Business in a Social Media World
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10 Twitter Tips Most Pros Don’t Even Know

From www.makeuseof.com

Twitter is a tool many of us use every day, and despite a multitude of connected apps, Twitter tweaks and tools, there always seems to be some new trick we
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5 Twitter List Secrets From the Pros

From www.adweek.com

Want to be better at using Twitter lists? These tips will take you to the next level.
Cendrine Marrouat - cendrinemarrouat.com:

Fantastic tips, especially #1, #2, and #3. I'm about to try the latter, actually. 

7 Easy and Free Ways to Boost Your Reach on Twitter

From www.adweek.com

Cendrine Marrouat - cendrinemarrouat.com:

It's always a good idea to go back to the basics occasionally. This post has a list of simple and actionable tips that will go a long way. 

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Every 3 Months, I Unfollow Everyone on Twitter

From elioverbey.com

Twitter is one of the most underutilized learning tools available. Every second, there are 6,000 tweets about life, experiences, news, and learnings. Learn
Cendrine Marrouat - cendrinemarrouat.com:

Such a smart strategy! I don't unfollow everyone but I regularly clean my following list. Like Eli Overbey, I want to keep learning. 

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How I Earned 1,859 Twitter Followers in Only 8 Years!

From www.semrush.com

More Twitter followers doesn't always equal more sales. Know your goals and how to measure them. Here's some advice about maximizing Twitter for your brand.
Cendrine Marrouat - cendrinemarrouat.com:

It's never really about the number of followers. The more you chase glory, the less you are likely to succeed. 

 

Great post by Nathan T Baker!

véronique valentino's curator insight, December 9, 2015 11:18 AM

Evidemment 1859 followers en 8 ans, ça fait pas rêver, mais certains "trucs" et outils détaillés das cet article peuvent aider.

Forget your Twitter share count. Social referral traffic is more important.

From filament.io

We need to talk about social sharing counts. Content marketers have developed a serious addiction to them that I think is bordering on unhealthy–and I’m saying this as one of the folks on the team …
Cendrine Marrouat - cendrinemarrouat.com:

While reading Jason Amunwa's excellent piece, I kept asking myself the following question:  "Isn't our obsession with numbers the true culprit in the low quality of content we see pretty much everywhere?"

 

What are your thoughts? 

Jennifer G. Hanford's curator insight, November 25, 2015 12:23 PM

A good reminder, and absolutely true...

judyhaar's curator insight, November 25, 2015 5:07 PM

Excellent article. You really need to read this!

judyhaar's curator insight, November 25, 2015 5:08 PM

You need to understand the message in this article, it is important.

These 3 Small Businesses Rock Twitter

From blog.paper.li

Twitter provides a proximity, immediacy, and ability to connect with others that are unparalleled. Let me show you how with three examples.
Cendrine Marrouat - cendrinemarrouat.com:


Want to learn how to rock Twitter without breaking the bank? These three small businesses have a few tricks up their sleeves. I learnt a couple of things by just taking a look at them while writing the post! 

SENAME Interactive's curator insight, August 17, 2015 5:36 AM

Twitter provides a proximity, immediacy, and ability to connect with others that are unparalleled.

The 3 Surprising Types Of Twitter Retweets

From www.linkedin.com

What if I told you that there are three distinct types of Twitter Retweets and they can all be used differently to get specific results? Would you be surprised? The fact is that most people are only aware of or consistently using one of the three types and missing opportunities to be effective.You might be surprised to learn that Twitter didn’t even invent the RT. Retweets were actually started by Twitter users, not the social network itself. Back on April 17, 2007, Eric Rice (also from Portland
Cendrine Marrouat - cendrinemarrouat.com:


Which type of Twitter RT do you use the most frequently? A very interesting post written by Robert Caruso!

SENAME Interactive's curator insight, August 11, 2015 5:41 AM

 

Which type of Twitter RT do you use the most frequently? A very interesting post written by Robert Caruso!

Venkatesh Iyer (venkyiyer.com)'s curator insight, August 11, 2015 10:46 AM

Damn! Keep learning something new all the time.

Jon Turino's curator insight, August 11, 2015 10:37 PM

G

A Brief Introduction to Social Media Monitoring on Twitter

From blog.paper.li

Last year, I came across an interesting question on Quora: Why should a brand do social media monitoring? For someone like me, who works in social media, the answer is obvious. But it may not be so clear to a small business owner. While keeping an eye on social media mentions can be a lot... Read more »
Cendrine Marrouat - cendrinemarrouat.com:


Have you ever thought of Twitter as a social media monitoring tool? With TweetDeck, it's never been easier.


