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Facebook engagement up 896% in Q3, says Adobe

Facebook engagement up 896% in Q3, says Adobe | Social Media Trends & News | Scoop.it
Facebook marketers are achieving significant increases in engagement, according to a new report from Adobe.
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Why Content for SEO & Role of Social Media in Search Engine

Why Content for SEO & Role of Social Media in Search Engine | Social Media Trends & News | Scoop.it
Infographic on Why to use Social Media for Search Engine and use Content for Search Engine result position with viral marketing lessons from Google for business
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How Lufthansa uses Facebook, Twitter, Pinterest and Google+

How Lufthansa uses Facebook, Twitter, Pinterest and Google+ | Social Media Trends & News | Scoop.it
In a recent study looking at the world’s most social brands, four out of the top five were from the travel sector.
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Twitter ouvre sa plateforme Analytics au grand public

Twitter ouvre sa plateforme Analytics au grand public | Social Media Trends & News | Scoop.it
La plateforme de micro-blogging aurait discrètement rendu sa plateforme Analytics accessible à tous. Jusqu'à présent réservée aux…
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Kit Creativo Google +

Kit Creativo Google + | Social Media Trends & News | Scoop.it
¿Tienes una foto en Google + en la que no tienes muy buen aspecto? Aquí tienes unas opciones para mejorar tu “careto”. Para empezar haz clic en la imagen, dentro  de ella se mostrarán varias opcion...
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10 consejos para hacer un (buen) concurso en Facebook

10 consejos para hacer un (buen) concurso en Facebook | Social Media Trends & News | Scoop.it
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Pages Google+ : 3 guides de bonnes pratiques

Pages Google+ : 3 guides de bonnes pratiques | Social Media Trends & News | Scoop.it

En mai 2013, Google a publié 3 guides pratiques consacrées aux pages Google+ qui explicitent l’intérêt du réseau social pour les TPE-PME, institutions et associations.

Sur un mode visuel et en quelques mots, ces guides présentent les fonctionnalités clés des pages Google+, des conseils et astuces pour créer, communiquer et fidéliser les publics avec la page Google+ de l’organisation ainsi que des choix des éléments graphiques pour améliorer la structuration de la page (et sa publicité).

Ces dossiers viennent en appui des contenus de l’espace d’aide professionnel Google+.


Via Frédéric DEBAILLEUL
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7 marketing opportunities on Pinterest - iMediaConnection.com

7 marketing opportunities on Pinterest - iMediaConnection.com | Social Media Trends & News | Scoop.it
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Is Facebook Draining Your IPhone, IPad Batteries? - AllFacebook

Is Facebook Draining Your IPhone, IPad Batteries? - AllFacebook | Social Media Trends & News | Scoop.it
Could the Facebook iOS application be draining the batteries of your iPhones or iPads? German IT specialist and iOS developer Sebastian Düvel made a strong case for that theory in a post on his hagga_blog.
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Avantages et risques des opérations marketing sur Instagram: l’exemple d’Aldo

Avantages et risques des opérations marketing sur Instagram: l’exemple d’Aldo | Social Media Trends & News | Scoop.it
Instagram est l’un des réseaux sociaux les moins utilisés par les marques pour des opérations de marketing ponctuelles. Facebook et Twitter restent en effet les préférés des entreprises dans c
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Why Is Facebook Blue? The Science Behind Colors In Marketing

Why Is Facebook Blue? The Science Behind Colors In Marketing | Social Media Trends & News | Scoop.it

There are some amazing examples of how colors actually affect our purchasing decisions. After all, sight is the strongest developed sense in most human beings. It’s only natural that 90% of an assessment for trying out a product is made by color alone.


So how do colors really affect us, and what is the science of colors in marketing, really? As we strive to make improvements to online products, studying this phenomenon is key. Find some of the latest, most interesting research on the subject at the article link...


