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20 Brands to Follow and Learn from on Pinterest

20 Brands to Follow and Learn from on Pinterest | Business in a Social Media World | Scoop.it

Whether you are looking for inspiration or are getting started with your Pinterest strategy, this article will certainly provide good food for thought. 


Tabby McFarland features 20 big brands that totally get the social network. Names include Starbucks (they rock the entire social media sphere, apparently!), Whole Foods, The Food Network, Kraft Recipes, L.L. Bean, and Etsy. 


Read the post at http://smallbiztrends.com/2014/11/brand-strategies-on-pinterest.html


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Cendrine Marrouat 

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Gilbert Faure au nom de l'ASSIM's comment, November 23, 3:36 PM
in myopinion, if pinterest is good for brands, scoop.it is better for serious information, for science, research, teaching and learning!
Sarah Woloson's curator insight, December 8, 10:25 PM

Some real life examples of brands that have mastered PM (Pinterest Marketing). These companies use the social media to exemplify, glamorize, and inspire customers to generate interest in products while providing a direct link to them for easy access. It's like instagram on steroids but with the same simplicity of use.

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16 Tips For Using The New Pinterest Smart Feed

16 Tips For Using The New Pinterest Smart Feed | Business in a Social Media World | Scoop.it

Pinterest is slowly but surely becoming one of the most important social networks around. And not just for DIY stuff and home decor.


It doesn't matter in which industry you work. If you want to get exposure, Pinterest will provide it to you. However, you have to do more than pinning for the sake of pinning. Everything, from your pins to your boards, has to be optimized. You also have to interact with other members, repin, and like their pins.


In this excellent article written Stacey Corrin, you will learn that Pinterest is a little like Instagram. You reap what you sow. 


"It seems Pinterest is finally putting an emphasis on quality content. No more is it a game of how often you pin or how many followers you have to see your pins. It’s about providing the best value you can offer, in order to warrant showing up in someone’s feed."


Read it at http://staceycorrin.co.uk/16-tips-using-pinterest-smart-feed/


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10 Tips to Improve Your Pinterest Marketing Strategy

10 Tips to Improve Your Pinterest Marketing Strategy | Business in a Social Media World | Scoop.it

Like every other social networks, Pinterest requires a strategy to work. You don't have to reinvent the wheel. You have to think like your customers. 


What does it mean? Imagine yourself in their homes. How do you think they would organize everything? Your boards and pins have to make sense.

That's what William Johnson's article brought to mind. And it will be helpful for my own strategy! 


Read the post at http://socialmouths.com/blog/2014/06/06/pinterest-marketing-strategy/


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The Secret to Getting #1 Rankings on Google…Using Pinterest!

The Secret to Getting #1 Rankings on Google…Using Pinterest! | Business in a Social Media World | Scoop.it

Have you ever noticed how well Pins fare in Google Search? Well, thanks to Kim Garst, you can now increase the likelihood of your content being found. She has an awesome tip for you!


Read the article at http://kimgarst.com/the-secret-to-getting-rankings-on-google-using-pinterest


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What’s the Difference Between Pinterest and Instagram? And 9 More Instagram FAQs

What’s the Difference Between Pinterest and Instagram? And 9 More Instagram FAQs | Business in a Social Media World | Scoop.it

A very basic but interesting introductory guide to Instagram!


Read it at http://blogs.constantcontact.com/product-blogs/social-media-marketing/difference-pinterest-and-instagram

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WendySoucie's curator insight, October 30, 8:24 PM

While these numbers might be true on the surface, I think that some early adopters in the B2B space could effectively use both of these tools for recruiting and business leads since the competition is pretty sparse.

 
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Lacking ideas for your Pinterest boards? Check out this infographic!

