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3 Common Social Media Myths to Throw Out the Window Immediately

3 Common Social Media Myths to Throw Out the Window Immediately | Social Media Strategies | Scoop.it
There is no doubt that social media marketing is becoming an important part of online marketing for every business.


There are lots of happenings in the online world. Some says that social networking is not effective, while other proves that they have earned huge amount of money through it. This is the reason why a business owner must know if he or she will invest great deal of money for social media strategy.


To find out the truth about social media marketing to start your own online marketing plan, first of all - do consider these three social media myths:


  1. Social Media Is Time Consuming- this is an old excuse of many business owners who do not have enough time. 
  2. Social Media marketing is all about Facebook and Twitter- when people refer to the term social networking sites, they immediately think of Facebook, LinkedIn, Twitter and Google+. These sites are important, but they are not the only social media sites that can help your business.
  3. You have to do it all yourself- as you use social networking sites as medium for communication with your clients and customer, it does not mean that the owner of the business must be the one to do it all. You can delegate someone to represent you through these different social networking site.
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Social Media Strategies
Social Media - Social is not enough; you have to be strategic.     http://appearoo.com/IvoNew
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6 Secret Techniques To Improve Your Facebook Marketing | Social Media Revolver

6 Secret Techniques To Improve Your Facebook Marketing | Social Media Revolver | Social Media Strategies | Scoop.it
Using these 6 secret strategies and Facebook marketing tips can shed you some bright light to your Facebook marketing success.
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How to Get Twitter Followers Who Matter | Sprout Social

How to Get Twitter Followers Who Matter | Sprout Social | Social Media Strategies | Scoop.it

As the saying goes, it’s quality not quantity that matters. But on the noisiest network there is, how can you expect anyone, let alone a quality audience, to find your great content?


Luckily, Twitter is a perfect place to experiment, network, analyze, learn and repeat. And there is more than one way to attract a quality audience.

Here are 10 tips and tricks that will help you increase your follower count in a thoughtful way.

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4 Mistakes Marketers Make With Their Personal Brand on Twitter…and How to Correct Them

4 Mistakes Marketers Make With Their Personal Brand on Twitter…and How to Correct Them | Social Media Strategies | Scoop.it

Cultivating a strong presence on Twitter has many benefits: you support your organization’s marketing efforts, you can use it to sell socially, you can build your personal brand, or any combination of these things.


With all these benefits, I have wondered, why do some of my fellow marketing and sales professionals still struggle to gain traction on such a promising channel?


Based on my first-hand observations, marketers and sales-people don’t treat their personal brand enough like a real brand. Here are four common mistakes they make when using Twitter and how to correct them.


Via Jeff Domansky
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Jeff Domansky's curator insight, August 26, 11:47 PM

Marketo tells how to make your Twitter efforts count. Practical tips.

Brian Chaulk's curator insight, August 27, 7:55 AM

We need more local companies on Twitter! Here are some helpful tips. 

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Social Media Definitions: The Ultimate Glossary of Terms You Should Know | Social Media Strategies | Scoop.it
Keep up with social media's evolving landscape by reviewing this comprehensive glossary of social media marketing terms.
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3 Steps To Building a Winning Twitter Marketing Strategy

3 Steps To Building a Winning Twitter Marketing Strategy | Social Media Strategies | Scoop.it

When it comes to learning about Twitter marketing strategies, there’s so much information online that it can be overwhelming. You don’t know what will work for your business or your clients, and you’re confused about who to trust.


Via malek
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David Hosford's curator insight, August 20, 12:10 PM

If you are a Twitter user I thought that you might want see if this articular can help you in your gaining twitter follows

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6 Google+ Features to Promote Your Business

6 Google+ Features to Promote Your Business | Social Media Strategies | Scoop.it

Do you use Google+ for your business?

Wondering which features to invest your time and effort in?

While there have been recent changes to Google+, the platform has a number of features many marketers love and will continue to use.

In this article you’ll discover six Google+ features you can use to promote your business.

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utilizedscorn's comment, August 20, 12:59 AM
nice
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17 Negative Emotions With Quotes On How To Deal With Them

17 Negative Emotions With Quotes On How To Deal With Them | Social Media Strategies | Scoop.it
How to deal with negative emotions? Let these inspiring quotes enlighten you and help you move on with life.
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12 Awesome Content Marketing Ideas That Aren’t Blog Posts

12 Awesome Content Marketing Ideas That Aren’t Blog Posts | Social Media Strategies | Scoop.it

With so much content out there it can be hard to ensure that your brand’s message does not get lost in the noise of the Internet. Particularly if that message is being presented in the standard blog format – SEO optimised for sure, but is it engaging and different from any other content?


