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3 Ways to Grow an Instagram Community

3 Ways to Grow an Instagram Community | Social Media Strategies | Scoop.it

Is your business effectively using Instagram? Are you making the most of your community on Instagram? Forty percent of top brands have adopted Instagram a as part of their marketing strategy.


Here are three tips on how to strengthen your community management efforts on Instagram.


1) Use tools to manage your account

Instagram’s interface, whether on mobile or web, doesn’t offer the best options for brands to effectively engage with their community

There’s StatigramInstagridWebstagramNitrogramSimply Measured and many other helpful tools for making the most of your Instagram community.


2) Respond to Comments to Grow your community

The most important thing you can do for your Instagram community is to remain active, engaged and provide value by responding to comments.


3) Use Hashtags to Track Engagement Over time

Hashtags are an often-overlooked way to monitor and measure the growth of your community over time. Similar to their use on Twitter and Google+, hashtags help aggregate photos of a particular subject based on the words used in the hashtag.

by Brian Honigman

Ivo Nový's insight:

I personally started on Istagram only two weeks ago, but since then, my interest in this amazing site only grows. You can easily find me there under my user name "ivonovy".

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Social Media Strategies
Social Media - Social is not enough; you have to be strategic. http://www.xeeme.com/IvoNew
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20 Ways to Make Shareable Content

20 Ways to Make Shareable Content | Social Media Strategies | Scoop.it
To make a shareable content, you can talk about a new trend, data or publication; or write what others are writing just try to say it better.

Via Bonnie Burns, massimo facchinetti, Soraia Ferreira, Mau, Becky Gaylord
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Michael MacNeil's curator insight, September 18, 8:19 AM

Useful advice for the web age.

GestionBarrette's curator insight, September 18, 10:31 AM

You must all read this before going to bed !

Adlava's curator insight, October 2, 5:41 PM

Photos, photos, photos!

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How often should you post updates in LinkedIn?

How often should you post updates in LinkedIn? | Social Media Strategies | Scoop.it
How often should I post updates in my network on LinkedIn? Learn what content you should be sharing and the basic guidelines posting frequency.
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Five Creative Ways Small Businesses Can Kill It On Twitter

Five Creative Ways Small Businesses Can Kill It On Twitter | Social Media Strategies | Scoop.it
Want to increase your Twitter followers, improve your click through rates and drive traffic to your site? Here are 5 strategies you may not have thought of.

Via Alessandro Rea
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Marco Favero's curator insight, November 13, 4:37 PM

aggiungi la tua intuizione ...

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7 Images to Tweet for Better Engagement

7 Images to Tweet for Better Engagement | Social Media Strategies | Scoop.it

Research by Twitter’s own media blog revealed that tweets with photos generated 35% more retweets than average.


So how are you leveraging the power of images in your tweets? If you’re stuck for ideas, here are 7 types of images that you can tweet to get yourself some more engagement.

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4 Ways Facebook Groups Can Improve Fan Relationships

4 Ways Facebook Groups Can Improve Fan Relationships | Social Media Strategies | Scoop.it
Would you like to create stronger ties with your customers?


Have you thought about building a Facebook group?


Today's Facebook groups offer a way to create ties with thousands of members. In this article you'll find four ways Facebook groups can help build stronger customer relationships.

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20 Ways to Make Shareable Content

20 Ways to Make Shareable Content | Social Media Strategies | Scoop.it

Everything that can be said has been said before. Now, we need to find new ways of saying it.


And that’s exactly what this post aims to help you with. We are not going to tell you to dig up some awesome story or fact that hasn’t been shared. In fact, we suggest the opposite.


Embrace the fact that you’re writing things other people are sharing. Just make it sound cooler. Write it better. Put a spin on it. Strike a chord. Produce some new research.


Via Bonnie Burns, David Hall
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Michael MacNeil's curator insight, September 18, 8:19 AM

Useful advice for the web age.

GestionBarrette's curator insight, September 18, 10:31 AM

You must all read this before going to bed !

Adlava's curator insight, October 2, 5:41 PM

Photos, photos, photos!

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How to Create an Infographic that Works

How to Create an Infographic that Works | Social Media Strategies | Scoop.it

You’ve no doubt heard about the benefits infographics can bring.


When done right, they can drive traffic to your website, help you create a social media buzz, inform your market and help you get a message to your audience in a short time.


Infographics, which are visual representations of information, statistics, and ideas, …

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The 3 Goals to Set for Content-Marketing Success

The 3 Goals to Set for Content-Marketing Success | Social Media Strategies | Scoop.it
For your content-marketing campaign to be a success, you need to determine what milestones you want to achieve and implement strategies to support these goals.
Ivo Nový's insight:

Content Marketing, by nature, is a way for marketers to reach consumers by providing them with the same kind of content that they inherently seek out.

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71 Ways to Write a Social Media Update

71 Ways to Write a Social Media Update | Social Media Strategies | Scoop.it
A deep dive into the specific ways to compose social media updates. