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You are probably familiar with Dark Social, but if not here is a brief explanation. Unlike open sharing in social networks like Facebook, LinkedIn, Twitter etc we have the possibility to share via e-mail, chat, apps like Facebook Messenger or WhatsApp and good old texting. This is actually a kind of social sharing that precedes what we now call social media.The term Dark Social for this type of traffic was coined by Alex Madrigal of The Atlantic in 2012. He was trying to explain direct traffic t
By the end of 2014, posts were being promoted more than twice as often as they were at the start of the year. And while photos were the most-often promoted posts, they were far from the most effective.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.