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Why Writing 'Blog Post Series' is Like Fishing with Nets | via @listly

A single post is like a hook trying to catch prospects attention. What chance does your 1 hook stand? Blog Post Series let you scale like the net fisherman.
Cendrine Marrouat - www.socialmediaslant.com's insight:

Brilliant post by Nick Kellet!

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Business in a Social Media World
Cendrine Marrouat curates the best social media content to help you take your business to the next level.
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A brief overview of social listening for small and personal brands: benefits, tools, and tips

A brief overview of social listening for small and personal brands: benefits, tools, and tips | Business in a Social Media World | Scoop.it
Hello Cendrine, I wanted to send a quick note to thank you for mentioning our company on your blog. Much appreciated, XXXX
Cendrine Marrouat - www.socialmediaslant.com's insight:


Social media monitoring is a very important, yet overlooked area of social media branding. This article is just a short introduction. 

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If You Use WordPress, You Need to Know About This Button

If You Use WordPress, You Need to Know About This Button | Business in a Social Media World | Scoop.it
Click the 'Clear Formatting' button in WordPress and pasting text becomes painless. How did we not know about it?
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A Beauty Feature's curator insight, July 7, 5:44 PM

 worth remembering, even if you are familiar with the formatting on WP and remind other to do the same.

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Your First 9 SEO Tasks - Plus Your Business

Your First 9 SEO Tasks - Plus Your Business | Business in a Social Media World | Scoop.it
Bewildered on how to get started with SEO? Here are your first 9 tasks to take on to setup an SEO optimized web site.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Whether you are a beginner or advanced blogger, search engine optimization may elude or even scare you. Don't worry, I used to be that way too.


There are so many articles out there that rehash "secret tips" that don't work. Well, good news, this post by Eric Enge is one of the best you will find to get started on the right track. 


My favorite quote: "Focus on creating non-commercial content that differentiates you from your competition. This is actually what the search engines want you to do as well."


A must-read! 

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Kenneth Carnesi's curator insight, July 6, 7:52 AM

Back to basics! Good advice.

PGo MoCo's comment, July 7, 12:53 AM
It's bad, very bad. If intended audience is first timer SEO's how will that person know what "Pull keyword volume data" is all about?
Chris Agro's curator insight, July 7, 5:33 AM

Good basic tips and helpful site links makes this article a winner. -Chris Agro (@agrotising)

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5 Useless Elements You Need To Remove From Your Blog Right Now!

5 Useless Elements You Need To Remove From Your Blog Right Now! | Business in a Social Media World | Scoop.it
Your blog is leaking cash and I'll show you how to plug the leaks. There are useless elements on your blog that are costing you money. Find out more here.
Cendrine Marrouat - www.socialmediaslant.com's insight:


It's easy to get distracted when visiting blogs with busy sidebars. 


Adam Connell offers some useful pointers to make things easier for your readers. 

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IKEA create a website within Instagram to showcase their new collection

IKEA create a website within Instagram to showcase their new collection | Business in a Social Media World | Scoop.it
To promote their new PS 2014 collection, IKEA's Russian division teamed up with the Moscow-based agency Instinct to create an Instagram campaign with a difference.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Looking for a creative way to promote your products? You may want to read this article to see how IKEA leveraged Instagram. This is very simple and yet genius at the same time! 

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The Five Best Free Email Marketing Services (and why you need to use one!) | The Work at Home Woman

The Five Best Free Email Marketing Services (and why you need to use one!) | The Work at Home Woman | Business in a Social Media World | Scoop.it
"You need a newsletter." Every site that talks about online businesses has this advice. A newsletter is one of the backbones of online business. Everyone wants
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Business blogs: how to make sure skimmers and scanners get your drift

Business blogs: how to make sure skimmers and scanners get your drift | Business in a Social Media World | Scoop.it
Blog post at HowToWriteBetter.net : It's a well known fact that people reading text - particularly online - tend to skim or scan it rather than read it word for word. By skimmi[..]
Cendrine Marrouat - www.socialmediaslant.com's insight:


Blog posts are very different from newspaper articles or even university papers. They cater to a large audience who may not have the time or be interested in reading long blocks of text.


As a blogger, it's important to remember that visitors scan and skim content.


Suzan St Maur lays down the basic in an easy-to-understand article. 

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12 Amazing Facebook Cover Photos With Simple, Clean Design

12 Amazing Facebook Cover Photos With Simple, Clean Design | Business in a Social Media World | Scoop.it
Not sure how to design a Facebook cover photo? Rule #1: keep it simple, sweetie! Here are 12 amazing Facebook cover photos that use simple, clean design.
Cendrine Marrouat - www.socialmediaslant.com's insight:


A great selection for inspiration!