So to help your content stand out from the numerous dry standard formatted blogs out there why not take a different approach and frame your content as a quiz, or a comic strip?


Perhaps move onto Twitter and host a Q&A session? Or why not post your content into a shared space and generate discussion around it?


Via Brian Yanish - MarketingHits.com, Jennifer G. Hanford
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donhornsby's curator insight, July 27, 9:40 AM

That’s just 12 – to find more, think about what draws your eye when you consume content. Is it sidebars, captions, colour? All will give you clues for your next content marketing project that won’t rely on a blog!

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11 Awesome Video Marketing Tools | Search Engine Journal

11 Awesome Video Marketing Tools | Search Engine Journal | Social Media Strategies | Scoop.it
According to Cisco, consumer internet video traffic will account for 80 percent of all consumer Internet traffic globally in 2019. That is a whopping 64% increase from 2014.


For marketers, if you’re not already taking advantage of the impact that videos have in your content marketing strategy, then you absolutely have to jump on the bandwagon.

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9 Ways To Convert Social Media Fans/Followers To Real Leads

9 Ways To Convert Social Media Fans/Followers To Real Leads | Social Media Strategies | Scoop.it

Are you using social media for business but struggling to convert leads to customers? Here’s a few ways I’ve been successful with driving more leads on social media for myself and my clients.


Via Kamal Bennani
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Marco Favero's curator insight, August 7, 9:49 AM

aggiungere la vostra comprensione ...

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3 Creative Ways to Use Twitter Hashtags to Promote Your Business | SocialTimes - SocialTimes

3 Creative Ways to Use Twitter Hashtags to Promote Your Business | SocialTimes - SocialTimes | Social Media Strategies | Scoop.it

Does your business have a hashtag strategy? It’s easy enough to add one or two relevant hashtags to the end of a tweet – like #education, #technology, #marketing and other industry- or topic-specific keywords. But are you really maximizing on hashtags this way?


Try something new with your hashtags.


Via Gary Loper
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11 Types of Content You Need For Content Marketing

11 Types of Content You Need For Content Marketing | Social Media Strategies | Scoop.it

Content marketing isn’t just about creating text blog posts; it’s about a whole host of different types of content and most certainly more than what is listed below.


These however are the types of content that most audiences like the best and therefore help drive better engagement for your content marketing efforts.


Via massimo facchinetti
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How to Effectively Use Visual Storytelling | SEJ

How to Effectively Use Visual Storytelling | SEJ | Social Media Strategies | Scoop.it
In a today’s busy world, it only takes 8 seconds before your prospective client gets distracted. This is when the value of visual storytelling comes in.

Via massimo facchinetti
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10 Content Promotion Opportunities You Might Be Missing

10 Content Promotion Opportunities You Might Be Missing | Social Media Strategies | Scoop.it

Are you emails truly maximizing engagement? Here's how an email signature campaign can spark even more audience interaction.


Via Kamal Bennani, massimo facchinetti
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Mike Allen's curator insight, September 1, 6:12 AM

Good list of how to be personal depending on your respondent. Build the relationship or lose it!

2DiFore Marketing Solutions's curator insight, September 1, 7:57 AM

Emailing marketing is not dead! What is dead is sending pushy, lack luster content and weird sales tactics. If you take the time to determine what the message is, what you would ideally like your reader to do with it then the campaign will be successful!

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How To Do Twitter Marketing in 10 Minutes a Day

How To Do Twitter Marketing in 10 Minutes a Day | Social Media Strategies | Scoop.it

As a digital marketer, your time is being stretched thinner and thinner – after all, in any given day you have to search out and test new tools, update ad campaigns, manage creatives and build community.


So anything that can shave minutes or hours off your daily tasks is sure to help.

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Why Social Media Promotion May Not Work for You...

Why Social Media Promotion May Not Work for You... | Social Media Strategies | Scoop.it
Years ago, Renee Pawlish gave me much food with her excellent post on the challenges of online book promotion. In it, she mentions two resources that highlight word-of-mouth and reviews as the only ways to sell books.

Via Cendrine Marrouat - SocialMediaSlant.com
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Jon Turino's curator insight, August 6, 8:25 PM

Interesting.

