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3 Ways to Grow an Instagram Community

3 Ways to Grow an Instagram Community | Social Media Strategies | Scoop.it

Is your business effectively using Instagram? Are you making the most of your community on Instagram? Forty percent of top brands have adopted Instagram a as part of their marketing strategy.


Here are three tips on how to strengthen your community management efforts on Instagram.


1) Use tools to manage your account

Instagram’s interface, whether on mobile or web, doesn’t offer the best options for brands to effectively engage with their community

There’s StatigramInstagridWebstagramNitrogramSimply Measured and many other helpful tools for making the most of your Instagram community.


2) Respond to Comments to Grow your community

The most important thing you can do for your Instagram community is to remain active, engaged and provide value by responding to comments.


3) Use Hashtags to Track Engagement Over time

Hashtags are an often-overlooked way to monitor and measure the growth of your community over time. Similar to their use on Twitter and Google+, hashtags help aggregate photos of a particular subject based on the words used in the hashtag.

by Brian Honigman

Ivo Nový's insight:

I personally started on Istagram only two weeks ago, but since then, my interest in this amazing site only grows. You can easily find me there under my user name "ivonovy".

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Social Media Strategies
Social Media - Social is not enough; you have to be strategic. http://www.xeeme.com/IvoNew
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LinkedIn Your Way to Success

LinkedIn Your Way to Success | Social Media Strategies | Scoop.it
LinkedIn is a great tool for networking your way to success that allows a Broker to connect, learn, build knowledge and enhance his or her reputation. LinkedIn is essentially a professional marketing page of the online world and these guidelines will maximize its efficacy, enhance your business and perhaps even land you your next job.…

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How to Use Hashtags to Increase Your Social Media Presence

How to Use Hashtags to Increase Your Social Media Presence | Social Media Strategies | Scoop.it

Hashtags first started out on Twitter and have made their way onto all of the most popular social networks including Facebook, Pinterest, Instagram and Google+. A hashtag is a symbol used to mark a certain category on social media.

 


Via Stefano Principato
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Stefano Principato's curator insight, April 16, 11:39 PM

The use of a Hashtag in a strategic way can be effective when creating popularity around your brand or business

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Social Media Marketing – Just The Basics

Social Media Marketing – Just The Basics | Social Media Strategies | Scoop.it

Social media marketing involves using social media sites as part of your online marketing strategy. Social media sites include Facebook, Twitter, Pinterest, LinkedIn, YouTube, Google+ and other sites where people create profiles and interact with friends.

Ivo Nový's insight:

Social media marketing allows you to interact directly with your customers and potential customers. It adds a personal touch to online communications that’s unrivaled by other online marketing methods.

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5 Steps To Help You Get The Most Out Of LinkedIn -

5 Steps To Help You Get The Most Out Of LinkedIn - | Social Media Strategies | Scoop.it

Whatever business you’re in, LinkedIn can help you to build a network of useful contacts. With 250 million members in over 200 countries and territories, it’s the world’s largest professional network. Whether you’re looking for a new job, clients, or employees – or simply want to exchange ideas and advice – LinkedIn can be invaluable in providing the right connections.

Here are five tips to help you get the most out of the site:


Via Kamal Bennani
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aanve's curator insight, April 10, 8:01 PM

www.aanve.com

 

Richard Shulman's curator insight, April 11, 6:48 AM

A great reminder about the importance of LinkedIn and how to keep yourself active. I know it works, as my contacts have expanded greatly, worldwide. Follow these steps, and do not hesitate to ask me how I did it! This article and LinkedIn are great business tools.

Martin (Marty) Smith's curator insight, April 12, 6:57 AM

LinkedIn is a powerful tool IF you know its secrets.

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Coming soon: a whole new you, in your Twitter profile | Twitter Blogs

Coming soon: a whole new you, in your Twitter profile | Twitter Blogs | Social Media Strategies | Scoop.it

Moment by moment, your Twitter profile shows the world who you are. Starting today, it will be even easier (and, we think, more fun) to express yourself through a new and improved web profile.

Ivo Nový's insight:

What’s new about the new you? The new web profile lets you use a larger profile photo, customize your header, show off your best Tweets and some other interesting features.

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25+ tools to make the most of Pinterest

25+ tools to make the most of Pinterest | Social Media Strategies | Scoop.it
According to a recent Piqora study, an item shared on Pinterest generates 78 cents in sales. Half of orders also happen after 2 and a half months of pinning. Another interesting number: On average, pins are 100 times more viral than Tweets! Pretty incredible, right?

Via Cendrine Marrouat - www.socialmediaslant.com, Stewart-Marshall
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sarah's curator insight, April 6, 1:42 AM

intéressant,pour mieux exploiter les tableaux.