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Venkatesh Iyer (venkyiyer.com)'s curator insight, July 4, 10:12 PM

Yes, these are great cover photos, indeed.

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Getting Started Guide: Tumblr for Small Businesses

Getting Started Guide: Tumblr for Small Businesses | Business in a Social Media World | Scoop.it
With more small businesses turning to Tumblr, you need to know how to make this growing platform to good use
Cendrine Marrouat - www.socialmediaslant.com's insight:


A good starter guide for those interested in delving into Tumblr...

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The real purpose of a website

The real purpose of a website | Business in a Social Media World | Scoop.it
For the last eight years, I have observed websites in many industries to find out what makes them successful or not. This has not just helped me design my hub to be as useful to my audience as possible, but it has also allowed me to advise clients with their own.
Cendrine Marrouat - www.socialmediaslant.com's insight:


My thoughts on website design...

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10 articles you may have missed (June 2014)

10 articles you may have missed (June 2014) | Business in a Social Media World | Scoop.it
If you have followed me for a while, you may remember the weekly roundup of my favorite social media articles that I used to share on my old blog. After careful consideration, I have decided to revive the series. This time, though, it will only be once a month. As mentioned on Google+ recently, my goal is not just to curate great content. I also want to feature posts from lesser-known bloggers. There are many hard-working and deserving folks out there.
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Tips to Create Ideal Instagram Images - Jenn's Trends

Tips to Create Ideal Instagram Images - Jenn's Trends | Business in a Social Media World | Scoop.it
Just using Instagram isn't the best strategy. Instead, you want to use it the right way. Here's how to create ideal Instagram images that bring results.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Instagram is not just about pictures, it's about inspiration and simplicity. 


Jenn Herman shares some basic, but useful tips to help you create images that pop. The Michael Kors example is dead-on! 


My favorite part of the article is when Jenn talks about the importance of perspective: "Sit down on the ground, lay on your stomach, place the camera on the table, get up above the subject, shoot straight up to the sky or ceiling." 

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Próspero Morán's curator insight, July 2, 10:17 AM

La importancia de la perspectiva y su uso en Instagram, a través de algunos simples trucos...

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Google Announces the End of Author Photos in Search: What You Should Know

Google Announces the End of Author Photos in Search: What You Should Know | Business in a Social Media World | Scoop.it
Many of us have been constantly advising webmasters to connect their content writers with Google authorship, and it came as a shock when John Mueller announced Google will soon drop authorship photos from regular search results. Let's examine what this means.
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malek's curator insight, June 29, 3:36 AM

End of ego booster! I doubt Google's motive here. Only time will tell

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6 traits of a winning call to action (infographic)

6 traits of a winning call to action (infographic) | Business in a Social Media World | Scoop.it
Calls-to-action are one of the most important tools in social media and e-commerce. And yet, a majority of small brands overlook their potential. An effective call-to-action does not just grab people's attention.
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Miquel Loriz's curator insight, July 7, 10:07 PM

Una llamada a la acción no sólo llama la atencion de laspersonas que te visitan, también les empuja a hacer clic en la acción planteada (suscripción, apoyo, compra...)

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The Ultimate Guide to Font Pairing

The Ultimate Guide to Font Pairing | Business in a Social Media World | Scoop.it
Good graphic design doesn’t happen by mistake, and neither does clever font marriage. With this Ultimate Guide to Font Pairing we show you how to ma
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50+ Awesome Tools I Use To Run An Effective Blog

50+ Awesome Tools I Use To Run An Effective Blog | Business in a Social Media World | Scoop.it
Here are the 50 must-have tools for all bloggers. Let this blogging tools and resources HELP YOU run an effective blog.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Blogging is a full-time job. From creation to promotion, answering comments, and engaging with followers, there is never a dull moment.


Here is a fantastic resource to bookmark. You will find all sorts of tools that cover a wide range of categories:


- web hosting

- backup 

- content creation

- social media marketing

- SEO

- graphic design

- web design

- themes

- inspiration

- measurement


Written by Pauline Cabrera

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Aitana García Uriarte's curator insight, July 7, 4:13 AM

50 herramientas para mejorar tu blog. Muchas de ellas ya conocidas, otras igual de imprescindibles!

Chaz's curator insight, July 7, 5:10 AM

Bloggers may want to try out some of these nifty tools.

