Mikael Cho is the co-founder of ooomf, a network that connects short-term software projects with handpicked developers and designers. Mikael writes about psychology, startups, and product ...
No matter how good your content is, it will never go far without an appealing design and relevant fonts.
Human beings are emotional creatures. They react to much more than words. They read between the lines.
“Because fonts are designed by humans, there is usually some meaning attached to them,” says Mikael Cho. “You don’t want to choose a font that is easily associated with something in our culture that’s markedly different than the vibe you’re trying to give off.”
I love thought-provoking articles like this one. Cho did an excellent job describing the meaning behind fonts, how they can influence our emotions, and what you can do to design better content.