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Business in a Social Media World
The best social media content to help you take your business to the next level.
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Google+ Photo Editor Redesigned With New, Advanced Features and Filters | Google Plus Daily

Google+ Photo Editor Redesigned With New, Advanced Features and Filters | Google Plus Daily | Business in a Social Media World | Scoop.it
The photo editing tool in Google+ for desktop has been completely revamped to include a ton of new features and advanced customization options.
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10 ways to use the Google+ embedded posts feature

10 ways to use the Google+ embedded posts feature | Business in a Social Media World | Scoop.it
Google has just added two new features to its social network: automatic author attribution and embedded posts. These are major because they allow users to increase the visibility of their content v...
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Google+ gets embedded posts and automatic author attribution

Google+ gets embedded posts and automatic author attribution | Business in a Social Media World | Scoop.it
Google continues adding more features to its social network. On Monday, the company announced the introduction of embedded posts and started rolling out automat
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12 Most Helpful Google+ Pro Tips

12 Most Helpful Google+ Pro Tips | Business in a Social Media World | Scoop.it
Peggy Fitzpatrick shares a ton of great advice in the 12 Most Helpful Google+ Pro Tips.
Cendrine Marrouat - SocialMediaSlant.com's insight:

Did you know that Google+ is the second biggest social network after Facebook? It’s hard to believe that the platform has grown so popular in such a short amount of time.

With that said, Google+ is not easy to figure out for newbies, especially Communities. Sharing great content is a good start, but you need to know some tricks to rock it.

Peg Fitzpatrick, one of the most knowledgeable users out there, has curated a list of 12 for us. They all come from true Google+ experts.

I say “true” because I have them in my Circles and they always deliver the best information.

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10 Quick Google+ Tips | Jess Green Digital Diva

10 Quick Google+ Tips | Jess Green Digital Diva | Business in a Social Media World | Scoop.it
Cendrine Marrouat - SocialMediaSlant.com's insight:

If you are looking for a list of simple and actionable tips to rock your Google+ presence, here is a good article from Jess Green.

 

I like the idea of having a business profile as well as a personal profile. Jess also talks about the importance of optimizing the description in your about section

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The Anatomy of a Perfect Google+ Post | Dustn.tv

The Anatomy of a Perfect Google+ Post | Dustn.tv | Business in a Social Media World | Scoop.it
These seven components that make up the anatomy of a perfect Google+ post are sure to get more engagement and more followers on Google+.
Cendrine Marrouat - SocialMediaSlant.com's insight:

Unlike Facebook, Google+ is an “equal opportunity” platform. Everyone can shine and be recognized for their hard work.

 

With that said, there are 359 million monthly active users, so competition is fierce…

 

…Unless you follow the advice of a pro like Dustin W. Stout. He recently published an epic article that will help you craft the perfect Google+ post and increase your credibility. From title to image and commentary, he covers everything!

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Randi Thompson's curator insight, September 2, 2013 9:38 AM

How can you improve the quality of your posts... anywhere!  So people will actually take the time to look at them.

Jose Gonzalez's curator insight, September 2, 2013 8:15 PM

Very good !

Thanks

Jose Gonzalez's comment, September 2, 2013 8:56 PM
Got it !
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Google+ Circle Shares, Stay Away From The Chains

Google+ Circle Shares, Stay Away From The Chains | Business in a Social Media World | Scoop.it
The people that are looking for social credibility without actually doing anything to gain that credibility, have discovered a new way to do it with
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The Google Plus Hovercard: Your calling card across all of Google - WebSIGHT Hangouts

The Google Plus Hovercard: Your calling card across all of Google - WebSIGHT Hangouts | Business in a Social Media World | Scoop.it
An optimized Google+ hovercard will help you connect with the right people and drive home your brand identity.
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The Bloggers Guide to Using Google Plus- Part One

The Bloggers Guide to Using Google Plus- Part One | Business in a Social Media World | Scoop.it
A bloggers definitive guide for being successful on Google Plus - Par One. The importance of your profile and all of the sections.
Cendrine Marrouat - SocialMediaSlant.com's insight:

Looking for a guide to understand and use Google+ better? Chef Dennis Littley has the answer for you.

 

In his first article, he explains how to optimize your profile for maximum exposure. 

 

Great stuff!

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7 Point Checklist to Dominate Your Personal Brand Using Google Plus

7 Point Checklist to Dominate Your Personal Brand Using Google Plus | Business in a Social Media World | Scoop.it
Blog post at Rebekah Radice : Google Plus, while emerging late to the social network party, has clearly shown it's worth and potential to businesses and brands willing to[..]
Cendrine Marrouat - SocialMediaSlant.com's insight:

After two years, Google+ is still a mystery to many. Despite being often dubbed a "ghost town", the platform has become a major player in the social media world.  

 

Rebekah Radice shares some awesome tips to help you rock your marketing strategy. 

 

One thing she mentions in particular is the Ripples feature. It's an incredible tool but that too many people still overlook. 

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Teresa Cheong's curator insight, August 27, 2013 4:53 AM

Google+ now boasts 359 million users. Are you maximising this free feature for your content marketing strategy?

