughtful, honest, and caring curation isn’t entirely different than creation.


After all, the topics you choose to research, to blog about, and to discuss with friends all begin with the process of sifting through the media abyss yourself and singling out worthwhile information."


What really counts is to create content that is useful, meaningful and helpful for others, whether from direct hand authorship, or by curating the best existing resources.


Insightful. 8/10


(Image credit: Shutterstock)


Via Robin Good, Dennis T OConnor, Jimun Gimm, Mithuhassan
Sinan Zirić's curator insight, January 19, 2013 11:50 AM

This is an excellent Curation review.

Rescooped by Ivo Nový from The Evolving World of Marketing!

How to generate revenue from blogging and content marketing

How to generate revenue from blogging and content marketing | Social Media Useful Info |
An infographic highlighting the revenue generating opportunities of content marketing...


**Companies that blog get up to 55%more traffic


**They also get up to 97% more inbound links (which search engines like!)


**They can get up to 434% more indexed pages in search engines


**Blogging companies get up to 25x times more business leads


Selected by Jan Gordon covering "Content Marketing, Social Media & Beyond"

Read article here: []

Via janlgordon
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