Martin (Marty) Smith's curator insight, April 11, 2:24 PM

Pinterest is a great tool. It anticipates visual marketing, is fun and easy to use and these tools help make it a powerful marketing tool.

Pawan Webworld's curator insight, April 12, 5:25 AM

Expert Web World provide excellent, effective and affordable service in search engine optimization to get your website in top 10 result in Google, Yahoo and Bing search engine. We worked in the field of SEO, SEM, link building, social bookmarking, traffic generation, top Google ranking, market research, internet marketing, email marketing, content writing. Our main objective is to full-fill the clients requirement and achieve desire goal with in a specific time period. As SEO company in India we believe in quality, effective, affordable work and deliver best to each client as compare to other SEO company in India. Clients satisfaction is our success. After designing and developing the website we submit the website in search engines for basic optimization of website which is free with every web project. It will boost the website traffic and gives you more sales and customer. We try to put your website in 10 slots of first page of google and increase the traffic of visitor in your website. From the start to end we take care of SEO guideline and fixes all bugs in development process. Lots of clients get exceptional results from our proficiency, and your business will too.

 

http://www.expertwebworld.com/search-engine-optimization.html

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9 Twitter Experiments to Help Simplify and Increase Reach

9 Twitter Experiments to Help Simplify and Increase Reach | Social Media Strategies | Scoop.it

Twitter recently celebrated its birthday and with that we have witnessed a sprout of new features. Some of the features have been officially confirmed and for the rest the 140-character network has left us to do the word of mouth. Listed are nine such experiments that Twitter has recently launched or is working on at the moment.


Via Brian Yanish - MarketingHits.com
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How to use Twitter MagicRecs to generate buzz for a fake account

How to use Twitter MagicRecs to generate buzz for a fake account | Social Media Strategies | Scoop.it
A Wired intern created a parody Twitter account for "Clippy," the hapless but sorta cute cartoon assistant from Microsoft Office, earlier this week. Within a day, the account had hundreds of follow...

Via malek
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malek's curator insight, March 31, 6:01 AM

Disclaimer: 

This is no recommendation to fill up a marketing trickery bag.  It's sole purpose is landscaping..lol.

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5 Easy Steps to Your Successful Social Media Marketing Strategy

5 Easy Steps to Your Successful Social Media Marketing Strategy | Social Media Strategies | Scoop.it

Most business houses appreciate the power of social media and its potential to promote their brand image and boost sales. But many of them find social media rather overwhelming and unaware how to evolve the right social media marketing strategies.

Here are five easy steps to create a cohesive and rewarding social media marketing plan.


Via Susan Bainbridge, www.sercompetitivos.com, Stan Smith
Ivo Nový's insight:

In any case before taking advantage of any social media network, clearly define your objectives and business goals..

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Graig Angarella's curator insight, February 25, 11:44 PM

I enjoyed reading this article, because it seemed to go hand-in-hand with what we have learned so far in class this semester. In different terms, it simply outlines a successful marketing plan. To start, it mentions clearly defining your objectives and business goals. As we have learned, this is important and should always be the first thing we do. In addition to stating we should monitor our progress, the article says that we should re-assess our strategy at regular intervals. This makes sense, because it would keep complacency from occurring. Next, and as we know, we should correctly identify our target audience, and then after that, we should make sure to target the right social media platforms. One thing that differs however, is that the article recommends creating a social media calendar. I liked that it had mentioned identifying the best marketing channels as well to reach out in the best way possible to consumers. Lastly, step five discussed the Unique Selling Proposition (USP), and it's importance in social media marketing. The USP (which I just learned about today) is the crucial feature or set of features that sets your company apart from others in similar businesses. Overall, this article not only refreshed my memory towards a proper marketing plan, but also introduced new marketing tactics, that I could see becoming very useful for one's company.

Comunicologos.com's curator insight, February 28, 5:25 AM

5 pasos para una estrategia exitosa de Social Media

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7 Google+ Tips to Create Maximum Engagement

7 Google+ Tips to Create Maximum Engagement | Social Media Strategies | Scoop.it

Google+ engagement.
Everyone wants it, but few know how to create it.


Via Jaana Nyström
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Jaana Nyström's curator insight, March 19, 2:53 AM

Very good tips! #Googleplus

Adbot India's curator insight, March 19, 5:14 AM

Short and best way to create maximum engagement.........

 

Chris Shern's curator insight, March 23, 3:10 PM

short, sweet and to the point - useful tips

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19 Apps and Tools To Help You Create Better Content

19 Apps and Tools To Help You Create Better Content | Social Media Strategies | Scoop.it

Content is key for any website. Quality content however can seem daunting, is often expensive, and can be cumbersome if you are creating it yourself. Thankfully there are a number of tools and apps out there can can help you create high-quality content.