Via Lauren Moss
Ellen Diane's comment, May 29, 8:48 AM
I don't know Ken- Colour is very powerful- you should research it;)
Ellen Diane's comment, May 29, 8:48 AM
I don't know Ken- Colour is very powerful- you should research it;)
sistema italia srl's curator insight, May 29, 10:41 AM

La Strategia di Marketing guarda anche al Colore. Qual'è quello che si abbina meglio al vostro business? scegliamolo insieme :-)

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Netimperative | News | Today’s top stories

Netimperative | News | Today’s top stories | Social Media Trends & News | Scoop.it
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Beyond Collecting and Sharing: Twitter as a Curation Tool

Beyond Collecting and Sharing: Twitter as a Curation Tool | Social Media Trends & News | Scoop.it

 

 


Via Robin Good
Andrea Walker's curator insight, May 17, 10:56 PM

By using lists lists and hash tags effectively twitter can be u useful curation tool. Storify another mentioned in this article could also be a useful tool to curate twitter content

Andreas Kuswara's comment, June 11, 9:22 PM
I supposed twitter can be used or any tool can be used for anything,but some tools are made with certain intended affordance by the creator that would make the tool less effective for certain functions. curation in a way is capturing things void of time (i probably drawing too much from museum), while twitter is fast pace timeline of interactive (or one way) discourse.... they seems to be inherently different.

i'm just automatically sceptical when 'one tool can be use for all' theme appear. but it is an interesting suggestion.
Bonnie Bracey Sutton's comment, June 11, 9:33 PM
Many people learn one tool and then move on to others. I like to analyze each and use the best features of that particular 2.0 project. I use twitter as a push tool to share info for the most part.
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Infographie : Les nouveaux usages en matière de réseaux sociaux

Infographie : Les nouveaux usages en matière de réseaux sociaux | Social Media Trends & News | Scoop.it
Bien communiquer sur les réseaux sociaux implique d'en connaître les usages, qui évoluent constamment.

Via LEWIS PR France
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Case Study: Guide to Business & Social Media Rockstar | Infographics

Case Study: Guide to Business & Social Media Rockstar | Infographics | Social Media Trends & News | Scoop.it
Infographic on Creating branding with help of Social Media for Business rockstar growth in profits with Product Ratings, Customer Services, Lead Generation, Brand Awareness
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Comment avoir une page Google+ Pro vérifiée

Comment avoir une page Google+ Pro vérifiée | Social Media Trends & News | Scoop.it
Certaines pages Google+ pour entreprises se sont vues attribuer le signe de "Page Vérifiée" placé juste à côté du de leur nom de marque.

Via Arobasenet
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Cómo construir una buena comunidad de Twitter

Cómo construir una buena comunidad de Twitter | Social Media Trends & News | Scoop.it
Nuestra Agencia de Social Media, te enseña a construir una buena comunidad de Twitter siguiendo 5 sencillos pasos
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10 Formas de Conseguir Más Fans para tu Página de Facebook

10 Formas de Conseguir Más Fans para tu Página de Facebook | Social Media Trends & News | Scoop.it
¿Quieres conseguir más fans para tu página de Facebook? Entonces tienes que leerte este artículo. Desvelo 10 formas efectivas de verdad para ganar seguidores en Facebook.
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Les médias sociaux : Guide d'utilisation

Les médias sociaux : Guide d'utilisation | Social Media Trends & News | Scoop.it

Les médias sociaux : Guide d'utilisation Un petit guide rapide sous la forme d'une infographie


Via Tolokonnikoff - Seratoo
Yahya Qachach's curator insight, June 11, 5:21 AM
amecsel.net
Grondin Samuel's comment, June 14, 12:20 AM
Super... et comme le dit @Tiphanie y a plus qu'à...
Jean-Baptiste Brochier / iSustainabledev's curator insight, June 17, 3:21 PM

synthèse utile et globalement très réussie.

 

Bémol à signaler au niveau du "quand" poster sur Twitter : cela dépend en fait intrinsèquement de votre auditoire. En la matière il faut vraiment se défier des généralités.

 

*astuce*

un outil pratique comme Tweriod vous permet gratuitement d'avoir des données précises sur la présence de vos abonnés sur Twitter.

 

*conclusion*

rien ne vaut l'observation de votre fil twitter de temps en temps pour savoir ce qu'il s'y passe, ou encore un sondage auprès de vos abonnés les plus importants : cherchez à savoir auprès d'eux quand est-ce qu'ils consultent leurs tweets, cliquent sur les liens etc.

