Many of you have asked if I would be wiling to share more extracts from my upcoming new eBook. You know me, I do not like to make people wait. ;-) I am quite pleased with the way chapter 19 looks i...
Many brands act with a sense of entitlement, thinking that nothing they do or say will be used against them.
Fortunately, when it comes to social media, they are forced to learn that audiences are the ones who will make or break them.
This article is chapter 19 of my upcoming book. I welcome your feedback!