Lacking ideas for your Pinterest boards? Check out this infographic! | Business in a Social Media World | Scoop.it
Pinterest may be one of the most fun social media platforms to use, many small business owners and solo-entrepreneurs are still reluctant to use it. Is it because they don't understand how it works? No. To me, it has a lot more to do with a lack of inspiration. "What should I share there," people often ask me. "I don't have any ideas."
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Technogala's comment, October 30, 8:43 AM
Great tips
Technogala's comment, October 30, 8:43 AM
Great tips
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3 Mobile Pinterest Strategies That Work

3 Mobile Pinterest Strategies That Work | Business in a Social Media World | Scoop.it

Pinterest is a visual platform that lends itself well to the mobile experience. It's great to share your brand's story in a way that speaks to your audience.


Wade Harman shares three easy tips that make a lot of sense:


1. Keep your most important boards at the top

2. Pay attention to your descriptions

3. Re-pin people


I see #3 as another way to curate content and increase visibility of your brand. What do you think?


Read the article at http://www.wadeharman.com/blog/mobile-pinterest-strategies-work/


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Grow your business with Pinterest

Grow your business with Pinterest | Business in a Social Media World | Scoop.it

Some simple, yet effective ways to increase followership on Pinterest. 


I like the first suggestion: "Create three boards, each targeted to a different customer segment. Fill these boards with aspirational and actionable Pins that resonate with these audiences. "


What about you? 

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Bucles de Comunicación's curator insight, October 17, 5:30 AM

Distintas funciones para una misma app. Entretenimiento y oportunidad de mejorar tu trabajo a golpe de Pinterest

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9 ways to drive traffic with Pinterest search

9 ways to drive traffic with Pinterest search | Business in a Social Media World | Scoop.it
Every day Pinterest search drives millions of visits to other sites through referral traffic. We asked our resident SEO expert, Anna Majkowska, for suggestions on how you can help Pinners find your content and get more visits to your website. Here’s what she said:
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New notifications help businesses get discovered

New notifications help businesses get discovered | Business in a Social Media World | Scoop.it
We just rolled out a new section of Pinterest notifications called “News.” The News tab gives you a snapshot of what’s new with all the different Pinners, brands and boards you follow. You’ll also get updates from your Facebook friends on Pinterest. With News, you can discover things like the latest projects people are collecting Pins for or interesting businesses they’ve found to follow. (The one thing you won’t see are Pins that people save to their secret boards—as always, those are totally under wraps.)
Cendrine Marrouat - www.socialmediaslant.com's insight:

I find this new feature a little messy to look at. What do you think?

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Image Search Engines: Pinterest Takes on Google

Image Search Engines: Pinterest Takes on Google | Business in a Social Media World | Scoop.it
Pinterest and Google are battling it out to become the ultimate image search engine. But who will win and claim the sought-after title?
Cendrine Marrouat - www.socialmediaslant.com's insight:

Thinking that Google Search is the be-all and end-all of image search? Stop right here and check out this great infographic created by everypost. Pinterest is a very serious contender!


Pinterest search in eight features! 

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Get the Pinterest for Business guide

Get the Pinterest for Business guide | Business in a Social Media World | Scoop.it
Download this Pinterest how-to guide for tips, tricks and best practices
Cendrine Marrouat - www.socialmediaslant.com's insight:


This guide was created by the Pinterest team, so it should be useful!

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John Leith's curator insight, August 13, 9:03 PM

Who knew how Pinterest would add to business.

John Leith

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5 Essential Pinterest Tools to Power Up Your Pinterest Marketing - Social Bees Media

5 Essential Pinterest Tools to Power Up Your Pinterest Marketing - Social Bees Media | Business in a Social Media World | Scoop.it
Pinterest has seen dramatic growth since its inception, with well over 70 million users worldwide. Even though Pinterest is now concentrating on growing internationally, most of its appeal is still focused in the US, where over 70% of the users are young, affluent women, itching to spend their mon
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ManufacturingStories's curator insight, July 26, 4:39 PM

For more resources on Social Media & Content Curation visit http://bit.ly/1640Tbl



Jenny Frances - Social Bees Media's comment, July 28, 9:21 AM
thanks for sharing this Cendrine, much appreciated.
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30 Reasons Why You should Focus on Pinterest in 2014 | Internet Billboards

30 Reasons Why You should Focus on Pinterest in 2014 | Internet Billboards | Business in a Social Media World | Scoop.it
Pinterest is really bhot now. We all know that Facebook still reigns the social media world but here comes the challenger; Pinterest. There are 30 reasons why you should start pinning today.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Beyond the stats that have been quoted everywhere, there is some good info in this infographic. I particularly like the "Top categories of activity by network" section. It's great to see how these fields are doing on several platforms. 

