Social Media Trends & News
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Is Twitter Getting Rid of @-Replies and Hashtags?

Is Twitter Getting Rid of @-Replies and Hashtags? | Social Media Trends & News | Scoop.it
Twitter's head of news may leaked information about the platform's biggest changes to come during an event this week.
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Spotify acquires The Echo Nest and its musical smarts

Spotify acquires The Echo Nest and its musical smarts | Social Media Trends & News | Scoop.it
Streaming music service Spotify has acquired The Echo Nest and its graph of musical data spanning more than 35 million songs and 2 million artists. It’s an easy way for Spotify to match companies like Google and Pandora on the data science front.
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Facebook Exchange Dynamic Image Resizer Increases ROI by 30%

Facebook Exchange Dynamic Image Resizer Increases ROI by 30% | Social Media Trends & News | Scoop.it
Using the Nanigans Facebook Exchange (FBX) remarketing solution, advertisers have the ability to dynamically display News Feed ad creative at an individual SKU level. This is beneficial for adverti...
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Laur-jail's curator insight, April 29, 2014 9:10 AM

#brand image on #social networks. Brand impact increase for higher #discovery by increasing chances to be seen by 30 %

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How to Use Google Analytics to Track Facebook Referrals

How to Use Google Analytics to Track Facebook Referrals | Social Media Trends & News | Scoop.it
Google Analytics can be a powerful tool for tracking your effectiveness in driving traffic from Facebook. Here is a step-by-step guide.
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Seeking TV Ad Budgets, Facebook Goes Wide With Video Ads

Seeking TV Ad Budgets, Facebook Goes Wide With Video Ads | Social Media Trends & News | Scoop.it
After launching a test of its long-awaited video ads in December, Facebook is now formally rolling them out to more advertisers.
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Guía Profesional de Publicidad en Redes Sociales

Territorio creativo ha creado la Guía Profesional de Publicidad en Redes Sociales, que pretende reunir en un mismo documento los diferentes formatos, platafo...
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All you want to know about Paid Social in Spanish!

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Instagram is growing faster than Twitter, Facebook, and Pinterest combined

Instagram is growing faster than Twitter, Facebook, and Pinterest combined | Social Media Trends & News | Scoop.it
A global survey indicates that Instagram continues to grow faster than competitors. It also underscores Facebook's continued dominance.
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Grab Attention Like A Champion: LinkedIn [Webinar Recording] | PPC Hero®

Grab Attention Like A Champion: LinkedIn [Webinar Recording] | PPC Hero® | Social Media Trends & News | Scoop.it
Grab Attention Like A Champion: LinkedIn LinkedIn is a handy social advertising tool that can help you take your business to the next level. Right now, you
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Facebook's News Feed Redesign: Not Surprising

Facebook's News Feed Redesign: Not Surprising | Social Media Trends & News | Scoop.it
Historically, any major modification Facebook has made to its News Feed has been met with backlash; when you have over 1.2 billion users, you're bound to break a few eggs. This could be one of the ...
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The Top 20 Valuable Facebook Statistics - Updated February 2014 - Zephoria Inc.

The Top 20 Valuable Facebook Statistics - Updated February 2014 - Zephoria Inc. | Social Media Trends & News | Scoop.it
Facebook represents a huge potential market for your social media efforts, but it is becoming increasingly difficult to stand out from the crowd. The following statistics highlight some relevant Facebook facts and can ultimately help you to navigate it better, increasing your return on investment (ROI) and leading to greater marketing success.
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▶ Webinar: The State of Social Ads with Peter Goodman - YouTube

In this webinar, Peter Goodman, VP of Salesforce Marketing Cloud, will guide you through the current state of advertising in the social media space. This inc...
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The Advantages of Advertising on Twitter: Video

The Advantages of Advertising on Twitter: Video | Social Media Trends & News | Scoop.it
Adknowledge CEO Ben Legg discusses Twitter's ad strategy with Cory Johnson on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)
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Why Instagram is The Best Media Acquisition And Tumblr is The Worst (Last Five Years)

Why Instagram is The Best Media Acquisition And Tumblr is The Worst (Last Five Years) | Social Media Trends & News | Scoop.it
Instagram is arguably the best media acquisition of the last five years and Tumblr the worst. Prestige brands have abandoned Tumblr, and the adoption rate has declined. Instagram’s 2014 revenues are forecast at $250 million–$400 million,7 while mention of Tumblr was noticeably absent from parent company Yahoo!’s recent earnings announcement.
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Why Facebook went for basic over bold with News Feed (Q&A)

Why Facebook went for basic over bold with News Feed (Q&A) | Social Media Trends & News | Scoop.it
Product Manager Greg Marra explains why the company went back to basics for the version of News Feed that it will dole out to all members. Read this article by Jennifer Van Grove on CNET News.
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How to Use Facebook Website Custom Audiences |

How to Use Facebook Website Custom Audiences | | Social Media Trends & News | Scoop.it
Use Facebook's Website Custom Audiences to create Facebook ads that target users who have visited your website and expand your reach.
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Formulas Revealed: The Facebook and Twitter Engagement Rate

Formulas Revealed: The Facebook and Twitter Engagement Rate | Social Media Trends & News | Scoop.it
Tweet and Retweet were in a boat. Tweet fell out. Who was left? Retweet.
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Introducing Facebook Global Pages Reporting from Simply Measured | Simply Measured

Introducing Facebook Global Pages Reporting from Simply Measured | Simply Measured | Social Media Trends & News | Scoop.it
Facebook simplified the laborious process of managing multiple Fan Pages across different countries when they introduced Global Pages. For international brands, the new structure allowed for a single, unified brand image and the ability to aggregate like count with a single number for total fans. Instead of discovering many different Fan Pages for brands, Facebook…
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45 Fabulous Facebook Advertising Tips & Magic Marketing Tricks | WordStream

45 Fabulous Facebook Advertising Tips & Magic Marketing Tricks | WordStream | Social Media Trends & News | Scoop.it
Learn all the Facebook advertising tips and magical marketing tricks you need to succeed on the world's most popular social network. Read and become a Facebook pro!
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Twitter tests click-to-call button in sponsored ads

Twitter tests click-to-call button in sponsored ads | Social Media Trends & News | Scoop.it
In an effort to make its service increasingly attractive to advertisers, Twitter is testing a click-to-call button in sponsored tweets enabling users to quickly and easily respond to ads offering, for example, special deals at places like restaurants.
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Direct Response Marketing On The Facebook Platform

Direct Response Marketing On The Facebook Platform | Social Media Trends & News | Scoop.it
From The Merkle Executive CRM Summit, June 11, 2013 Coverage: http://www.adexchanger.com/analytics/merkle-facebook/ Panel: "Ahead of Social Engagement: Faceb...
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Instagram Inks Ad Deal With Omnicom Worth Up to $100 Million | Agency News - Advertising Age

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Who Runs The (Social Media) World? Girls. | TechCrunch

Who Runs The (Social Media) World? Girls. | TechCrunch | Social Media Trends & News | Scoop.it
Behind every great social media platform stands millions of great women. And boy do they love their smartphones! According to research compiled by..
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Real-time Dynamic Creative Retargeting Now Available in Facebook’s News Feed - AdRoll Blog

Real-time Dynamic Creative Retargeting Now Available in Facebook’s News Feed - AdRoll Blog | Social Media Trends & News | Scoop.it
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