Social Media Useful Info
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Social Media Useful Info - will take you to the TOP. http://appearoo.com/IvoNew
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Here’s What “Quality Content” Actually Means

Here’s What “Quality Content” Actually Means | Social Media Useful Info | Scoop.it
Learn what "quality content" actually means when it comes to blogging and content marketing. Get tips on how to write better blogs.

Via Pantelis Chiotellis
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SENAME Interactive's curator insight, June 24, 2015 2:03 AM

Many focus on quantity instead of quality. However, quality wins quantity. This post should help. 

2DiFore Marketing Solutions's curator insight, June 25, 2015 8:25 AM

Clear, concise, short, sweet and to the point....have you heard these suggestions before? Sure you have when telling a story well same is true with the content you create for your blog or social media content. Engage them quickly and they will keep coming back!

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How Web Hosting Affects Your Social Media Sites?

How Web Hosting Affects Your Social Media Sites? | Social Media Useful Info | Scoop.it
Your webhost will play a big role in the success of the social media site, in terms of providing the resources that you need at any given time.The article describes about few important features of web host providers which are very important for managing the social networking sites.
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10 reasons you need Google+ for your business

10 reasons you need Google+ for your business | Social Media Useful Info | Scoop.it

Google+ may be a relatively new kid on the block given that it was only launched three years ago, but it has rapidly become one of the most important tools for business online.  


There is the obvious connection with search giant Google themselves but with this comes a wealth of benefits that can add value to your business online. In fact Google has described it as a “social layer” that enhances many of its online properties.


Via Sarah Gass
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Sarah Gass's curator insight, August 26, 2014 10:01 AM

why every business needs a GOOGLE+ page

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Content Marketing Is The New SEO [Infographic]

Content Marketing Is The New SEO [Infographic] | Social Media Useful Info | Scoop.it

We hear a lot about content marketing these days.

It is a phrase a lot of folks throw around to make themselves sound smarter but not many folks understand or follow what they preach. Wonder how you can use content marketing to grow your business? Check out the following infographic that covers what content marketing is all about.


Via massimo facchinetti, Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, September 15, 2013 6:07 AM

The Who, What, Where, When, Why and How of content marketing in a sleek infographic. Use it with your CFO to justify funding the "new SEO".

Emmanuel 'Manny' Gigante's curator insight, September 20, 2013 3:56 PM

SEO WHAT????

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Social SEO in 1 Hour a Day | Social Media Today

Social SEO in 1 Hour a Day | Social Media Today | Social Media Useful Info | Scoop.it

Not having an active social presence at all in today’s market is like not having a website. Social SEO is a full time job. Large businesses have the budget to pay for a social media manager, and can utilize their work force to produce content and monitor their social campaigns. What about small businesses?  What about local businesses, or mom and pop shops where the owners wear multiple hats? Is it possible to run a social media campaign on a budget? Or to incorporate social media into your daily routine for an hour a day?


Social media is scalable. You can do a little bit of it or a lot of it. The key is that you have to DO IT. Not having an active social presence in today’s market is like not having a website. It’s no longer optional if you want to appear professional and compete in your industry.


by Marcela De Vivo

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3 SEO Tricks to Build Your Online Business Brand for Success

3 SEO Tricks to Build Your Online Business Brand for Success | Social Media Useful Info | Scoop.it
Optimizing your content and link building for brand SEO can be tricky in small business. Find out how to increase success and become an authority leader.

Via Shannon K. Steffen, donhornsby, Jakarta Web Developer, malek, Ivana Dupalova
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Shannon K. Steffen's curator insight, December 23, 2014 9:05 AM

Did you know though that there are basic search engine optimization (SEO) tricks that are still highly effective – that help increase your page results regardless of the search engine changes? Well, I’m here to give you 3 of those SEO tactics that you can count on to better optimize your business website or blog for the search engines.

donhornsby's curator insight, December 23, 2014 9:08 AM

(From the article) If you want a brand advocate, then your business needs to create content and make it easy to share. When you turn people into champions, they help build the brand for you. Give them a method to share and watch the search engines happily index all your brand has to offer.

Jakarta Web Developer's curator insight, December 23, 2014 9:39 AM

be Social:  
https://www.facebook.com/JakartaWebDeveloper

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How To Be More Effective At Social Media Marketing in 2015 - Interviews

How To Be More Effective At Social Media Marketing in 2015 - Interviews | Social Media Useful Info | Scoop.it
At Pubcon 2014 in Las Vegas, the SEJ team had the opportunity to catch up with two social media experts: Cynthia Johnson of RankLab, and Dennis Yu of Porta

Via Rami Kantari, THE *OFFICIAL ANDREASCY*
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Klout Bought By Lithium Tech & Why Klout Matters - The Next Web

Klout Bought By Lithium Tech & Why Klout Matters - The Next Web | Social Media Useful Info | Scoop.it
Klout is reportedly being acquired by the social marketing company Lithium Technologies. Sources tell Re/code that the deal is in the “low nine figures” for the company that help tells users how influential they are.

Via Rami Kantari, massimo facchinetti, malek, Martin (Marty) Smith, robosheauk
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Martin (Marty) Smith's curator insight, February 12, 2014 10:12 AM

Why Klout Matters
Interesting development. Klout is the great undervalued asset of the social marketing revolution. Problem with Klout is no one trusts it. When I tried to explain why trust is MOOT to my previous employers they didn't get it. 

Trust is moot because in the absence of anything else some metrics always beat no metrics. My previous employer was arguing the "Where's the ROI" argument when the content marketing we created raised their Klout score 292%.

As an Internet marketer debate over whether 2 + 2 = 4 is moot because so what (lol). If something tells me WHY 2 + 2 = 4 or how I can get the social shares and viral lift I need from it then we can make money.

The other point I made is when something goes up 292% ASSUME there was ROI benefit. THAT is the correct debate to have - the attribution debate. I could argue 50% of new business was influenced by our content marketing and they would argue something less.

But at least we would be having the right argument in the right way (lol). M  

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Is Your Content Marketing Effective for SEO? | SocialGusto

Is Your Content Marketing Effective for SEO? | SocialGusto | Social Media Useful Info | Scoop.it

The major search engines are focusing on creating the best relevant content.


Investing in original quality content creation is absolutely essential to SEO success in nowadays search environment.


In the great infographic you can see why is content the strategic key to search engine visibility.

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New Rules for SEO Success in 2013

New Rules for SEO Success in 2013 | Social Media Useful Info | Scoop.it
Measuring SEO success by your ranking position for your favorite keywords means falling behind the curve.


Here are the most meaningful metrics for SEO for 2013.


1. Focus on Your Keyword Portfolio, Not Rankings

Search engine users are getting smarter and more specific. Today, over 70 percent of searches online contain three or more words in the search query.


2. Create Problem-Solving Content

Creating great content isn't rocket science. If you have trouble coming up with ideas, or you think your industry is too boring, focus instead on solving a customer's problem.


3. Publish Content on Quality Sources

Last year's Penguin update eliminated the value of content published on untrusted websites. This includes low-quality websites, content farms and many "free" PR websites.


4. Distribute and Promote Content through Social Media

Social media is an extremely efficient channel for distributing and promoting your content. This includes content that you publish on your website, as well as content that you publish on highly trusted third-party websites.


by Aaron Aders 

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