Social Media and Marketing
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Why Content is the Driving Force Behind Social Media Traffic

Why Content is the Driving Force Behind Social Media Traffic | Social Media and Marketing | Scoop.it
When your content provides value,you have a better chance to gain social media traffic. But keeping high quality content and posting frequently can be hard.
Bonnie Manis's insight:

http://maximizesocialbusiness.com/content-driving-force-behind-social-media-traffic-12493/

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5 Steps For Optimizing Your LinkedIn Company Page

5 Steps For Optimizing Your LinkedIn Company Page | Social Media and Marketing | Scoop.it
With 3 million company pages and 225 million members, LinkedIn has grown over the last 10 years to become the place where professionals network and do business online. LinkedIn is truly growing beyond just a search and social media platform.
Bonnie Manis's insight:

Search and social meet content and influence.

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Incorporate Visuals into Your Social Media | Social Media Today

Incorporate Visuals into Your Social Media | Social Media Today | Social Media and Marketing | Scoop.it
Did you know that visuals are processed 60,000 times faster than text? Content with images attracts 94% more total views on average than content without images, and videos are clicked on 12 times more often than links and text posts combined.
Bonnie Manis's insight:

Five ways to help you incorporate visuals into your social media for more clicks.

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21 Experts on Which 2014 Social Media Trends to Watch

21 Experts on Which 2014 Social Media Trends to Watch | Social Media and Marketing | Scoop.it
Here’s what 21 digital marketing experts said when we asked them all one question — which 2014 social media trends will you be watching and why?
Bonnie Manis's insight:

Good round-up from Nick Westergaard

 

http://www.branddrivendigital.com/2014-social-media-trends/

 

 

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3 Tools to Help You Discover and Share Great Content | Social Media Examiner

3 Tools to Help You Discover and Share Great Content | Social Media Examiner | Social Media and Marketing | Scoop.it
Content curation: tools to help you find and share great content from other people alongside your own content.
Bonnie Manis's insight:

An outline of 3 tools to help you find and share great content while saving you valuable time.

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Excellent Content Plus Genuine Engagement Equals Social Business Success | Social Media Today

Excellent Content Plus Genuine Engagement Equals Social Business Success | Social Media Today | Social Media and Marketing | Scoop.it
Content marketing is no longer optional. Any company with a website should be doing content marketing.
Bonnie Manis's insight:

Social media marketing can be broken down into three major categories: original social content creation, social content curation and social engagement.  

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