 

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This Changes Everything: Social Signals, Your Website, and Google+

This Changes Everything: Social Signals, Your Website, and Google+ | Business in a Social Media World | Scoop.it
Following a series of experiments I've made a few discoveries about sharing links on Google+ that changes everything about how I now share.
Cendrine Marrouat - SocialMediaSlant.com's insight:

If there is one article you should read this week, this is it. 

 

Dustin W. Stout conducted several experiments to see how powerful Google+ truly is when it comes to social proofing the content you share. 

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Athena Goodlight's comment, August 21, 2013 8:43 PM
Thank you. Google is truly gaining ground in the social network communities.
Chris Agro's curator insight, August 22, 2013 8:20 AM

A way to drive more traffic to your site via Google+ and social. Truly exciting.

Chris Agro's comment, August 22, 2013 8:22 AM
Love it! Thanks for sharing your research.
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The Seven Habits of Highly Effective Google Plussers [VIDEO]

The Seven Habits of Highly Effective Google Plussers [VIDEO] | Business in a Social Media World | Scoop.it
Jeff Sieh has put together an impressive video summary of my article, The Seven Habits of Highly Effective Google Plussers. Check it out!
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Pro Tip: Tracking Guest Blog Posts on Social Media - WebSIGHT Hangouts

Pro Tip: Tracking Guest Blog Posts on Social Media - WebSIGHT Hangouts | Business in a Social Media World | Scoop.it
This one simple tip will help you keep tabs on social sharing activity of your guest blog posts on other sites.
Cendrine Marrouat - SocialMediaSlant.com's insight:

A golden tip from Stephan Hovnanian! 

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This week in Google (August 12-16, 2013)

It's been a busy week in Google land! So, I have decided to compile all the updates I caught. 

Cendrine Marrouat - SocialMediaSlant.com's insight:

It's been a busy week in Google land! So, I have decided to compile all the updates I caught. 


- Google+ for Android: 5 updates you’ve been asking for: https://plus.google.com/u/0/101870761930221849874/posts/HNSJByBhDin

- Google is killing Google+ Messenger on iOS and Android in favor of Hangouts: http://thenextweb.com/google/2013/08/14/google-is-killing-google-messenger-on-ios-and-android-in-favor-of-hangouts

- See your Drive photos in Google+ (and a few other improvements): https://plus.google.com/u/0/110342097799530788448/posts/PfwkHoiPtq6

- SoundCloud integrates with Google+ for easier music sharing: http://www.googleplusdaily.com/2013/08/soundcloud-integrates-with-google-for.html

-  Small Community adjustment may have big impact on spam: http://www.googleplusdaily.com/2013/08/small-community-adjustment-may-have-big.html

- Moderators' posts (and comments) now labelled in communities: https://plus.google.com/u/0/+BrianGlick/posts/HYtEEpyA2Pg 

- Upload a photo to Google+ post, choose the album to house it!: https://plus.google.com/u/0/109164280656499025716/posts/JqY5cLB2ZW9?cfem=1

- Google launches behind-the-scene site for street view collections: http://www.digitaltrends.com/web/google-launches-behind-the-scenes-site-for-street-view-collections/

- Google Drive gets entire document spell checking and customized lists: http://thenextweb.com/google/2013/08/12/google-drive-gets-better-spell-checking-support-and-more-customized-lists/

-  Google+ population around the world: http://socialmediaslant.com/google-plus-global-population/

- Just ask Google for your flights, reservations, package delivery info and more: http://googleblog.blogspot.ca/2013/08/just-ask-google-for-your-flights.html&nbsp

 

- Think Insights for Canada launches: http://www.examiner.com/article/think-insights-for-canada-launches ;

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Google Plus population around the world

Google Plus population around the world | Business in a Social Media World | Scoop.it
GPlusData, the resource for Google+ trends and statistics, recently released an interesting map showing the distribution of Google+ users around the world. The data is based on 145 million public p...
Cendrine Marrouat - SocialMediaSlant.com's insight:

Google+ continues

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Cendrine Marrouat - SocialMediaSlant.com's comment, August 16, 2013 12:49 PM
Thank you so much, The Writer Social! Could you please send me the link to your network by email (info@cendrinemarrouat.com)?
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Optimizing your Google Plus Profile - WebSIGHT Hangouts

Optimizing your Google Plus Profile - WebSIGHT Hangouts | Business in a Social Media World | Scoop.it
Everything you do on Google+ helps Google match you with people looking for things you know about. Optimize that.
Cendrine Marrouat - SocialMediaSlant.com's insight:

Another fantastic article from Stephan Hovnanian on Google+! 

I particularly like what Stephan says here: "Look at it this way: everything you do on Google+ tells Google about who you are, so it can match you with people looking for things you know a lot about."

Context matters so much!   

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Google Plus New +1 Recommendations: What They Are & How to Use Them

Google Plus New +1 Recommendations: What They Are & How to Use Them | Business in a Social Media World | Scoop.it
Google Plus New +1 Recommendations: Now "plussing" a post on Google+ can result in it becoming a "recommended" post that maybe shown to people who follow you.
Cendrine Marrouat - SocialMediaSlant.com's insight:

Google+ recently added an interactive layer to its +1 button. Users now occasionally see in their news feed posts that have been “recommended” by friends. And the former’s +1 activity updates may also be shown to people who have circled them.