In this article, I share tips and best practices to help you take your small business to the next level...

Rosetta Carrington Lue's curator insight, August 7, 2015 4:07 PM

 

Have you ever thought of Twitter as a social media monitoring tool? With TweetDeck, it's never been easier.

 

In this article, I share tips and best practices to help you take your small business to the next level...

Gerrit Bes's curator insight, August 8, 2015 2:20 PM


Have you ever thought of Twitter as a social media monitoring tool? With TweetDeck, it's never been easier.


In this article, I share tips and best practices to help you take your small business to the next level...

Antonio Ormachea's curator insight, August 10, 2015 4:50 PM

 

Have you ever thought of Twitter as a social media monitoring tool? With TweetDeck, it's never been easier.

 

In this article, I share tips and best practices to help you take your small business to the next level...

8 Unexpected and Useful Ways to Use Twitter Group DMs

From www.makeuseof.com

Recently, Twitter's oft-neglected Direct Message (DM) tool added a group DM function, a feature that was well-received, but then seems to have gone nowhere. This should not be the case as it's incredibly useful. Group DMs on Twitter have the power to become real game-changers. This could fundamentally alter how you use Twitter and how much value…
Cendrine Marrouat - cendrinemarrouat.com:


Have you ever thought of the Twitter Group DM feature as something more than just a basic messaging system? 


I hadn't until reading this excellent post from Angela Alcom. She suggests some very simple ideas. I really like the ones about topical ninja groups and the inner circle of your most loyal followers. 


Now, my brain is cranking up with tons of ideas! What about you? 


NB: Twitter Group DMs only work if you use  the official Twitter app (mobile / web) or TweetDeck...

mrmarketology's curator insight, July 30, 2015 2:13 PM

Twitter group DM now extend your reach and improve your engagement.  One other way this is useful is to have Twitter workshops.  More to come.

Cendrine Marrouat - cendrinemarrouat.com's comment, July 31, 2015 9:26 PM
@mrmarketology, excellent idea! How would you go about it?

The One Thing People Should Stop Doing on Twitter...

From www.linkedin.com

Last year, a company called Office Candy mentioned several Twitter users in a “thank you” message.Since I was in the list, I responded to the team to acknowledge its kind gesture. The screenshot above shows what happened within the next few minutes.As far as I know, there is no written rule against replying to all users mentioned in a Tweet. However, the practice often creates confusion and jams conversations. Whenever you click the “Reply” button under a Tweet that contains several usernames, p

Twitter monitoring: Surprise your readers with this tip

From socialmediaslant.com

Do you know who shares your content on Twitter? 


If you just check direct mentions, you are missing half of the shares (at least)...


In this article, I share a little trick that will help you cover the entire Twitter sphere!

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Going Mobile Is No Longer Optional for Businesses

From blog.paper.li

This week's roundup looks at Mobilegeddon, the latest usage numbers for Facebook, and Twitter’s and LinkedIn’s new tools and features...
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The Branded Tweets That Will Teach You How to Go Viral

From sendible.com

Among all the platforms that exist, Twitter is probably one of rare  where the concept of virality applies. 


Matthew Yeoman shares some great examples of branded Tweets that had crowds in RTing mode. The reasons? Timing, market research, and creativity. 


As you will see, the brands did not reinvent the wheel. They used humor while occasionally playing with fire. 


My favorite example is KitKat. What about you? 


Read the post at http://sendible.com/insights/examples-of-effective-branded-tweets-learn-viral-secrets/


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Cendrine Marrouat

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80 Twitter Tools for Almost Everything

From www.hongkiat.com

Twitter is chaos, but in the midst of this beautiful mess is a ton of data that if you can understand it. If you ever wanted the complete Twitter toolbox this is the post for you. It's got 80 Twitter tools that can help you do everything you need in this busy social media channel.

Adam J. Kovitz's curator insight, April 30, 2015 2:53 PM

Great Post!

Jean McKinney's curator insight, May 2, 2015 6:59 PM

"Twitter is chaos" -- a very good point.  And that's why tools to cut through the clutter are so essential.  this is really useful for writers and publishers who consider Twitter a key to their publishing and marketing efforts.

AndySernovitz's curator insight, July 31, 2015 8:52 AM

The Ultimate Twitter Toolbox: 80 Twitter Tools: #Content_Curation_Magazine

50 Of The Most Beautiful Twitter Banners Of 2015 So Far – Design School

From designschool.canva.com

With over 288 million monthly active users on Twitter, you're going to need to figure out a way to stand out.
Cendrine Marrouat - cendrinemarrouat.com:


Great examples for inspiration!

