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Facebook, Twitter, Pinterest, Instagram – How Big Is Social Media Around The World?

Facebook, Twitter, Pinterest, Instagram – How Big Is Social Media Around The World? | Business in a Social Media World | Scoop.it

Facebook, Twitter, Pinterest, Instagram – How Big Is Social Media Around The World?


Via myriam, ABroaderView, roberto toppi
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Angela Watkins's comment, February 8, 2013 10:47 AM
By the click of a mouse .. around the world
Angela Watkins's comment, February 8, 2013 10:47 AM
By the click of a mouse .. around the world
Angela Watkins's curator insight, February 8, 2013 10:49 AM

By the click of the mouse .. you can go around the world.

Business in a Social Media World
The best social media content to help you take your business to the next level.
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6 Top Brands That Have Used Social Media Flawlessly

6 Top Brands That Have Used Social Media Flawlessly | Business in a Social Media World | Scoop.it

I like lists of case studies like this one. There is a good mixture in the article. 

My favorites are  #4 and  #5. Tesco and Netflix were very creative. What do you think? Which ones are your favorite examples? 


Read at http://strongsocial.ca/blogs/news/15673952-6-top-brands-that-have-used-social-media-flawlessly


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Anatomy of an Effective Blog Post

Anatomy of an Effective Blog Post | Business in a Social Media World | Scoop.it

A successful blog post follows specific rules. 


Rule #1: Catchy headline. Without it, you won't get far. Not many people will want to read past your title if you don't make it compelling. 


Rule #2: Visual content. There was a time when blogging without image was a common thing. Not anymore. Pictures, videos, and infographics help entice readers.


Rule #3: Short paragraphs. 75 words maximum. 


Michael Hyatt will tell you about all the other rules in a much better way than I ever will. 


I always try to share my personal experience. Why? Because readers connect with stories. The more honest and transparent I can be, the better. In fact, my most popular posts generally come out of some failure on my part.


Read the article at http://michaelhyatt.com/anatomy-of-an-effective-blog-post.html


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10 Free Contest Templates for Your Next Social Media Promotion - SociallyStacked

10 Free Contest Templates for Your Next Social Media Promotion - SociallyStacked | Business in a Social Media World | Scoop.it
Are you looking to build a social media contest that blows the roof off?

Hosting a social media contest is by far the most attractive option for businesses because social media contests allow you to offer something unique to all of your online followers and attract new eyes to your social profi
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What’s the Difference Between Pinterest and Instagram? And 9 More Instagram FAQs

What’s the Difference Between Pinterest and Instagram? And 9 More Instagram FAQs | Business in a Social Media World | Scoop.it

A very basic but interesting introductory guide to Instagram!


Read it at http://blogs.constantcontact.com/product-blogs/social-media-marketing/difference-pinterest-and-instagram

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WendySoucie's curator insight, October 30, 8:24 PM

While these numbers might be true on the surface, I think that some early adopters in the B2B space could effectively use both of these tools for recruiting and business leads since the competition is pretty sparse.

 
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Why Giving Away a Free Month of Social Media Marketing Won't Work

Why Giving Away a Free Month of Social Media Marketing Won't Work | Business in a Social Media World | Scoop.it

As a social media professional, I am offended by someone offering a free month of work. It cheapens what the rest of us are doing. We work really, really hard for our clients and there is a lot of detail that goes into the job that most businesses don’t realize. That’s why they hire us.


I think this quote sums up the article perfectly.


Social media professionals, please read this the next time you are thinking of offering your services for free. 


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Lindsay Berk's curator insight, October 29, 9:58 PM

This article discusses how some companies will give away a free month of social media when you mention a specific Facebook post. This article pretty much rips apart this idea but I personally do not think it is that bad of an idea. I think it is nice that a company will let you try something without a large fee associated with it. While the company would like the user to subscribe or pay after the 30 days, it might not work. There is certainly a higher chance of someone paying after they have had a free trial because they now have had the opportunity to use it for about a month. While some marketers say that a month is not long enough for a company to achieve success I think is completely wrong. If you market the right away and are successful about it then 30 days is more then enough time as long as you are doing it right. While offering a free month and then ending it might give too much pressure to the user at the end of the free month but it is better to show them that you are willing to allow them to test your social media marketing out for a month then not give them a chance at all. I would appreciate if a company would let me use something trial free for that long. I am probably unlikely to subscribe or pay at the end of that month trial but you never truly know until you put the opportunity out there. In the article it says "are you that desperate for business that you are willing to just give your services away for free? I think that this is a very harsh statement. I do not think desperate is the right word to use because every business would want more clients. By allowing users to test out a site for a small period of a time does not make them desperate, it makes them good marketers for attempting to put the word out there and work on attracting potential customers.

