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Interview with Joe Plummer, creator of 'Real Actors Read Yelp'

Interview with Joe Plummer, creator of 'Real Actors Read Yelp' | Social Media Tips, News, and Tools | Scoop.it

Have you ever watched an episode of "Real Actors Read Yelp"? If not, time to do that!

 

I had the honor to interview Joe Plummer, the creator of the series, and am sharing the article with you here. 

 

I think the idea behind RARY is really smart. What about you?

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Social Media Tips, News, and Tools
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Keeping your word in a social media world

Keeping your word in a social media world | Social Media Tips, News, and Tools | Scoop.it
Earlier this year, SELF Magazine, an American print publication that specializes in health, fitness, nutrition, beauty and happiness, used pictures of a cancer survivor to mock women running races in tutus. The backlash was so intense that a public apology from its Editor-in-Chief quickly followed, just like her dismissal.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Apologies are more important than blunders, in my book. This company failed to deliver and had to pay the price...

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How to Get 5 Million Customers with Zero Ad Budget

How to Get 5 Million Customers with Zero Ad Budget | Social Media Tips, News, and Tools | Scoop.it
While there’s no simple answer, I have identified two key secrets behind my company’s early and explosive growth on a very limited budget. Here’s the first.
Cendrine Marrouat - www.socialmediaslant.com's insight:


I remember when Ryan Holmes published the article he mentions in this post. The fact that Hootsuite became such a successful company without a big budget really helped many people understand that relationship building gets its own reward. 


In this new post, Holmes explains once again how the dollar sign comes second in the equation. Providing quality matters much more!

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Jauntful helps you create personalized travel guides

Jauntful helps you create personalized travel guides | Social Media Tips, News, and Tools | Scoop.it
Today, I'd like to introduce you to a service that was not created for businesses per say but that you could actually use to your advantage.
Cendrine Marrouat - www.socialmediaslant.com's insight:


A very neat tool that creative entrepreneurs can use to their advantage...

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How to Authorize Your SlideShare Profile with Google+, Improve CTR

How to Authorize Your SlideShare Profile with Google+, Improve CTR | Social Media Tips, News, and Tools | Scoop.it
Cendrine Marrouat - www.socialmediaslant.com's insight:

This is a great and quick how-to!

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Venkatesh Iyer (venkyiyer.com)'s curator insight, Today, 2:56 AM

I am getting more regular at Google+, am practically non-existent on SlideShare. Got to do something about it. This post comes as a timely reminder.

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300 million members for LinkedIn!

300 million members for LinkedIn! | Social Media Tips, News, and Tools | Scoop.it
LinkedIn may never be as big as Facebook, but the social network for professionals continues growing at a steady pace.
Cendrine Marrouat - www.socialmediaslant.com's insight:
Congratulations, LinkedIn!
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The Complete Guide to Growing Your Organic Facebook Reach

The Complete Guide to Growing Your Organic Facebook Reach | Social Media Tips, News, and Tools | Scoop.it
Facebook reach is on the decline for just about everyone. Here are some new strategies we've been trying at Buffer to change that.
Cendrine Marrouat - www.socialmediaslant.com's insight:


With declining reach and the impending "doom" of having to pay for everything on Facebook, people have been trying to look at creative ways to salvage their work on the social networking site.  


While I don't believe small business pages will be able to make their presence profitable, Kevan Lee offers some very nice ideas on the Buffer Blog. For example:


- Share behind-the-scenes content

- Engage your audience with questions

- Share self-explanatory pictures and visual content. 


I really like idea #3, actually. It makes a lot of sense. 


What do you think? 

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The importance of visual content (Infographic)

The importance of visual content (Infographic) | Social Media Tips, News, and Tools | Scoop.it
Do you know that a new visitor will decide to stay on or leave your website within 50 milliseconds of landing there? And if you can hook them up for at least 30 seconds, chances are that they will continue clicking your links.
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juliam990's curator insight, April 16, 4:04 PM

amazing!

Nine0Media's curator insight, April 17, 6:35 PM

#DIYSEO

Macarena González Pavía's curator insight, April 22, 2:02 PM

Muy interesante! El tiempo que tarda una persona en decidir si seguirá en tu página web o se irá. Depende de muchas cosas

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Say it with pictures with these 16 tools

Say it with pictures with these 16 tools | Social Media Tips, News, and Tools | Scoop.it
Do you use Instagram or Pinterest? If so, you may have noticed that visual quotes are all the rage.
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Venkatesh Iyer (venkyiyer.com)'s curator insight, April 16, 2:25 AM

I had already been using some of these tools, and I got introduced to a few new ones by this post.