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20 Pinterest Plugins For Your WordPress Site

20 Pinterest Plugins For Your WordPress Site | Business in a Social Media World | Scoop.it
There are quite a few Pinterest plugins that allow you to share your Pinterest work on your WordPress site. We've plucked 20 out of the ether for you.
Cendrine Marrouat - www.socialmediaslant.com's insight:


Joshua Sophy scoured the Internet to uncover a really cool list of WordPress plugins for Pinterest. A lot of them are free, as well. 


Which plugins do you use? 

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Pinterest Versus Twitter: Which Should My Business Use? - Search Engine Journal

Pinterest Versus Twitter: Which Should My Business Use? - Search Engine Journal | Business in a Social Media World | Scoop.it
At this point you should not be asking if you should join social media, you should be asking: which social media platform should I use? There a lot of soci
Cendrine Marrouat - www.socialmediaslant.com's insight:


A good overview of the difference between Twitter and Pinterest. 


Ultimately, though, you should start with where your audience likes hanging out...

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Learn From The Best: 3 Brands That Are Nailing It On Pinterest

Learn From The Best: 3 Brands That Are Nailing It On Pinterest | Business in a Social Media World | Scoop.it
Gaining momentum on Pinterest isn't easy. It takes time, patience, and a well thought out strategy. This post is not about tips that will get you there, though. We've been through those before. To get good results, you need to see things for yourself, not jut read theoretical tips. The brands below are doing everything…
Cendrine Marrouat - www.socialmediaslant.com's insight:


Looking for tips to leverage Pinterest? Here are three interesting case studies for you!

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Nine0Media's curator insight, May 19, 10:26 PM

#DIYSEO #SEO #WebConsultants 

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25+ tools to make the most of Pinterest

25+ tools to make the most of Pinterest | Business in a Social Media World | Scoop.it
According to a recent Piqora study, an item shared on Pinterest generates 78 cents in sales. Half of orders also happen after 2 and a half months of pinning. Another interesting number: On average, pins are 100 times more viral than Tweets! Pretty incredible, right?
Cendrine Marrouat - www.socialmediaslant.com's insight:


Just a quick list of Pinterest tools to help you with your marketing. :-)

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Alfredo Corell's curator insight, April 5, 7:59 PM

A new compilation of tools to make the most of your pinterest boards

sarah's curator insight, April 6, 4:42 AM

intéressant,pour mieux exploiter les tableaux.

Pawan Webworld's curator insight, April 12, 8:25 AM

Expert Web World provide excellent, effective and affordable service in search engine optimization to get your website in top 10 result in Google, Yahoo and Bing search engine. We worked in the field of SEO, SEM, link building, social bookmarking, traffic generation, top Google ranking, market research, internet marketing, email marketing, content writing. Our main objective is to full-fill the clients requirement and achieve desire goal with in a specific time period. As SEO company in India we believe in quality, effective, affordable work and deliver best to each client as compare to other SEO company in India. Clients satisfaction is our success. After designing and developing the website we submit the website in search engines for basic optimization of website which is free with every web project. It will boost the website traffic and gives you more sales and customer. We try to put your website in 10 slots of first page of google and increase the traffic of visitor in your website. From the start to end we take care of SEO guideline and fixes all bugs in development process. Lots of clients get exceptional results from our proficiency, and your business will too.

 

http://www.expertwebworld.com/search-engine-optimization.html

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This week in social media (January 27-31, 2014)

This week in social media (January 27-31, 2014) | Business in a Social Media World | Scoop.it

Here is a quick roundup of some of the latest happenings in the social media world. Facebook Facebook announced the upcoming launch of its new iPhone app. With Paper, you will be able to keep an eye on your News Feed, while also checking out content from emerging voices and well-known publications in more than 12 categories.