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Designing a website for your company: A conversation with Jon Whitbeck

From socialmediaslant.com

Do you remember your first website? I had created mine to promote my translation services. The thing that really made me proud? The GIF of a mouse lifting weights right in the middle of the front page. Well, as it turns out, everyone else thought it was lame. lol
Cendrine Marrouat - cendrinemarrouat.com:


Did you miss our monthly Twitter chat? Here is the recap. 


We had 16 participants! Thank you to Jon Whitbeck for being a guest!

Chris Agro's curator insight, March 23, 2015 4:46 PM

Good advice and tips on planning a personal or business website. Love the way this Twitter interview is presented as a slideshow.

Cendrine Marrouat - cendrinemarrouat.com's comment, March 23, 2015 6:37 PM
@Chris Agro, glad you liked the Twitter chat. You should join us next time! :-)

How Valuable Are Trolls? More Than You Know!

From www.linkedin.com

This is an old article that needed a coat of "fresh paint."


Over two years ago, I was faced with a troll in a Twitter chat where I was a guest. It was stressful to have to answer questions, interact with people, and deal with a person bent on challenging everything I said. 


But I prevailed with some humor and professionalism. 


You will find a couple of tips in this post. Read it at https://www.linkedin.com/pulse/how-valuable-trolls-more-than-you-know-cendrine-marrouat 


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Cendrine Marrouat

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A New Era in Social: Less Photos, More Videos (At Least on Facebook)

From blog.paper.li

In today’s roundup, we take a quick look at Facebook's new organic reach, Twitter’s new tools for small business owners and users, Google Search, and more.
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6 creative ways to use Twitter lists for your business

From socialmediaslant.com

Lists are one of the most underused features on Twitter. And yet, they can provide some huge benefits. You just have to understand how you can use them.


Here are 6 creative ways in this article. There are many more, of course. But they should give you some food for thought!


See them at http://socialmediaslant.com/creative-ways-twitter-lists-business/


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Cendrine Marrouat

Marco Favero's curator insight, February 23, 2015 10:47 PM

aggiungi la tua intuizione ...

Scott Berry's curator insight, March 2, 2015 11:12 PM

Arrgh!! I always forget about Twitter lists. Don't you forget!

Could 2015 Be the Year of LinkedIn?

From blog.paper.li

A quick look at the latest traffic numbers for Facebook, LinkedIn, Twitter, and Yelp, and a study on social media and stress.
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Tweeting a Link to a Page Might Get it Indexed

From www.stonetemple.com

As a part of the IMEC Labs Test Group, we have been running some tests to see whether or not tweeting a link to a page that is otherwise invisible to Google can cause it to be crawled and indexed. The short story is this is: Yes, it might. 


A fascinating study about Twitter and Google!


Read it at https://www.stonetemple.com/tweeting-a-link-to-a-page-might-get-it-indexed/


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Cendrine Marrouat  

Ken Watson's curator insight, January 31, 2015 6:01 PM

Really interesting read.

5 Secrets of the Best Customer Service Twitter Accounts

From www.adweek.com

The other day, I was discussing customer care on Twitter with a friend. We agreed that brands serve consumers better if they have two separate handles: one for content and one to handle questions and issues. It's important not to mix everything. 


As Lauren Dugan states in this article, it also "indicates to customers that [brands] are serious about customer care." 


Great companies are also responsive, have a personality, follow up, and know when to take things off of Twitter if need be. 


Overall, a concise article with nice examples. Read it at http://www.adweek.com/socialtimes/best-twitter-customer-service/613411.


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Cendrine Marrouat

Jesús López's curator insight, January 26, 2015 11:16 AM

Many companies should learn about this... @Vodafone

Scott Davidson's curator insight, January 26, 2015 3:11 PM

Could also help close gap between company view complaints are resolved and customers having a different perception - and boost transparency this is the case

7 Twitter Bio Ideas that Entice Followers (and Make You Unforgettable)

From www.postplanner.com

The Twitter bio is one of the most overlooked features on Twitter (with lists). Many people think that no one looks at it anymore. Nothing could be farther from the truth.


Every time I check a Twitter profile, the first thing I focus on is the bio. If I find it relevant to me, I will have then read some tweets, and peruse lists. 


Making a Twitter bio shine is not difficult. Aaron Lee has some great tips for us. My favorite is #4: including the username of your employer. 


Read the article at http://www.postplanner.com/awesome-twitter-bio-ideas-to-entice-followers/


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Cendrine Marrouat 

Venkatesh Iyer (venkyiyer.com)'s curator insight, December 27, 2014 6:23 AM

I just checked out my Twitter profile after reading this post.