Cendrine Marrouat - www.socialmediaslant.com's comment, October 30, 9:49 PM
@Lindsay Berk, the article refers to social media professionals, not tools or startups.
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Let's Chat About Your Logo

Let's Chat About Your Logo | Business in a Social Media World | Scoop.it

A great logo will not make you more millions as a business.

Amy Schmittauer has it right in this video. Of course, a logo is important, as it is part of your brand. However, it is not what will trigger people's desire to buy from you. 


Watch at http://savvysexysocial.com/2014/10/29/lets-chat-logo/


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Lacking ideas for your Pinterest boards? Check out this infographic!

Lacking ideas for your Pinterest boards? Check out this infographic! | Business in a Social Media World | Scoop.it
Pinterest may be one of the most fun social media platforms to use, many small business owners and solo-entrepreneurs are still reluctant to use it. Is it because they don't understand how it works? No. To me, it has a lot more to do with a lack of inspiration. "What should I share there," people often ask me. "I don't have any ideas."
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Technogala's comment, October 30, 8:43 AM
Great tips
Technogala's comment, October 30, 8:43 AM
Great tips
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Curating on the Go? Google+ and Paper.li Can Help!

Curating on the Go? Google+ and Paper.li Can Help! | Business in a Social Media World | Scoop.it

As a curator, I used to fieel overwhelmed by all the options I had to find content. Thanks to the two tools I describe in this article, the feeling is gone. And everything lands where I'm the most comfortable reading. 


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Always Apologize Like You Mean It...

Always Apologize Like You Mean It... | Business in a Social Media World | Scoop.it

...Or do not apologize at all!


A good article by Vivian Wagner. Read it at http://www.crmbuyer.com/story/81233.html

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Venkatesh Iyer (venkyiyer.com)'s curator insight, October 27, 1:33 AM

To begin with, try to make sure you don't say or do anything you need to apologize for later. If you do blunder, apologize profusely, like the post says.

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20 creative guerilla marketing campaigns | Design daily news

20 creative guerilla marketing campaigns | Design daily news | Business in a Social Media World | Scoop.it

All these campaigns deserve an A+ for creativity and gusto!

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Laura Richards's curator insight, October 26, 7:50 PM

Makes so much of what we see here seem pale in comparison.

NTIC Entreprises's curator insight, October 27, 6:22 AM

ajouter votre point de vue ...

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Intro to Hashtag Etiquette

Intro to Hashtag Etiquette | Business in a Social Media World | Scoop.it

I like this article. The advice is very basic, but that's all you need to get started in the right way. 

What I would add is this: Make sure you understand how each of the social media platforms you use work. On Twitter, for example, you shouldn't add more than two hashtags to your Tweets, while on Instagram, you can go up to 7. Just make sure that they are relevant. 

You don't want to draw attention to your brand or name for the wrong reasons. 


Read the article at http://blog.hshtags.com/articles/intro-to-hashtag-etiquette


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How Lloyds Bank Crushes Customer Service on Twitter

How Lloyds Bank Crushes Customer Service on Twitter | Business in a Social Media World | Scoop.it

Did you know that Lloyds Bank is one of the most responsive brands on Twitter? They answer user queries within 20 minutes, and even if they don't mention them directly!


Great case study by Lucy Hitz!


Read the article at http://simplymeasured.com/blog/2014/10/17/how-lloyds-bank-crushes-customer-service-on-twitter


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This is Exactly Why You Should Ask Your Customers For Online Reviews

This is Exactly Why You Should Ask Your Customers For Online Reviews | Business in a Social Media World | Scoop.it

"We complain because we want to get the company’s attention so they will fix our problem.  That’s typically our motivation when we complain online.  With a positive experience, we aren’t trying to get the company’s attention, so our motivation to share good news is typically less." - Mack Collier


Read the article at http://www.mackcollier.com/enterprise-email-asking-for-feedback/

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Jo Spiertz's curator insight, October 25, 7:25 AM

goede herinnering. wat het oplevert om klanten te vragen naar hun ervaringen met jou.

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Copyblogger Killed Its Facebook Page. This Is Why

Copyblogger Killed Its Facebook Page. This Is Why | Business in a Social Media World | Scoop.it

Copyblogger's decision makes a lot of sense. The team understands that being everywhere is the best way to dilute the brand. 


Not everyone uses Facebook. There are other worthy platforms out there. 


"It’s not our job to tell our audience where we live. It’s to grow communities where they live."


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23 Creative Ideas to Build Quality Twitter Lists

23 Creative Ideas to Build Quality Twitter Lists | Business in a Social Media World | Scoop.it

I don't know about you, but I love Twitter lists. They make my life so much easier!


Kevan Lee has written another stellar post highlighting creative uses of lists, as well as advice and tools to leverage one of Twitter's most powerful features.


A must-read!


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Becky Roehrs's curator insight, October 25, 9:46 AM

I'm reading it now!

