Seth Godin is one of my favorite influencers because he says it like it is.
Your new post is loading...
It took a candid statement from the owner of Chick-Fil-A, the normal politics that occurs after a controversial statement, and a simple math lesson to focus us on an important principle that has been lost on humanity for too long. I’m seeking to revive awareness of that principle in the blog entry, so we can hopefully unlock the latent power that exists in the human equation.
If you have followed my career for a while, you probably know that this blog is not the only place where I share my articles. I also write for Examiner.com and Digital Journal.
Robin Good: NextMags is a new content curation platform that allows you to publish a free and well designed online web magazine on a topic of your choice.
Born out of the curated search app Searcheeze, NextMags offers the typical browser bookmarklet to clip and collect any relevant content you may find on the web, as well as the option to write your own posts / articles.
With NextMags it is also possible to import and integrate in your topic-specific web magazine specific content coming from Facebook, Twitter, Google Plus and from other social networks.
Very similar in concept to Scoop.it and similar content curation tools, NextMags is uniquely characterized by its ease of use, good navigation options, clean and white-based look and for a very affordable and competitive pricing approach (kudos to NextMags for getting this in the right track).
NextMags offers multiple service options. From a free level which allows you to create up to five web magazines, but without the ability to elect other editors, import images, schedule posts, check analytics, or use alternative design themes, to a paid one, costing only €44.99 a year (!) where not only you can access all of these extra features but you can also have an unlimited number of web magazine and at least another co-editor.
More pricing info: http://www.nextmags.com/plans
Try it out now: http://www.nextmags.com/
(Thanks to Roberto Tartaglia for suggesting it)
Via Robin Good
This article makes a lot of sense for me.
"Every day we hear or read that we should always under promise and over deliver with our customers.
While we need to delight our customers and strengthen our relationships, there are pitfalls you may not be aware of.
As an example, is when our local pizza place first opened.
They stated they would deliver within 45 minutes and had this claim on their brochures and boxes.
When we first ordered a pizza it was delivered within 30 minutes, so our initial customer experience was great. We thought they cared and over delivered on their service promise.
This experience happened over the next few times we purchased."
Are you looking for more email subscribers?
Here are seven great WordPress plugins to grow your email subscribers and let you focus on delivering great content.
The phrasing and structure of a Facebook status update correlates strongly to how users will engage with a post. For the best post engagement, use a call to action (CTA).
CTAs help inform and encourage users what to do next. For example, if the aim is to get users to watch a video your business posted on Youtube, an effective CTA will not only give information on how that can be done, it will inspire users to follow through with the action as well.
When constructing a Facebook post with a call to action, here are six things to keep in mind:
Many businesses are unsure of how to effectively leverage social media as part of their marketing efforts. Some merely post messages once a year on their Facebook fan page or on Twitter only to say that social media ‘didn’t work’ for them. For a small business with limited resources, it might be difficult to hire in-house or even outside social media help, so they continue to blindly navigate the waters. It pains me to see this, so I’ve decided to share a formula we use for our clients when determining their social media strategy. My hope is that small business owners can use this as a template for getting started with an effective social media plan.
Every startup founder feels the pressure of the thousands of things that need to get done, all seemingly at the same time. There is just not enough time! The real solution is better productivity and less procrastination, to put you back in control of your business. You need to spend time on important things, as well as the urgent.
In this day and age, writing high-quality articles is not enough. Visitors want to be entertained visually.
Adding images to your content will certainly make a difference in the experience of your audience, while increasing your chance of being found in search engine results.
"Now, how do I find great pictures without breaking my piggy bank," you ask. Do not worry, I have just what you need! Check out the list below.
Today’s post is a little different – a slidedeck sharing 10 tools (some paid, some free) to edit and manipulate graphics, images and photos.
If you’ve been reading here for some time you’ll know how much I love Slideshare, it’s a great way of sharing your content and if you add links to your slidedecks they are clickable but enough about that, check out the slidedeck.
Social media is fun but can be very time consuming. Learning ways to maximize each of your social media efforts will make everything you do more successful. Keep in mind that everyone should create their own special social media cocktail that will help them meet their goals, reach their audience and have more fun!
Social media is not rocket science, however there are a few tricks and tips that can make things really start to hum for you.
Entrepreneurs know it. Keeping visitors on a website / blog requires a delicate balance between interactivity, professionalism and relevancy.
One of the best ways to achieve that balance is to create a great menu section. Why? Because it is one of the first things visitors see when they land on a page. As such, that area should be polished and perfected in order to help visitors find what they are looking for within seconds.
Creating slide decks is a regular practice for many marketers. And whether those presentations are meant for industry speaking gigs or educational webinars, all those slides can have some great traffic and lead gen potential beyond their originally intended use.
In fact, one of the most powerful marketing platforms for visual content is the versatile presentation platform, SlideShare, and it's a great platform for getting even more out of your slide presentations.
7 easy tips to ensure that your slideshow content is primed to generate more traffic and conversions.
1) Treat Title Slides Like Video Thumbnails
2) Leverage Guest Blogging to Get Early Exposure
3) Use Presentations as Teasers/Previews for the Full Content
4) Remember SEO
5) Understand Who Comprises SlideShare's Audience
6) Don't Be Afraid to Get Detailed
7) Design Beautiful Presentations
by Gregory Ciotti
Read more: http://bit.ly/QHKOFR
Via John van den Brink
If you ever have a need to transfer an audio recording into text format, you’ll likely love this little Chrome Web app.
Aimed at journalists, students or anyone with a need to convert interviews and such like to the written from, Transcribe does exactly as it says on the tin. And it’s so incredibly simple to use..."
Via Paulo Simões, Gerrit Bes
This data comes courtesy of Ignite Social Media, who have compiled the infographic of infographics about the state of social media, worldwide, in 2012. Ignite’s research revealed that while social media as a whole continues to plateau – we haven’t seen any real growth, planet-wide, since 2009 – there are many success stories to be found. Pinterest has quickly established itself as the de facto social network for women, and Plaxo (who knew that was still going?) is incredibly popular with senior citizens.
The major question most marketers have, after “What should I post to our company’s Facebook page,” is usually, “When should I post it?” While many Facebook marketing experts say companies should post once per day, PostRocket’s Mike Maghsoudi points out that there’s no hard-and-fast rule. Companies should post when it makes sense for them to post.
Robin Good: Slices is a news discovery app that allows you to find the news that interest you by "slicing" the Twitter timeline into topic-specific categories, making it much easier to find what you are looking for.
From Pandodaily official review: "Slices offers 21 searchable categories – humor, technology, sports, and so on – that lead you to people and lists to follow. Included among those top-level categories is the “Live Events” option, which allows you to select an event – a football match, say, or a TV show – and follow Tweets from a curated list.
...The “Timeline Slicer” also outdoes Twitter’s Lists as a way to organize the people you follow into specific categories. They’re easier to set up and easier to access, ..."
Slices is available on iOS, Android and the Web.
Find out more: https://slices.me
Via Robin Good, Giuseppe Mauriello
Curated by Cendrine Marrouat - www.socialmediaslant.com
Social media coach | blogger | curator. Author of "The Little Big eBook on Social Media Audiences". Founder of Social Media Slant. Photographer. "Social Media from a Human Perspective" - http://www.socialmediaslant.com
Awareness 4 Social Good
Let's use social media to promote global awareness!
Business in a Social Media World
The best social media content to help you take your business to the next level.
The Social Media Slant Magazine
Interested in Social Media? Cendrine Marrouat has the latest tips and news for you, plus a lot more in between.