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Jaguar's Instagram contest revs up fans | Articles | Main

Jaguar's Instagram contest revs up fans | Articles | Main | social media top stories | Scoop.it
The automaker asks fans to take photos of their favorite Jaguar cars and upload them to a Facebook app using a special hashtag. It's drumming up excitement for the new F-Type model.
Janet Fouts's insight:

What's not to love about photos of hot cars? 

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The good the bad and the ugly of social media use in real life
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Person Finder: 2015 Nepal Earthquake

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Pls share! Google launched a database to locate people after the Nepal Earthquake. 

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11 Effective Lean Content Marketing Practices To Generate ROI | Scoop.it Blog

11 Effective Lean Content Marketing Practices To Generate ROI | Scoop.it Blog | social media top stories | Scoop.it
Best content marketing practices that make it possible for SMB marketers to generate positive ROI with limited resources and budgets.
Janet Fouts's insight:

Creating content takes time and money, make sure you are making the most of it!

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The one content curation best practice that you might not be doing | Scoop.it Blog

The one content curation best practice that you might not be doing | Scoop.it Blog | social media top stories | Scoop.it
You want content curation resources? We've got content curation resources. I can preach until my face turns blue about content curation and content marketing best practices, but none of it really matters unless you're also doing this one very important thing: Adding insight and editorializing your curated content.  
Janet Fouts's insight:

It's a no brainer that content curation without adding your own insights to it isn't going to win you any points. And it sucks for SEO too. Taking the time to add your thoughts to what you curate adds value for everyone. 

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Triberr acquires Scoutle to predict whether you’ll like this news

Triberr acquires Scoutle to predict whether you’ll like this news | social media top stories | Scoop.it
There’s a problem with content marketing. You never know if the article you’re writing is going to be a hit or a flop. I thought my long-researched exposé of over-used and non-existent sales statis...
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What Makes a Small Business Influencer? 7 Experts Weigh In

What Makes a Small Business Influencer? 7 Experts Weigh In | social media top stories | Scoop.it

What makes an influencer?  Specifically, who influences the small business community?
It turns out, on one level that’s an easy answer.  But on another level, it is much more nuanced and hard to define.


Via Ron Sela
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Twitter Tells Tweeters How To Tiptoe Past Turkey's Twitter Ban

Twitter Tells Tweeters How To Tiptoe Past Turkey's Twitter Ban | social media top stories | Scoop.it
Turkey has blocked access to Twitter, so the company responded by posting instructions on how to tweet via SMS.
Janet Fouts's insight:

More and more governments are trying to ban Twitter, one of the channels of free speech available to any.

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We Cracked The Code On How The Facebook News Feed Algorithm Works

We Cracked The Code On How The Facebook News Feed Algorithm Works | social media top stories | Scoop.it
Spoiler alert: the Facebook news feed algorithm significantly rewards the purchase of ads.
Janet Fouts's insight:

We've seen this effect in the pages we manage for clients. You? Before you run any more promoted posts or Facebook ads read this.

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Time To Wake Up To Content Marketing And Start Blogging!

Time To Wake Up To Content Marketing And Start Blogging! | social media top stories | Scoop.it
There is no better way to add relevant content to your website on a regular basis than to utilize a blog. (Want to generate 67% more leads per month? Time To Wake Up And Start Blogging!
Janet Fouts's insight:

um. Duuuuh? Of course it's not for everybody...For example sheep...#justsayin

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6 Things Blogging Can Do for You - Huffington Post (blog)

6 Things Blogging Can Do for You - Huffington Post (blog) | social media top stories | Scoop.it
6 Things Blogging Can Do for You
Huffington Post (blog)
Everyone has their own personal motivation to blog. Whether it's to log their list of eateries and food they've devoured, record their opinions on world events or even for therapeutic reasons.
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Tumblr vs WordPress: The Fight of the Blogging Giants on Twitter

Tumblr vs WordPress: The Fight of the Blogging Giants on Twitter | social media top stories | Scoop.it
Tumblr and WordPress are two of the most blogging platforms in today’s times. They both are dominating the blogging world since their inception.
Janet Fouts's insight:

I think these two platforms are complementary and not competing. Tumblr is great for a quick blog post but it cant compare feature sets with Wordpress

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Janet Fouts's curator insight, January 23, 2014 9:16 PM

do you have a preference? Why?

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Carrot Flop: Twitter CEO Costolo Finds Lack of Woman on Board Is No Joking Matter

Carrot Flop: Twitter CEO Costolo Finds Lack of Woman on Board Is No Joking Matter | social media top stories | Scoop.it
Well Dick. You could have handled that better. Now you look like.... Wait for it.....
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Ex-Facebook Exec Says Twitter Is Now A More Advanced Advertising Platform - Business Insider

Ex-Facebook Exec Says Twitter Is Now A More Advanced Advertising Platform - Business Insider | social media top stories | Scoop.it
Business Insider Ex-Facebook Exec Says Twitter Is Now A More Advanced Advertising Platform Business Insider Former Facebook ad targeting product manager Antonio Garcia-Martinez helped create FBX, which allows advertisers to target users inside...
Janet Fouts's insight:
True! Twitter ads are working.
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Americans Tweet their outrage at President Obama - Washington Times

