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Business in a Social Media World
The best social media content to help you take your business to the next level.
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If You Use WordPress, You Need to Know About This Button

If You Use WordPress, You Need to Know About This Button | Business in a Social Media World | Scoop.it
Click the 'Clear Formatting' button in WordPress and pasting text becomes painless. How did we not know about it?
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A Beauty Feature's curator insight, July 7, 8:44 PM

 worth remembering, even if you are familiar with the formatting on WP and remind other to do the same.

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Your First 9 SEO Tasks - Plus Your Business

Your First 9 SEO Tasks - Plus Your Business | Business in a Social Media World | Scoop.it
Bewildered on how to get started with SEO? Here are your first 9 tasks to take on to setup an SEO optimized web site.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Whether you are a beginner or advanced blogger, search engine optimization may elude or even scare you. Don't worry, I used to be that way too.


There are so many articles out there that rehash "secret tips" that don't work. Well, good news, this post by Eric Enge is one of the best you will find to get started on the right track. 


My favorite quote: "Focus on creating non-commercial content that differentiates you from your competition. This is actually what the search engines want you to do as well."


A must-read! 

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Kenneth Carnesi's curator insight, July 6, 10:52 AM

Back to basics! Good advice.

PGo MoCo's comment, July 7, 3:53 AM
It's bad, very bad. If intended audience is first timer SEO's how will that person know what "Pull keyword volume data" is all about?
Chris Agro's curator insight, July 7, 8:33 AM

Good basic tips and helpful site links makes this article a winner. -Chris Agro (@agrotising)

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50+ Awesome Tools I Use To Run An Effective Blog

50+ Awesome Tools I Use To Run An Effective Blog | Business in a Social Media World | Scoop.it
Here are the 50 must-have tools for all bloggers. Let this blogging tools and resources HELP YOU run an effective blog.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Blogging is a full-time job. From creation to promotion, answering comments, and engaging with followers, there is never a dull moment.


Here is a fantastic resource to bookmark. You will find all sorts of tools that cover a wide range of categories:


- web hosting

- backup 

- content creation

- social media marketing

- SEO

- graphic design

- web design

- themes

- inspiration

- measurement


Written by Pauline Cabrera

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Aitana García Uriarte's curator insight, July 7, 7:13 AM

50 herramientas para mejorar tu blog. Muchas de ellas ya conocidas, otras igual de imprescindibles!

Chaz's curator insight, July 7, 8:10 AM

Bloggers may want to try out some of these nifty tools.

Ken Watson's curator insight, July 7, 12:25 PM

This really is an awesome list of tools and love how it is broken down into groups.

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5 Useless Elements You Need To Remove From Your Blog Right Now!

5 Useless Elements You Need To Remove From Your Blog Right Now! | Business in a Social Media World | Scoop.it
Your blog is leaking cash and I'll show you how to plug the leaks. There are useless elements on your blog that are costing you money. Find out more here.
Cendrine Marrouat - www.socialmediaslant.com's insight:


It's easy to get distracted when visiting blogs with busy sidebars. 


Adam Connell offers some useful pointers to make things easier for your readers. 

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Business blogs: how to make sure skimmers and scanners get your drift

Business blogs: how to make sure skimmers and scanners get your drift | Business in a Social Media World | Scoop.it
Blog post at HowToWriteBetter.net : It's a well known fact that people reading text - particularly online - tend to skim or scan it rather than read it word for word. By skimmi[..]
Cendrine Marrouat - www.socialmediaslant.com's insight:


Blog posts are very different from newspaper articles or even university papers. They cater to a large audience who may not have the time or be interested in reading long blocks of text.


As a blogger, it's important to remember that visitors scan and skim content.


Suzan St Maur lays down the basic in an easy-to-understand article. 

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Getting Started Guide: Tumblr for Small Businesses

Getting Started Guide: Tumblr for Small Businesses | Business in a Social Media World | Scoop.it
With more small businesses turning to Tumblr, you need to know how to make this growing platform to good use
Cendrine Marrouat - www.socialmediaslant.com's insight:


A good starter guide for those interested in delving into Tumblr...

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To blog on LinkedIn or your site? Google's view

To blog on LinkedIn or your site? Google's view | Business in a Social Media World | Scoop.it
With LinkedIn recently inviting members to post business blogs directly on the LinkedIn site, many of us have been wondering how Google indexes and rates those posts, as compared with the same or
Cendrine Marrouat - www.socialmediaslant.com's insight:


An interesting article from Suzan St Maur. 