Hugo Callens's curator insight, April 17, 7:51 AM

Bekijk ook eens http://www.powtoon.com/

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Social media in numbers (April 2014)

Social media in numbers (April 2014) | Social Media Tips, News, and Tools | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Some surprising stats this month (to say the least)...

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Nicoletta Gay's curator insight, April 12, 6:25 AM

Statistiche social aggiornate ad aprile 2014

Pawan Webworld's curator insight, April 12, 8:24 AM

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Transforming Social ROI From a Myth Into Reality

Transforming Social ROI From a Myth Into Reality | Social Media Tips, News, and Tools | Scoop.it
Here’s a question I still get way too often: “What’s the ROI of social media?” It’s usually a B2B marketer that’s doing the asking, someone seemingly resigned to spending valuable time and resources on social media without really understanding why. Or it's a marketer that totally gets the value of investing in the company blog, Twitter profile and LinkedIn groups but still needs help convincing their “old-school” CMO or CFO that investing in socia Topic: Customer Experience.
Cendrine Marrouat - www.socialmediaslant.com's insight:


I don't usually share articles on ROI, but this one hits the mark on many levels. 


I like how the author tries to shift the mindset from superficial numbers (likes) to clicks and downloads, for example. He also stresses the importance of focusing on the right social activities. 


The most important idea, though, is this one: "Almost without fail, when a lead is generated via social media someone on the sales team says they already have that prospect in their pipeline — never mind that it hasn't been touched in 18 months. Bottom line: social media often doesn’t get credit even when it works."


Overall, a very interesting article. 

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Zack Fagan's curator insight, April 10, 8:35 AM

Well phrased article about social ROI

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Optimize your blog posts with this SEO checklist (Infographic)

Optimize your blog posts with this SEO checklist (Infographic) | Social Media Tips, News, and Tools | Scoop.it
If you have followed this blog for a while, you probably know that I advise writing for human beings instead of search engines. With that said, if you want people to find you when looking for great content in your niche on Google or Bing, some optimization will be needed.
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These email best practices will get you noticed

These email best practices will get you noticed | Social Media Tips, News, and Tools | Scoop.it
Do you know that more than 122 billion emails are sent every hour? In marketing, this mind-boggling number means two things:
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The Difference Between Hard Bounces and Soft Bounces [FAQs]

The Difference Between Hard Bounces and Soft Bounces [FAQs] | Social Media Tips, News, and Tools | Scoop.it
Not sure what the difference is between hard bounces and soft bounces? Find out here.
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Why Your Social Media Networking is Not Working

Why Your Social Media Networking is Not Working | Social Media Tips, News, and Tools | Scoop.it
Picture this:You walk into a networking event. Your pockets are stuffed with your high-quality matte business cards. As you walk in, you get excited by the thought of everyone falling in love with
Cendrine Marrouat - www.socialmediaslant.com's insight:


Mahfuz Chowdury nails it with his article. 


The best quote ever: "If it was up to me: “networking” would be renamed to “relationship building”. At least this would remind people why they are there in the first place."


As I always say, a successful professional understands the value of human relationships. How can you expect things to work out for you if you act like the world owes you something? 

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Looking for some marketing resources? Here are 101 for you!

Looking for some marketing resources? Here are 101 for you! | Social Media Tips, News, and Tools | Scoop.it

social Online marketing may be accessible to all, but without good basics, success will always remain elusive. And there are so many articles and guides for beginners out there, that separating the wheat from the chaff can be a difficult and frustrating task.

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70 Online Tools & Services You Should At Least Know Exist | BloggerJet

70 Online Tools & Services You Should At Least Know Exist | BloggerJet | Social Media Tips, News, and Tools | Scoop.it

Via Sherryl Perry
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Sandrine CI's curator insight, April 21, 9:20 AM

Très bon listing d'outils pour le web marketeur!

mireia's curator insight, April 21, 5:10 PM

70 tools you should at least know exist

Marie Clement's curator insight, Today, 5:11 AM

This is a great list of tools for anyone who is serious about online marketing.