Via Stefano Principato, massimo facchinetti
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9 Ways to Be Less Annoying on LinkedIn

9 Ways to Be Less Annoying on LinkedIn | Social Media Strategies | Scoop.it
LinkedIn brings out the worst in some people. Here's how not to be one of them.

Via Alessandro Rea
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malek's curator insight, March 19, 6:41 AM

It's more about what you think of LinkedIn

  • "The best LinkedIn users know what LinkedIn features fit their job search, intelligence gathering, thought leadership sharing, biz dev, or other business goals," Gowel says.
  • "They also know when they need to use LinkedIn data...and apply the finesse of social etiquette--online and especially offline."
Heather Koroll's curator insight, March 19, 6:24 PM

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5 Ideas To Help You Go from Twitter Lurker to Active User - Edudemic

5 Ideas To Help You Go from Twitter Lurker to Active User - Edudemic | Social Media Strategies | Scoop.it
You have searched out new people to follow, found some key hashtags and lurked around a chat. Now you are ready to step in.
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Heather Koroll's curator insight, March 9, 4:44 PM

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Why Relationships Matter More Than Ever in Social Selling

Why Relationships Matter More Than Ever in Social Selling | Social Media Strategies | Scoop.it
Relationships are what makes a company successful especially when it comes to selling on social. Relationships Matter More Than Ever in Social Selling
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How to Create Successful Facebook News Feed Ads

How to Create Successful Facebook News Feed Ads | Social Media Strategies | Scoop.it

10 easy steps to create effective Facebook news feed ads with the Power Editor and get more benefits from using Facebook ads.

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50 Random Things I Have Learned About Social Media Marketing

50 Random Things I Have Learned About Social Media Marketing | Social Media Strategies | Scoop.it

After years of being in this industry, I have seen a lot. Changes, improvements, trends and scary little secrets that still tend to shock me even though I should be numb to it by now. Though I have never read a book or taken any classes on social media marketing, I sure have done a lot of it as an individual, then an agency and now as a brand.

Robert M. Caruso
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Sara Prendergast's curator insight, April 15, 10:59 AM

This article takes a very frank look at social media and how we market. It gives some great tips on how not to get fooled into following the "next best thing" in social media marketing.

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8 Ways To Get More Pinterest Followers

8 Ways To Get More Pinterest Followers | Social Media Strategies | Scoop.it
Pinterest is a huge driver of e-commerce.


Despite being much smaller than Facebook or Twitter at 25 million users, it accounts for more than 23% of all social media-driven sales. More than 47% of online consumers in the U.S. have made a purchase based on Pinterest recommendations, and the average order placed by users of the platform is $179 — compare that to $80 for Facebook and $69 for Twitter, and you can see why it’s important to get more Pinterest followers.


Via Brian Yanish - MarketingHits.com, robosheauk
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Lydia Gracia's curator insight, April 7, 2:28 AM

Je pense qu'une bonne stratégie pour recruter de nouveaux followers sur Pinterest reste l'organisation d'un concours "Pin to Win" diffusé sur  Facebook ou Twitter (si notre communauté est plus importante sur ces réseaux) , notre site (si trafic conséquent) puis la Newsletter.

aanve's curator insight, April 7, 8:27 PM

www.aanve.com

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How To Convert Leads With Social Media

How To Convert Leads With Social Media | Social Media Strategies | Scoop.it
Businesses that engage in social media marketing are already doing themselves a world of good.


A strong online presence is crucial to successful online marketing, and social media plays a huge role in building that online strength. Social media, however, can do even more.


Converting leads with social media seems like a pipe dream to many businesses, but for some, social leads actually convert. Stop doubting your ability to turn a real social ROI; here are some of the best tactics for converting leads with social media.

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Google Plus Marketing Tips: 5 Simple & Best Practices To Become An Influencer On Google Plus

Google Plus Marketing Tips: 5 Simple & Best Practices To Become An Influencer On Google Plus | Social Media Strategies | Scoop.it
Although networks like Facebook and Twitter have been around longer than Google Plus, that doesn’t mean it’s any less important. While Google is still experimenting with different ways for Google Plus activity to influence their search results, it’s clear that Google Plus marketing is going to have a role in both search engine optimization and general social media optimization for the foreseeable future. Since Google has made it clear that their network is here to stay, let’s take a look at five different tactics you can employ to increase your influence on Google Plus:

Via Brian Yanish - MarketingHits.com
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Saranne Davies's curator insight, April 3, 1:35 AM

Time to embrace Google+.