Cendrine Marrouat - www.socialmediaslant.com's insight:


Facebook, Google, Pinterest, LinkedIn, Twitter, Yahoo, and more...

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Gilbert Faure au nom de l'ASSIM's comment, February 1, 4:50 AM
Cendrine, What do you think of the Paper approach? How is it different from Scoop.it or from other curation tools, Pinterest; Paper.li... I don't like for my topics,
Cendrine Marrouat - www.socialmediaslant.com's comment, February 1, 5:44 AM
I think the idea has potential. But we already have Flipboard, so I don't know...<br><br>I won't be able to answer your question, as it will only be open to U.S.-based users.<br>
Mariska Elders's curator insight, February 7, 4:10 PM

Eager to start testing CircleCount's new feature!

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10 Ways To Gain A Pinterest Business Following

10 Ways To Gain A Pinterest Business Following | Business in a Social Media World | Scoop.it
You've got a new Pinterest business account set up and you created boards and have pinned some great content. Now what? Here are 10 ways to gain followers.
Cendrine Marrouat - www.socialmediaslant.com's insight:

An excellent article from Dorien Morin-van Dam. The tips are bang on. My personal favorite is #8: "Mention other businesses by name in your comments, making sure not to spam them while doing so. Make it relevant!"


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Propelled By Women, Pinterest Beats Out Email In Social Sharing For First Time [Report]

Propelled By Women, Pinterest Beats Out Email In Social Sharing For First Time [Report] | Business in a Social Media World | Scoop.it
Pinterest has snagged the bronze from email. New data from social sharing service ShareThis shows that for the first time, Pinterest outpaced email to become the third most popular sharing channel in the fourth quarter of 2013.
Cendrine Marrouat - www.socialmediaslant.com's insight:


The results of the report do not surprise me at all. What about you?

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Moons Lucien's curator insight, January 31, 6:02 AM

Pinterest outpaced email to become the third most popular sharing channel i

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A Glimpse Into the Landscape of Social Sharing [Infographic]

A Glimpse Into the Landscape of Social Sharing [Infographic] | Business in a Social Media World | Scoop.it
This infographic reveals some of the biggest recent trends in social sharing, including just how much Pinterest's popularity has grown.
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26 stats to understand Pinterest (Infographic)

26 stats to understand Pinterest (Infographic) | Business in a Social Media World | Scoop.it
Do you know that Pinterest has 70 million users and 2.5 billion page views per month? Check out this great infographic for 26 mind-blowing stats about the photo- and video-sharing platform. And if ...
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Guest post: Pinterest: Should you keep your boards industry specific?

Guest post: Pinterest: Should you keep your boards industry specific? | Business in a Social Media World | Scoop.it
The following is a guest post by Courtney Gordner. Her bio is at the end of the article. Pinterest boards can be about anything. You name it: food, sports, technology, a specific fashion style… any...
Cendrine Marrouat - www.socialmediaslant.com's insight:

An interesting guest post for my blog. 

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This week in social media (November 11-15, 2013)

This week in social media (November 11-15, 2013) | Business in a Social Media World | Scoop.it
Here is a quick roundup of some of the latest happenings in the social media world. Flipboard Users can now curate products into their magazines: "When flipped into your magazine, most pr...
Cendrine Marrouat - www.socialmediaslant.com's insight:

For the first time ever, no major Facebook news!

 

Otherwise, the usual suspects are there, plus Flipboard, Quora, and WordPress...

Personally, I'm in love with the redesigned Google+ cover photo layout. And custom columns on TweetDeck are genius!

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Curated by Cendrine Marrouat - www.socialmediaslant.com
Social media coach | blogger | curator. Author of "The Little Big eBook on Social Media Audiences". Founder of Social Media Slant. Photographer. "Social Media from a Human Perspective" - http://www.socialmediaslant.com