I see the LinkedIn publishing platform as a great way to get more exposure for your work. However, nothing beats attracting people to your digital property!

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malek's comment, June 29, 6:28 AM
straight on. I've been scratching my head for a while: now I got it.
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53+ Free Image Sources For Your Blog and Social Media Posts

53+ Free Image Sources For Your Blog and Social Media Posts | Business in a Social Media World | Scoop.it
Find the visual content you need with our complete list of free image sources, offering high-quality images for your blog posts and social media updates.
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How BizSugar Can Help Your Small Business or Startup - YouTube

BizSugar is an awesome small business community - and we welcome you! If you are looking for ways to establish your thought leadership, go no further. Share ...
Cendrine Marrouat - www.socialmediaslant.com's insight:


Do you know BizSugar? 

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20 Pinterest Plugins For Your WordPress Site

20 Pinterest Plugins For Your WordPress Site | Business in a Social Media World | Scoop.it
There are quite a few Pinterest plugins that allow you to share your Pinterest work on your WordPress site. We've plucked 20 out of the ether for you.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Joshua Sophy scoured the Internet to uncover a really cool list of WordPress plugins for Pinterest. A lot of them are free, as well. 


Which plugins do you use? 

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7 Tips for Blogging Success

7 Tips for Blogging Success | Business in a Social Media World | Scoop.it
When I started my first blog, I had no idea what I was supposed to do. And the information available online was very limited compared to today. So, I had to learn the hard way.Now, nine years and
Cendrine Marrouat - www.socialmediaslant.com's insight:


My second contribution for the LinkedIn platform explores some basic tips to help you create a winning blog. 

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Measure the emotional marketing value of your headlines with this tool

Measure the emotional marketing value of your headlines with this tool | Business in a Social Media World | Scoop.it
In this day and age, people are tired of dry sales pitches. They want to read / watch / listen to things that allow them to experience emotions, that inspire them to take action. The best way to ignite that in your articles? Start with a great headline! And I found a great tool to help you with that.
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Jennifer Palmer Farrington's curator insight, May 5, 3:56 PM

Try this out on a few headlines - interesting...

robosheauk's curator insight, May 6, 2:27 AM

This is a great tool if you want to see what Emotional Marketing Value (EMV) your headline has

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50 WordPress plugins you should try this year

50 WordPress plugins you should try this year | Business in a Social Media World | Scoop.it
The other day, someone asked me to recommend a few plugins for their WordPress blog. After sharing links, I figured that listing them on Social Media Slant could help more people. In my blogging career, I have tested many plugins. Some stopped working or triggered compatibility issues, while others did not offer the kind of features I was looking for. Thankfully, the WordPress plugin repository and the Internet offer a lot of choice!
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Tricia Adams's curator insight, May 1, 11:00 PM

I'm using a few of these but hadn't even heard of most of them. Can't wait to check them out! 

Agence BTW's curator insight, May 2, 3:19 AM

50 plugins Wordpress à essayer cette année

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I miss the old blogosphere -- we've gained a lot, but we've also lost something

I miss the old blogosphere -- we've gained a lot, but we've also lost something | Business in a Social Media World | Scoop.it
A post by long-time tech blogger Dan Gillmor about the decline of the “indie web” got me thinking about the old days of the blogosphere, and how powerful the unedited voice of a single passionate blogger can be. Have we gained as much as we’ve lost?
Cendrine Marrouat - www.socialmediaslant.com's insight:


I miss the old blogosphere too, to be honest. It used to be a mess, yes, but it was really about personal voices and stories.


Big blogs seem to have stopped caring about that... 

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Eclientel's curator insight, April 28, 4:12 AM

ajouter votre point de vue ...

Military World's curator insight, April 29, 4:30 AM

Just moving on ...... but missing the old ways.

Nicole Paquet's curator insight, April 29, 7:29 PM



Author Mathew Ingram was inspired to write an article after he read a post from a blogger by the name of Dan Gillmor. The latter is a tech blogger who had recently wrote an entry about the decline of what he called “indie blogging”. This got Ingram feeling nostalgic about the old ways of blogging and how it was more centralized around the individual and not all these companies creating blogs to raise awareness. He also talks about how other social media sites, mainly Facebook and Twitter, have been dominating and taking many bloggers away from sites they used to use prior to that.