Americans Tweet their outrage at President Obama - Washington Times | social media top stories | Scoop.it
Washington Times Americans Tweet their outrage at President Obama Washington Times LOS ANGELES, September 11, 2013 – With blogger and social media postings at an all-time high, the hashtag “Syria” continues to be high on the trend lists.
Janet Fouts's insight:
It's not surprising we are tweeting as a way to inform our most connected government ever is it?
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7 big changes coming to Facebook - CNNMoney

7 big changes coming to Facebook - CNNMoney | social media top stories | Scoop.it
Facebook announced seven big changes coming to its platform this year at its F8 developers conference.
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3 Smart Ways to Compare Your Brand on Twitter | Simply Measured

3 Smart Ways to Compare Your Brand on Twitter | Simply Measured | social media top stories | Scoop.it
Do your biggest competitors’ total engagement numbers seem too big to ever match? Or, are you sure they’ll never catch up with you on followers? Beware of jumping to conclusions. Competitive analysis requires looking deeper into the data to get the facts straight and set useful goals.
Janet Fouts's insight:

This is a great guide to comparing apples and oranges on Twitter. Go. Get it now. 

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4 Steps to Get Business Results from Your Content Marketing Strategy

4 Steps to Get Business Results from Your Content Marketing Strategy | social media top stories | Scoop.it
Does your content marketing strategy tie to your business goals? What about your customers’ goals? This four-step guide shows you how to take a sound content marketing strategy through to measurement via great planning and execution.
Janet Fouts's insight:

How many marketers say they can track the ROI of the social strategy? Only 21% of those who say they don't have a written strategy. Surprised?

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Abbott dismisses social media as 'electronic graffiti', again - The Age

Abbott dismisses social media as 'electronic graffiti', again - The Age | social media top stories | Scoop.it
While the Prime Minister dismissed social media criticism as "electronic graffiti", his government has been spending millions of dollars on social media strategies.
Janet Fouts's insight:

Ruheeely??? 

"I'll leave social media to its own devices. Social media is kind of like electronic graffiti and I think that in the media, you make a big mistake to pay too much attention to social media," Mr Abbott said on Australia Day. "You wouldn't report what's sprayed up on the walls of buildings."

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Honey Maid Tells Homophobes to Take a Hike in Best Response Ad Ever

Honey Maid Tells Homophobes to Take a Hike in Best Response Ad Ever | social media top stories | Scoop.it
Honey Maid released a glorious response to homophobic idiots who didn't like the snack company's ads depicting gay couples with their children.
Janet Fouts's insight:

Well done Honey Maid! Well done.

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How Miller Lite And Big Mama's & Papa's Pizza Won The Oscars Without Even Trying

How Miller Lite And Big Mama's & Papa's Pizza Won The Oscars Without Even Trying | social media top stories | Scoop.it
Which brand had its “Oreo moment” during the Oscars? Pizza Hut tried, but Southern California’s Big Mama’s & Papa’s Pizzeria and Miller Lite won — and neither were even trying to. It’s a lesson that brands need to be ready for anything, just as much trying to “newsjack” an event. Newsjacking? These days, it’s all the […]
Janet Fouts's insight:

Another example of Ellen's social media savvy. The timing was flawless and had it been a huge corporate company it wouldn't have been nearly as awesome as a mom and pop pizza delivery from a real person.

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SeaWorld vs. Blackfish: A Crisis PR War Rages On Social Media - Business 2 Community

SeaWorld vs. Blackfish: A Crisis PR War Rages On Social Media - Business 2 Community | social media top stories | Scoop.it
Janet Fouts's insight:

Oh my Seaworld, if this is how you're targeting your PR to combat #Blackfish you're a #Fail in my book.

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400-Pound High School Running Back Gracefully Tackles Facebook Bullies

400-Pound High School Running Back Gracefully Tackles Facebook Bullies | social media top stories | Scoop.it
400-pound high school running back Tony Picard's highlights went viral over the weekend, but his smoothest move may have come on Facebook.
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Facebook Said to Offer $3B for Snapchat to Attract Teens - Bloomberg

Facebook Said to Offer $3B for Snapchat to Attract Teens - Bloomberg | social media top stories | Scoop.it
Bloomberg
Facebook Said to Offer $3B for Snapchat to Attract Teens
Bloomberg
Facebook Inc.
Janet Fouts's insight:

hmmmm

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The Death Of Social ROI — Companies Are Starting To Drop The Idea That They Can Track Social Media's Dollar Value

The Death Of Social ROI — Companies Are Starting To Drop The Idea That They Can Track Social Media's Dollar Value | social media top stories | Scoop.it
The myths and realities behind ROI on social media.
Janet Fouts's insight:
ROI is just a straw we grasp at in a sea of information to keep from drowning
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Top Five Tips for Running Effective Meetings

Top Five Tips for Running Effective Meetings | social media top stories | Scoop.it
Now that summer has ended, your schedule is probably filling up with lots of meetings. Here are our top five tips for running effective meetings: The Three D's: Discuss, Decide, Do. Walk and Talk....
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Iranian Ministers Join Facebook En Masse, Sparking Debate About Online ... - RadioFreeEurope/RadioLiberty

Iranian Ministers Join Facebook En Masse, Sparking Debate About Online ... - RadioFreeEurope/RadioLiberty | social media top stories | Scoop.it
Iranian Ministers Join Facebook En Masse, Sparking Debate About Online ... RadioFreeEurope/RadioLiberty Mohammad Javad Zarif, Iran's foreign minister, was the first.
Janet Fouts's insight:
Smart
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