There are quite a few articles explaining how the new +1 works. However, Mark Traphagen’s is the easiest to read.

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The Seven Habits of Highly Effective Google Plussers

The Seven Habits of Highly Effective Google Plussers | Business in a Social Media World | Scoop.it
These are suggestions and guidelines for those of you want to expand your reach, create valuable connections, and perhaps even establish yourself as an authority in your field.
Cendrine Marrouat - SocialMediaSlant.com's insight:

When I discovered Google+, I was in awe of the content people shared. Now, two years later, I can't spend one day without checking out my stream and engage with other users.

 

G+ is very successful because many members make a conscious effort to keep things that way. They usually post educational and thought-provoking content, remain respectful no matter what topic is discussed, and most importantly, they put others in the limelight. 

 

Mike Allton, one of my favorite bloggers, shares some great tips to help everyone rock their way to the top of the platform. 

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Have you checked out the new Google+ yet? (Videos)

The other day, a friend and I were discussing the next big update for Google+. While I had no idea when it would happen, all I could say was that it would be so huge that Facebook could be in serio...
Cendrine Marrouat - SocialMediaSlant.com's insight:

As promised, here is a better overview of the new Google+. I included the videos created by Google to give you a better idea of what to expect if you haven't checked out the social network yet. 

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Samuel Pustea's comment, May 26, 2013 5:42 PM
Yes I have, and the new looks great. Pinned the scoop to Pinterest :)
Cendrine Marrouat - SocialMediaSlant.com's comment, June 25, 2013 9:05 AM
Thank you, Samuel!
Samuel Pustea's comment, June 27, 2013 11:06 PM
You're welcome Cendrine!
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Google improves Hangouts On Air functionality

Google improves Hangouts On Air functionality | Business in a Social Media World | Scoop.it
If you use Google+ to interact with your audience and / or promote your brand, here is some interesting news for you. Google added DVR-like features to Hangouts
Cendrine Marrouat - SocialMediaSlant.com's insight:

Nice set of new features for Hangouts On Air! Google+ is definitely making strides. 

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Google+ Interactive Posts - Wordpress Plugin

Google+ Interactive Posts - Wordpress Plugin | Business in a Social Media World | Scoop.it
Save time and frustration fiddling with annoying and complicated code - simply install the WP Interactive Post plugin, and start benefiting from customised G+ shares with Interactive Post Labels - effort free!
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Social Media Tools That Support Google+: Solutions for Small Business

Social Media Tools That Support Google+: Solutions for Small Business | Business in a Social Media World | Scoop.it

Twitter, Facebook, LinkedIn can be found in the majority of social media management apps. It is with Google+ that things get a little bit more complicated: very few social media tools support it due to some technical challenges.

 

However, most social media managers would prefer a solution that would allow them posting to all social networks in one place, Google+ including.

 

In this post, you’ll find reference to all tools that are to date integrated with Google+. We’ll bring small business editions to a special focus and review social tools that (1) support Google+ and (2) the ones you can use for free or under $10 a month.


Via Martin Gysler
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Josie's comment, May 3, 2013 8:00 AM
Thank You Martin. Yes, Hootsuite and other similar sites truly lower the barriers of entry into biz. Very Good strategy I may add.
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How To: Make Your Links Do Follow Links in Google Plus

How To: Make Your Links Do Follow Links in Google Plus | Business in a Social Media World | Scoop.it
Here is a nifty, simple search engine optimization trick that I bet you didn't know. There is actually a way to make sure that the links you post in Google+ are
Cendrine Marrouat - SocialMediaSlant.com's insight:

A neat tip to give your links on Google+ more SEO juice! 

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Social Business - Hit or Myth?

Social Business - Hit or Myth? | Business in a Social Media World | Scoop.it
Being a social business is more than just using social media. It's using social media strategy to make your company collaborative, responsive and open inside and out.
Cendrine Marrouat - SocialMediaSlant.com's insight:

"The rush to Facebook by small businesses has been fueled by a gold rush mentality. Companies that have little understanding of social media, trip over themselves to keep up with their competitors.


Without a strategy, they’re all panning for fools gold." - Ray Hiltz

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Explore the Benefits of Google+ Ripples

Explore the Benefits of Google+ Ripples | Business in a Social Media World | Scoop.it
We will review how to access Google+ Ripples, as well as explore some impressive ways to use Ripples to benefit your business.
Cendrine Marrouat - SocialMediaSlant.com's insight:

Are you a Google+ user? If so, do you know Ripples? The feature, which is in the drop-down menu in the upper right corner of posts, can give you a lot of insights into your audience.

 

Mike Allton tells us what Ripples is and its benefits for businesses. 

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Curated by Cendrine Marrouat - SocialMediaSlant.com
Social media blogger & coach, content curator, author, and photographer. Founder of Social Media Slant and Cendrine Marrouat Photography. Paper.li blog staff writer and B2B News Network columnist