Venkatesh Iyer (venkyiyer.com)'s curator insight, October 26, 12:02 AM

Good advice here. Just took steps based on some of it.

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Real leadership is about accountability

Real leadership is about accountability | Business in a Social Media World | Scoop.it

The discussion on real leadership is one we need to have, especially for people involved in social media. When the word is our bond, we need to be better at building influence for the right reasons. 


Michael Hyatt shares some gems in the video I embedded in my article. It's worth the 30 minutes! 


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NTIC Entreprises's curator insight, October 27, 6:21 AM

ajouter votre point de vue ...

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Social media in numbers (October 2014)

Social media in numbers (October 2014) | Business in a Social Media World | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below -- updated to October 2014.
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Marty Smith: The New E-commerce Must Tell Stories - Paper.li

Marty Smith: The New E-commerce Must Tell Stories - Paper.li | Business in a Social Media World | Scoop.it

Do you know @Martin (Marty) Smith? If not, time to get acquainted with this remarkable curator and all-around awesome guy.


We had him on the Paper.li blog two years ago, and his article on social media marketing safety really impressed us. So, we decided to invite him over again. 


This time he shares his journey and thoughts on entrepreneurship, e-commerce, social media and how his battle against cancer has shaped his thinking.


Read the article at http://blog.paper.li/2014/10/23/marty-smith-new-e-commerce-must-tell-stories/


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How To Design The Best Business Card | Infographic

How To Design The Best Business Card | Infographic | Business in a Social Media World | Scoop.it

Designing an effective business card is quite the work. 


Here is an excellent infographic to help you with that!

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3 Mobile Pinterest Strategies That Work

3 Mobile Pinterest Strategies That Work | Business in a Social Media World | Scoop.it

Pinterest is a visual platform that lends itself well to the mobile experience. It's great to share your brand's story in a way that speaks to your audience.


Wade Harman shares three easy tips that make a lot of sense:


1. Keep your most important boards at the top

2. Pay attention to your descriptions

3. Re-pin people


I see #3 as another way to curate content and increase visibility of your brand. What do you think?


Read the article at http://www.wadeharman.com/blog/mobile-pinterest-strategies-work/


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Revive your old Instagram content with this tip

Revive your old Instagram content with this tip | Business in a Social Media World | Scoop.it
Today, I have a quick tip that will help boost your exposure on Instagram. It's super easy to implement! If you have read articles on the platform, you probably know how important hashtags are. Here is another proof.
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You Are Responsible for Your Own Brand - #JayToday - YouTube

As Jay Baer mentions in this excellent video, your level of success doesn't  make you better than others.


Being approachable is a personal decision. And the same goes for the way you choose to treat people. 


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Cendrine Marrouat 

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Luigina Sgarro's curator insight, October 20, 8:57 AM

Inaccessibilità e senso di superiorità sono davvero una conseguenza inevitabile del successo? Come sono le persone di successo migliori che abbiamo conosciuto?

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The one core secret to social media marketing success

The one core secret to social media marketing success | Business in a Social Media World | Scoop.it

When you are a company getting started with your social media strategy, what do you usually ask? 


Probably something like "Where should I promote my stuff?"; "Do I need to be everywhere?"; "What's the best time to post content?"


Chances that you are forgetting a very important question: "What is the source of my rich content?" In other words, where should my content come from? 


The answer is in this excellent piece penned by Mark Schaefer. Read it at http://www.businessesgrow.com/2013/02/10/the-one-core-secret-to-social-media-marketing-success/  

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Gina Tucker's curator insight, October 20, 8:38 PM

Always attribute the source of your content. 

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This Brand Blog Grew to 50 Million Monthly Readers in Just 10 Months. Here’s How

This Brand Blog Grew to 50 Million Monthly Readers in Just 10 Months. Here’s How | Business in a Social Media World | Scoop.it

I'm just quoting an extract from Natalie Burg's article: 

Of those 100 or so fully composed daily stories, only about 15 will make it to the blog. The curators gnaw the contender list down by testing each with unpublished paid posts on Facebook. Rather than simply posting a link to their audience, PetFlow pays to distribute them to a certain segment of Facebook users who aren’t fans. If a post meets a certain criteria—a classified combo of likes, clicks, shares, or comments—it graduates to the blog and is shared with the PetFlow Facebook pack.

A fascinating look at the Upworthy-like curation system!


Read at http://contently.com/strategist/2014/10/13/how-this-brand-blog-grew-to-50-million-monthly-readers-in-just-10-months/

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Curated by Cendrine Marrouat - www.socialmediaslant.com
Social media coach | blogger | curator. Author of "The Little Big eBook on Social Media Audiences". Founder of Social Media Slant. Photographer. "Social Media from a Human Perspective" - http://www.socialmediaslant.com