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Les réseaux sociaux France : classement 2013

Les réseaux sociaux France : classement 2013 | Social Media Trends & News | Scoop.it
L'étude France Digitale mars 2013 de Comscore nous fournit les tendances clés…

Via Bernard Martinez
Annabel Saint-Paul - ASPweb 's comment, June 5, 2:59 AM
Je suppose que c'est lié au fait que Skyrock propose une plate-forme de blogs, ce qui pourrait doper les visites. M'enfin, si quelqu'un d'autre a une explication, moi aussi, je m'interroge !
Annabel Saint-Paul - ASPweb 's comment, June 5, 3:12 AM
Peut-être un début de réponse ici : http://www.commentcamarche.net/faq/14399-les-reseaux-sociaux-preferes-des-ados#skyrock-blog Mais quand je vois Myspae, je suis dubitative... cela dit, mon adolescence est un peu loin ;)
Christina Belloge's comment, June 5, 4:43 AM
@Laurence Galambert: Plus déxplication sur Skyrock , un espece de Myspace : http://www.netguide.com/Reseaux-sociaux/
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How To Advertise On Pinterest [GUIDE]

How To Advertise On Pinterest [GUIDE] | Social Media Trends & News | Scoop.it
As Pinterest continues its rapid growth, quadrupling from 9 to 40 million users in 2012, many businesses and marketers are struggling to maximize their brands' potential on the site.
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Instagram : l’exemple des grands à suivre…

Instagram : l’exemple des grands à suivre… | Social Media Trends & News | Scoop.it
Instagram fait-il parti des plateformes que vous utilisez pour vos photos prises avec votre téléphone portable ? Non ? Aujourd'hui les plus grandes marques utilisent Instagram, alors pourquoi pas v
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How Social Media Impacts SEO and Site Ranking: infographic

How Social Media Impacts SEO and Site Ranking: infographic | Social Media Trends & News | Scoop.it

Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month. One of the more recent factors that has had an impact on search ranking is social media.

 

This infographic breaks down ways that social media influences the visibility of your website in search results, including:

 

Social media can help search engines find and index your content faster Likes, shares, retweets, etc. indicates to search engine that content is new and interesting, often leading to a temporary increase in rankingsYour content will increase in search results for people connected to youIncreases domain authority and the number of inbound links to your website


Via Lauren Moss
Jayne Courts's comment, May 22, 3:54 AM
Venkatesh - if I am able I give my site as much media support as I can. As a social media trainer I need to 'try out' media before I can teach others to use it and give an insight into which is useful and which is not. So I tend to put my site and what I am doing out on the various social media platforms at least twice a day - I don't over emphasise my site because that can be counter productive (people switch off if all they see from you is self-promotion) and so it is keeping your presence alive but not switching off potential clients by constant ME, ME, ME. I perform both SEO services and social media training for others (see - just a bit of self promotion LOL)
Venkatesh Iyer (venkyiyer.com)'s comment, May 22, 5:28 AM
Jayne, Thanks, but to be truthful, my comment wasn't addressed at anyone specific! I was just trying to get all readers (of my comment) to reflect on the extent to which they (positively) use social media to support their site. I am very interested in feedback in this issue, because I have been dithering about launching my site for a long time now.
Michelle Gilstrap's curator insight, May 22, 12:18 PM

SEO and Social Media why it works and how it helps your ranking. Excellent infograpic.

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5 Cosas que no deben faltar en tu fanpage

5 Cosas que no deben faltar en tu fanpage | Social Media Trends & News | Scoop.it
Cosas que no deben faltar en tu fanpage si quieres que tus fans sean fieles a tu marca.
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How Does Social Media Affect Purchase Decisions? | Social Media and Social Good

How Does Social Media Affect Purchase Decisions? | Social Media and Social Good | Social Media Trends & News | Scoop.it
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Classement des villes, régions et départements sur les réseaux sociaux

Classement des villes, régions et départements sur les réseaux sociaux | Social Media Trends & News | Scoop.it
Nous vous présentions récemment les résultats de l’étude Adverbia sur les villes et Twitter.

Via LEWIS PR France
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