It was a long time coming. The new YouTube was officially unveiled on Thursday.
Business in a Social Media World
The best social media content to help you take your business to the next level.
Curated by Cendrine Marrouat - SocialMediaSlant.com
There are many different social media tools available to business owners. How many different types of social media tools have you heard of? You most likely have heard of at least a few. Having heard of social media tools, however, does not guarantee you know how to use them to promote your business. There are a handful of widely popular social media outlets that allow users to easily and effectively advertise a product or service.
LinkedIn is a social networking tool which allows a person to join and set up a profile complete with resume. This is a great site for business networking, and networking is a great promotional tool. To use LinkedIn, you simply add a new profile with all of the relevant information. You can then connect with others in your field, friends, supervisors, and the like. You can mention your business and your business goals or other subjects you want to emphasize, such as a new product or service.
Blogging is a great way to promote your business. It involves writing short, friendly, informative articles about a given topic. That topic may be your business or something involving your business. You can then write articles promoting your business, inviting comments and questions. You can add links to your article or interactive activities such as polls and quizzes. The best blogging services are the ones that are most widely used and can be published directly to the web. Some services take some getting used to, but it is fairly easy to navigate the basics.
Web Content Sites
Web Content Sites are sites that allow articles to be published to provide information in a more formal structure than a blog. The articles that appear on these types of sites are generally listed within Google’s search rankings for a given keyword. You can publish information related to your business on a web content site and invite others to react to it with comments or views. You can also link to relevant information.
Twitter is a social media tool allowing members to publish short sentences of information with 140 characters or less. This can be a very effective marketing tool. You can publish a link with a little blurb. You can publish a poignant thought or call-to-action. The need to be terse can produce a unique quality of thought. Potential customers are also more likely to pay attention to something short and sweet, rather than long and drawn out.
YouTube is a web site allowing users to submit their very own videos and share them with the community. Someone looking to promote almost anything can do so very easily using this site. Promotional videos are very easy to produce. The videos can then be uploaded to the site to be viewed by the user community at large. There is a very large potential scope of viewers with this tool.
These social media tools are very common, very widespread, and very user friendly. They all have a very wide audience and can be used advantageously to that effect. The audience combined with the usability and usage of the sites leads to a better promotional effect.
So you decided to join Google+..but your stream feels like a ghost town - nothing happens there.
In this video Yifat Cohen, the G+GoTo Gal, shares
3 ways to search for people who share your passion (keywords, shared circles, piggyback)
How to search using hashtags
How to search for professions
How to engage.
Finally, how you get someone to notice and love you right away.
Find Yifat Cohen on Google Plushttps://plus.google.com/u/0/+YifatCohen/posts
Visit Yifat Cohen, G+GoTo Gal http://gplusgotogal.com
Here is a quick roundup of some of the latest happenings in the social media world.
On Thursday, Facebook announced that Facebook Exchange (FBX) was out of beta. The service allows advertisers and agencies to purchase Facebook ads through real-time bidding:
“Facebook Exchange is perfect when the objective is a conversion outside Facebook and the data used to drive that objective exists outside Facebook,” says Scott Shapiro, product marketing manager for Facebook Exchange. “When brand goals like increasing awareness and favorability are the objective, Facebook’s native tools are usually a better fit because they work with all our social formats and placements in addition to fan targeting.”
Here is a quick roundup of some the latest happenings in the social media world.
Are you a Windows user? If so, it is now easier than ever to share your favourite online photos on Facebook. Right-click on the picture and select “Copy Image URL.” Once on Facebook click “Add Photo/Video”, paste the URL into the file name area and click “Open”.
Our latest whitepaper, 5 Killer Strategies to Dominate Social Media’s Big 3: Facebook, Twitter and YouTube, serves as a best practice guide for marketers. We examine each platform and share five strategies marketers can apply to guarantee success for increasing brand awareness, fostering brand advocacy and generating leads and sales. Use this infographic as a quick-start guide for social marketing on the Big 3!