To be honest I've always liked it however breaking the habit of Facebook will be a big ask.

Lee Werrell's curator insight, April 4, 1:19 AM

Google+ offers users a unique and direct route into influencing google search behaviour as posts and +1's to google+ are rated highly in the search engine. One post I made recently was, within a 2 hr period, position 6 on the first age of a search I conducted on that subject from a different logged in account!

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How to use new Tagged Photos on @Twitter

How to use new Tagged Photos on @Twitter | Social Media Strategies | Scoop.it
What you need to know first is that you can only tag others from photos posted from your mobile device.I did a test to see how the photos looked and performed differently. Not much difference on my

Via Venkatesh Iyer (venkyiyer.com), Angie Mc
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Venkatesh Iyer (venkyiyer.com)'s curator insight, March 30, 11:51 PM

Too bad it's not for desktops.

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6 Brands That Will Have You Rethinking Your Social Media Marketing Strategy

6 Brands That Will Have You Rethinking Your Social Media Marketing Strategy | Social Media Strategies | Scoop.it
It’s no secret; social media marketing isn’t as straightforward as it used to be and consumers are getting more socially savvy by the moment. Today’s consumer no longer just hopes, but expects their favorite brands to continue to offer them new and innovative ways to engage socially.
Read more at http://www.jeffbullas.com/2014/03/24/6-brands-that-will-have-you-rethinking-your-social-media-marketing-strategy/#xU0XA5RZiumO9uim.99
It’s no secret; social media marketing isn’t as straightforward as it used to be and consumers are getting more socially savvy by the moment. Today’s consumer no longer just hopes, but expects their favorite brands to continue to offer them new and innovative ways to engage socially.
Read more at http://www.jeffbullas.com/2014/03/24/6-brands-that-will-have-you-rethinking-your-social-media-marketing-strategy/#xU0XA5RZiumO9uim.99

It's no secret, social media marketing isn't as straightforward as it used to be and consumers are getting more socially savvy. Today's consumer no longer just hopes but even expects their favorite brands to continue to offer new and innovative ways to engage socially.


Here are six unique brands that are doing an exceptional job with social media. Discover why their social media marketing strategy and tactics work.


Via Alessandro Rea
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17 Tips to Attract More Pinterest Website Traffic [Infographic] -

17 Tips to Attract More Pinterest Website Traffic [Infographic] - | Social Media Strategies | Scoop.it

Would you like to attract more Pinterest website traffic?Pinterest can be a great source of traffic even better than Facebook as seen on some sites. So I created this infographic with 17 easy to absorb tips which can be used to drive more Pinterest website traffic. You can use the tips in this infographic to drive traffic to both websites and blogs. If you would like to get more Pinterest website traffic make sure you read this infographic, it should take you very little time…


Via Jeff Domansky
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Arnaud d'Haen's curator insight, March 10, 1:03 AM

One image beats 1000 words #inspiring

MarcoFabris2013's curator insight, March 10, 1:44 AM

altri buoni consigli per questo social  !!

Carlos Polaino Jiménez's curator insight, March 10, 8:19 AM

De gran interés para entrar en una de las redes sociales que se está extendiendo y afianzando en nuestro país en este 2014. Quienes quieran estar bien posiciona dos, deben empezar ya!

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3 LinkedIn Search Tricks | Social Media Today

3 LinkedIn Search Tricks | Social Media Today | Social Media Strategies | Scoop.it

If you use Lead Builder and Premium Search, then you already know how effective they are for sales prospecting in LinkedIn’s 277M+ member base. You probably already know the basics, like how to create lead lists using custom criteria to find new accounts. But there are a few tricks you may not be using that make these robust sales solutions extra lethal.



Via Mau, John van den Brink, Jesús Hernández, malek
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Lee Werrell's curator insight, March 20, 7:45 AM

LinkedIn is an immensely powerful tool and any help in making it more useful has got to be worth investing some time in discovering.

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Social media as a long term investment

Social media as a long term investment | Social Media Strategies | Scoop.it
Social media was not intended to be a soapbox for businesses to talk about themselves. Consumers don't owe your brand anything. They don't have to share your content, they don't have to interact with posts and they certainly don't have to suggest your page to other people.
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Heather Koroll's curator insight, March 21, 5:34 PM

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7 Things You Must Do To Get Your Blog Found

7 Things You Must Do To Get Your Blog Found | Social Media Strategies | Scoop.it

Besides the obvious advice of creating epic content and promoting your blog on social media, there are some strategic SEO fixes and a few old school tricks that can make a big impact in generating traffic for your blog.


Via Brian Yanish - MarketingHits.com
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