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Don’t Write Your Next Blog Post Without Checking These 3 Twitter Search Tools

Don’t Write Your Next Blog Post Without Checking These 3 Twitter Search Tools | Social Media Strategies | Scoop.it
Blogging can be tough, so why not make things a little easier for yourself by leveraging Twitter?

Via massimo facchinetti, Os Ishmael, malek
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2DiFore Marketing Solutions's curator insight, August 24, 7:47 AM

Hey bloggers here's a solution for "writers block" that you can institute instantly! We all have that moment when we are faced with a deadline and just can't come up with something to write about, so make your week successful by reading this first!

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3 Signs You Don't Have a Social Media Strategy

Everyone is on the same page: strategies are no fun. They’re time-consuming, they’re demanding and they’re a whole lot of hard work. But they’re also necessary.

Particularly when it comes to the whirlpool that is social media, having a clear strategy in place is essential. Without one, you’ll flounder. And even worse, due to social media’s unrestricted nature, everyone will be able to see you floundering.


You can’t hide a lack of social strategy. If you’re winging it, here’s the top 3 signs that give you away.

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21 Ways to Improve Your Facebook Ads With Ad Targeting

21 Ways to Improve Your Facebook Ads With Ad Targeting | Social Media Strategies | Scoop.it
Do you use Facebook ads? Want better ad targeting? In this article you'll find 21 ways to target specific audiences with Facebook advertising.
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Go Big or Go Home With These 10 Epic Content Ideas

Go Big or Go Home With These 10 Epic Content Ideas | Social Media Strategies | Scoop.it
It's not enough to just publish a blog post every now and again. You need to publish remarkable content that adds to the conversation.
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5 Apps That Will Change The Way You Think About Photos

5 Apps That Will Change The Way You Think About Photos | Social Media Strategies | Scoop.it
Your smartphone has a great camera, these apps will make the photos you take even smarter.
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7 Best Tools To Track Your Hashtags On Social Media — Smart Website Marketing

7 Best Tools To Track Your Hashtags On Social Media - Smart Website Marketing - Medium

In order to track the performance of your social media efforts, conducting regular social media analysis is a must. One way brands track their campaigns is by using memorable, unique, and relevant hashtags.


Hashtags are used to find and follow discussions about brands, promotions, or events. If managed correctly, hashtags will help you track how many people are participating in your campaign and what they are saying about your brand. To help you manage hashtags effectively, here are some tracking tools that you can use....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 12, 1:42 AM

Smart social monitoring toolsand tips to help you manage your hashtags better. Recommended reading. 9/10

Marco Favero's curator insight, August 12, 5:53 AM

aggiungere la vostra comprensione ...

Jon Turino's curator insight, September 2, 1:50 PM

Good list.

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How to Boost Link Building With Influencer Marketing

How to Boost Link Building With Influencer Marketing | Social Media Strategies | Scoop.it

So how do you go about finding such people or influencers? How do you build relationships with such people?


In this article, we will learn the following from 58 experts in the industry: The tools they use. Their tips for building relationships with influencers....


Via Jeff Domansky
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aitouaddaC's curator insight, August 3, 8:20 AM

Discover what influencers say about the best way to boost link building with influencer marketing strategies. 58 influencers provide their insights.

Karima Selmi's curator insight, August 5, 11:40 AM

Discover what influencers say about the best way to boost link building with influencer marketing strategies. 58 influencers provide their insights.

EarnedLinks's curator insight, August 9, 10:30 AM

Discover what influencers say about the best way to boost link building with influencer marketing strategies. 58 influencers provide their insights.

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8 tips to Running an actually successful Social Media Campaign

8 tips to Running an actually successful Social Media Campaign | Social Media Strategies | Scoop.it
Social media for businesses is a tough nut to crack, so follow these tips to create a real community around your product

Via TechinBiz, StayinFront
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Tony Guzman's curator insight, July 28, 2:28 PM

This article gives some great ideas on how to have your social media campaign be a success!

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How to Increase Your Post Reach on Top Social Networks

How to Increase Your Post Reach on Top Social Networks | Social Media Strategies | Scoop.it
Do you want more people to see your social media posts?

Have you thought about investing in social media advertising?

With targeted ad campaigns, you can ensure that your posts reach the audience you define.

In this article, I explore the top social networks that offer promoted post options and how they help you reach your audience.
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