Ken Watson's curator insight, July 7, 9:25 AM

This really is an awesome list of tools and love how it is broken down into groups.

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5 Desktop Apps To Give An Instagram-Like Effect To Your Photos

5 Desktop Apps To Give An Instagram-Like Effect To Your Photos | Business in a Social Media World | Scoop.it
Instagram is a hit on mobile platforms, and for good reason. There's no better way to make your selfie pop than a little artistic touch, even if that touch comes from a standardized filter. The only problem with Instagram is the fact its app only works on Android and iOS. What if you want to filter…
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4 Tools to Help You Manage Multi Channel Businesses

4 Tools to Help You Manage Multi Channel Businesses | Business in a Social Media World | Scoop.it
Multi-channel businesses by definition offer their core products or services across multiple platforms. The core challenge of a multi-channel business is the fact that each platform is like a mini business by itself and demands dedicated attention and nurturing for it to flourish and succeed. This means multi-channel business owners are perennially over stretched with …
Cendrine Marrouat - www.socialmediaslant.com's insight:


An interesting list of tools. I wasn't aware of #1 and #2!

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The Seven Most Outstanding Instagram Tools

The Seven Most Outstanding Instagram Tools | Business in a Social Media World | Scoop.it
Want to be a star on Instagram... well, you need the right tools first! Here is a list of our favorite Instagram tools.
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The latest in social media (June 2014)

The latest in social media (June 2014) | Business in a Social Media World | Scoop.it
Wondering if you missed any big announcement in the social media universe in June? The answer lies below.
Cendrine Marrouat - www.socialmediaslant.com's insight:


A lot happened last month!

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bamfsys24y's curator insight, July 4, 8:33 PM

Great read. I scooped this one up.. Thanks

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9 simple tips to make the most of LinkedIn

9 simple tips to make the most of LinkedIn | Business in a Social Media World | Scoop.it
LinkedIn is the social network of choice for many businesses and entrepreneurs. Unlike Facebook or Twitter, LinkedIn is all about business. It is THE place where beneficial partnerships are the most likely to happen. But how, you ask? Read on. Here are 9 tips to get you started on the right track.
Cendrine Marrouat - www.socialmediaslant.com's insight:


An old article that needed some updating. Perfectionist me ended up rewriting it completely. :-)

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Janet Vasil's curator insight, July 4, 1:08 PM

LinkedIn is a powerful online business platform for experts and entrepreneurs.  This article's tips will help you take advantage of its many features.

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Google Plus - Frequently Asked Questions! - Plus Your Business

Google Plus - Frequently Asked Questions! - Plus Your Business | Business in a Social Media World | Scoop.it
Here is a collection of some of the most common questions we tend to be asked in the PYB community, and some we think you would benefit is knowing too!
Cendrine Marrouat - www.socialmediaslant.com's insight:


An excellent resource to keep close by when using Google+!

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Janet Vasil's curator insight, July 6, 6:15 AM

I plan to keep this FAQ guide handy - good resource round-up.

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Don't Get Caught - Canada Anti-Spam Legislation and LinkedIn

Don't Get Caught - Canada Anti-Spam Legislation and LinkedIn | Business in a Social Media World | Scoop.it
Canada's Anti-Spam Legislation (CASL)will bring clarity about the definition of SPAM to Canadians . The considerable fines give it some teeth while some of the interpretations will probably keep a number of legal professionals busy for a while. Even LinkedIn messages are affected.
Cendrine Marrouat - www.socialmediaslant.com's insight:


A great outline of the new anti-spam law in Canada. Handy!

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Ask Mandy: 7 Business Books to Read When Starting Out

Ask Mandy: 7 Business Books to Read When Starting Out | Business in a Social Media World | Scoop.it
10 Flares Filament.io 10 Flares × Ask Mandy is a weekly Q&A blog series. To [...]
Cendrine Marrouat - www.socialmediaslant.com's insight:


Big thanks to @Mandy Wooley Edwards for mentioning me in this epic list! 

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To blog on LinkedIn or your site? Google's view

To blog on LinkedIn or your site? Google's view | Business in a Social Media World | Scoop.it
With LinkedIn recently inviting members to post business blogs directly on the LinkedIn site, many of us have been wondering how Google indexes and rates those posts, as compared with the same or
Cendrine Marrouat - www.socialmediaslant.com's insight:


An interesting article from Suzan St Maur. 


I see the LinkedIn publishing platform as a great way to get more exposure for your work. However, nothing beats attracting people to your digital property!

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malek's comment, June 29, 3:28 AM
straight on. I've been scratching my head for a while: now I got it.