Going on four years now, I have operated a Tumblr page and it has been a great pass time for me. It is far from a professional blog but it was something that I was interested in and a website like that made it easy for me to get a taste of what blogging is all about. To a certain extent, I can see where Ingram is coming from seeing how new websites have allowed just about anyone to start their own blog. However, I feel like there are still some other blogging sites where people need to have HTML knowledge and are much more professional about their postings. While there are more people blogging nowadays, there are still spaces where Ingram can blog with people who post more like him. In the end, life nowadays have made it harder to be a hipster as the internet now makes just about everything available to anyone who wants something.

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Secrets of a killer blog post (Infographic)

Secrets of a killer blog post (Infographic) | Business in a Social Media World | Scoop.it
A blog is one of the most important things to have for a business that tries using social media to increase brand awareness. Unfortunately, many know that now. The resulting sea of content that comes from blogs has made proper exposure more challenging than ever.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Another great infographic! This time, you will learn how to craft killer articles for your blog. 

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PhotoFunMasti's comment, April 13, 2:50 AM
photofunmasti
Bill Hurley's curator insight, April 13, 12:53 PM

You've seen hundreds of blog posts that successfully use these tactics to get your attention. Now you can make them work for you!

Nine0Media's curator insight, April 16, 11:49 AM

#Nine0Media #WebConsultants

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Should I promote others?

Should I promote others? | Business in a Social Media World | Scoop.it

A while ago, someone asked me the following question: If I promote others, especially my competitors, on social media, won't this do my brand a disservice? Let me answer with a personal story.

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13 Sources For Free Public Domain and CC0-Licensed Images

13 Sources For Free Public Domain and CC0-Licensed Images | Business in a Social Media World | Scoop.it
Yesterday, we featured WP Inject, a plugin that makes it easy to insert Creative Commons licensed images into WordPress content. High quality CC-licensed images are incredibly easy to find these da...
Cendrine Marrouat - www.socialmediaslant.com's insight:


Looking for photos for your blog posts? Here is a handy resource for you. 

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Turn your Google+ stream into a blog with +Plusses

Turn your Google+ stream into a blog with +Plusses | Business in a Social Media World | Scoop.it
If you love Google+, here is a service that will make you love it even more: +Plusses.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Simple to use and offers an alternative to your visitors. Not everyone is on Google+, after all!

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Create beautiful images and graphics in minutes with Canva

Create beautiful images and graphics in minutes with Canva | Business in a Social Media World | Scoop.it
Visual content has always reigned supreme. Including nice images and graphics in your articles is always a plus. However, what do you do when you do not take pictures yourself or have no designing skills? You use a tool like Canva.
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Nine0Media's curator insight, March 31, 2:10 PM

#Nine0Media 

Eija Miranda Silventoinen's curator insight, June 4, 3:07 PM

Esitteiden, Facebookin kansikuvan, käyntikorttien yms. toteutukseen. Lukuisia valmiita pohjia, joita voi muokata mieleisekseen. 

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20+ ideas for your next post

20+ ideas for your next post | Business in a Social Media World | Scoop.it
All bloggers have to deal with lack of inspiration once in a while. Actually, if you are reading this post, you are probably going through a bout of writer's block right now.
Cendrine Marrouat - www.socialmediaslant.com's insight:


A quick list that, I hope, will fuel your inspiration for your next posts...

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Cendrine Marrouat - www.socialmediaslant.com's comment, April 2, 12:09 AM
@Hector Ariceaga would you mind expanding on your idea a bit?
Kim Pearlstein's curator insight, April 7, 10:55 PM

Great ideas for blog posts...

Hector Ariceaga's comment, April 22, 3:08 PM
@Cendrine Marrouat - www.socialmediaslant.com I was thinking something like this http://unbounce.com/content-marketing/how-to-create-a-successful-editorial-calendar/
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A List of 22 Easy (and mostly free) Blogging Tools

A List of 22 Easy (and mostly free) Blogging Tools | Business in a Social Media World | Scoop.it
Have you ever wanted to sneak into your favorite blogger's computer and see what tools and programs he/she uses to make her website look so awesome? Well, I have. And I've stalked other bloggers tr...
Cendrine Marrouat - www.socialmediaslant.com's insight:


A great list of tools. While you may be already using some of them, I'm ready to bet that you don't know them all...