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Content Creation Tools - Plus Your Business

Content Creation Tools - Plus Your Business | Social Media Tips, News, and Tools | Scoop.it
Looking to create images with ease? Get yourself some great gifs? And generally spice up your content with great images? Well, these are the tools you'll need!
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51 Hilarious Social Media Job Titles – Exposed!

51 Hilarious Social Media Job Titles – Exposed! | Social Media Tips, News, and Tools | Scoop.it
Social media job titles are notoriously diverse. Less than 20 years ago, social media marketing roles didn’t exist. It was in 1994 that Geocities created ...
Cendrine Marrouat - www.socialmediaslant.com's insight:


I have seen all these social media job titles, especially on Twitter...

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5 great social media pros you should follow

5 great social media pros you should follow | Social Media Tips, News, and Tools | Scoop.it
The other day, someone asked me to share a list of my favorite social media pros. Since I used to do it on Creative Ramblings, I figured that it would be a good idea to occasionally resurrect this tradition. Warning: These are not the usual suspects. ;-)
Cendrine Marrouat - www.socialmediaslant.com's insight:

@Optimum Business Support

@Martin (Marty) Smith

@Kelly Hungerford

Suzan St Maur

@John Thomas

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Guest post: 5 ways you can use reddit to spark social media creativity

Guest post: 5 ways you can use reddit to spark social media creativity | Social Media Tips, News, and Tools | Scoop.it
As is the case with anything that is unfamiliar, heading over to reddit.com for the first time can leave even the most seasoned digital marketers left scratching their chins. Having grown up in the age of social media, it’s fairly easy for me to grasp most things on the Internet. I immediately became the go-to source for explaining anything emerging in my first job at a city office. “How do we advertise on Facebook” or “how do we get more Twitter followers” were common questions. When our site received over 4,000 visits in one day from reddit, my boss asked me to explain “just what the heck is reddit anyway?”
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Secrets of a killer blog post (Infographic)

Secrets of a killer blog post (Infographic) | Social Media Tips, News, and Tools | Scoop.it
A blog is one of the most important things to have for a business that tries using social media to increase brand awareness. Unfortunately, many know that now. The resulting sea of content that comes from blogs has made proper exposure more challenging than ever.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Another great infographic! This time, you will learn how to craft killer articles for your blog. 

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PhotoFunMasti's comment, April 13, 2:50 AM
photofunmasti
Bill Hurley's curator insight, April 13, 12:53 PM

You've seen hundreds of blog posts that successfully use these tactics to get your attention. Now you can make them work for you!

Nine0Media's curator insight, April 16, 11:49 AM

#Nine0Media #WebConsultants

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Should I promote others?

Should I promote others? | Social Media Tips, News, and Tools | Scoop.it

A while ago, someone asked me the following question: If I promote others, especially my competitors, on social media, won't this do my brand a disservice? Let me answer with a personal story.

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Interested in publishing content on LinkedIn? (Video)

Interested in publishing content on LinkedIn? (Video) | Social Media Tips, News, and Tools | Scoop.it

reat videDo you know that LinkedIn is slowly but surely opening its publishing platform to all its members? Some of my friends, including curator John Thomas, report that writing on the social network has given them an incredible amount of exposure.

Cendrine Marrouat - www.socialmediaslant.com's insight:


A g

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Scoop.it Tip of the Week - POWER OF THE RESCOOP!

Scoop.it Tip of the Week - POWER OF THE RESCOOP! | Social Media Tips, News, and Tools | Scoop.it

We are all starting to understand the importance of social sharing.


Scoop.it rescoops is sharing in overdrive!

 

When you rescoop another Scoop.it users post, the benefits get multiplied for both you and person who scooped the article first.

 

Rescoop, add insight and grow your community!


Via Brian Yanish - MarketingHits.com
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Michelle Gilstrap's curator insight, April 11, 1:19 PM

I started using Scoop.it a while back and this illustrates the power of Scoop.it!

Luigi Cappel's curator insight, April 11, 2:58 PM

As Seth Godin says in his excellent book Linchpin. If you share, everyone is better off, including yourself.

Emmanuel Gigante's curator insight, April 15, 2:31 PM

#grew myaudience   :)
)

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Plus Your Business! - Google+ - An AMAZING Guide to Google Chrome Extensions!  Indexed and…

Plus Your Business! - Google+ - An AMAZING Guide to Google Chrome Extensions!  Indexed and… | Social Media Tips, News, and Tools | Scoop.it
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