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Scooped by Pierrick Fischer
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Facebook Takes Big Step Forward On Commerce, Builds Shops Into Pages

Facebook Takes Big Step Forward On Commerce, Builds Shops Into Pages | Social Media Tips & News | Scoop.it

Facebook tests online marketplace to boost company growth

Pierrick Fischer's insight:

Facebook is dipping a toe into the ocean of ecommerce. A smart move to try and keep growing, and to gain marketshares against Amazon.

 

2 questions:

1. How will they smoothly integrate shopping into a very personal-oriented social network and avoid users feeling like an invasion of their privacy?

2. What business model will be applied to this? A transaction-based fee?

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Facebook is the unlikely victor of social media

Facebook is the unlikely victor of social media | Social Media Tips & News | Scoop.it
When Facebook went public three years ago, its IPO looked like a disaster. Now it's a bigger success than any of its rivals.
Pierrick Fischer's insight:

Better customer targeting + better ads services + more apps (Whatsapp, Messenger..) = $$$ (for Facebook)


Question: how long can this go on? With user popularity slowly decreasing in mature markets, the potential for ad revenue will slowly go down. 

 

Do you think Facebook will still be here in 20 years?

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Rescooped by Pierrick Fischer from visualizing social media
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Infographic: How to measure Facebook and Twitter ROI

Infographic: How to measure Facebook and Twitter ROI | Social Media Tips & News | Scoop.it

Your CEO keeps asking you more results and numbers on your social media job? Check out how to answer him and measure ROI!!


Via Lauren Moss
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Facebook builds 100% wind-powered data center

Facebook builds 100% wind-powered data center | Social Media Tips & News | Scoop.it
Facebook says its Fort Worth data center will be 100% wind-powered when it comes online in late 2016.
Pierrick Fischer's insight:

We know how gargantuan Facebook data must be, but we never think of how they physically need to store these. 5th data center worldwide for FB, and completely eco-friendly

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9 Steps for Facebook Graph Search Optimization [INFOGRAPHIC]

9 Steps for Facebook Graph Search Optimization [INFOGRAPHIC] | Social Media Tips & News | Scoop.it

Discover how to optimize your company's Facebook page for Facebook's new search engine called Graph Search...

 


Via Lauren Moss
Pierrick Fischer's insight:

The switch to the new Facebook Graph Search in English Facebook accounts, and leading to an international change, changed a few rules when it comes to optimizing your Facebook page.

Some interesting tips to keep in mind to (re)optimize your Facebook page include:

- DOUBLE-CHECK (I'd say triple!) all your page information is completey filled out!

- checking your business categories

- using relevant keywords in both descriptions in posts

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Philippe Trebaul's comment, September 8, 2013 4:34 PM
Thx for all these intersting an positive reactions. Scoopsare more interesting with intreactivity. Together...we are stronger. By adding intelligence, skills, and experiences. Have a great week :) Philippe
Rim Riahi's curator insight, September 15, 2013 4:02 AM

9 Steps for Facebook Graph Search Optimization [INFOGRAPHIC]

Philippe Trebaul's comment, September 15, 2013 10:59 AM
Your infographics are allways so...great, Rim! Have a very nice week,my dear :) Philippe
Rescooped by Pierrick Fischer from visualizing social media
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The Formula Behind Facebook Engagement [infographic]

The Formula Behind Facebook Engagement [infographic] | Social Media Tips & News | Scoop.it

Looking to get your fans more involved on your Facebook page? This infographic gives you the keys for it!


Via Lauren Moss
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