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Carole Borie's curator insight, March 28, 2:37 AM

A must read !

Martin (Marty) Smith's curator insight, April 2, 8:59 PM

More than half these tools are new to me. The Infographic tools section (#5) is worth the price of admission.

Agora Abierta's curator insight, April 7, 4:41 AM

Take into account to your blog!

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Blogging for a global audience: An interview with Cendrine Marrouat

Blogging for a global audience: An interview with Cendrine Marrouat | Business in a Social Media World | Scoop.it
Today, I was the guest of #BizHeroes, a weekly Twitter chat organized and hosted by Paper.li. The team wanted me to discuss the topic of blogging for a global audience.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Did you miss my interview on Twitter? That's ok!


Here are the highlights, plus some gems shared by participants. 


It was so much fun!

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Why We're Removing Comments on Copyblogger - Copyblogger

Why We're Removing Comments on Copyblogger - Copyblogger | Business in a Social Media World | Scoop.it
We're moving the conversation around our content elsewhere (most importantly, to your own blog), and see how that works ...
Cendrine Marrouat - www.socialmediaslant.com's insight:


I find the concept interesting. Each blog is different, of course, but with the evolution of social media, the most interesting conversations often take place outside of blogs. I know it"s the case for mine. 

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What is valuable and relevant content? (Infographic)

What is valuable and relevant content? (Infographic) | Business in a Social Media World | Scoop.it
Following my second article in my weekly free advice series, I decided to create a simple infographic to make the information clearer for you. I hope you will find it useful.
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Cendrine Marrouat - www.socialmediaslant.com's comment, March 19, 11:29 PM
Thank you so much for sharing my infographic @Martin (Marty) Smith!
Nicoletta Gay's curator insight, March 20, 8:07 AM

See also: http://socialmediaslant.com/what-is-valuable-and-relevant-content/ ;

mark ivey 's curator insight, March 21, 11:45 AM

It's not rocket science. Good content must be compelling/engaging, audience- targeted, timely and consistent (take note of the "take note" section-smart reminder tips) 

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How I Use Scoop.it To Find Content Marketing's Over / Under - @Scenttrail

How I Use Scoop.it To Find Content Marketing's Over / Under - @Scenttrail | Business in a Social Media World | Scoop.it

Visual Marketing Over/Under or How I Use Scoop.it
Friends like +Phil Buckley and +Mark Traphagen are curious about how and why I use Scoop.it. This G+ post shares a detailed analysis of how Scoop.it helps reduce #contentmarketing risks, provides fast feedback to influence social media marketing and creates a safe envrionment to test assumptions, create validated learning and learn fast. 


Via Martin (Marty) Smith, John van den Brink
Cendrine Marrouat - www.socialmediaslant.com's insight:


My friend @Martin (Marty) Smith doing what he does best. :-)


He is a thought leader, and one I would trust with my eyes closed. 

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Ally Greer's curator insight, March 19, 11:41 PM

We're always finding different ways to use Scoop.it, mostly coming from the intelligent community of curators that has manifested itself over the last few years.


Scoop.it Specialist @Martin (Marty) Smith wrote an explanation of how he's using Scoop.it to gauge interest in potential original content. When his posts on Scoop.it do well, he is able to see what his audience likes, and create content along the same vein.


He also explains some of the SEO benefits seen by other Scoopiteers like @Brian Yanish - MarketingHits.com.


Read Marty's post to find new creative ways to measure the potential success of content using Scoop.it and share your thoughts in the comments!

Martin (Marty) Smith's comment, March 20, 12:06 AM
Thanks for the share @Ally Greer. Don't like the RISK FACTORS without @Scoop.it since each post puts modeled and valuable websites at risk. Better to test with the "fastest feedback loop in the west" :). Marty
LKGayton's curator insight, March 20, 10:52 AM

Scoop.it influences social media marketing and more...

Curated by Cendrine Marrouat - www.socialmediaslant.com
Social media coach | blogger | curator. Author of "The Little Big eBook on Social Media Audiences". Founder of Social Media Slant. Photographer. "Social Media from a Human Perspective" - http://www.socialmediaslant.com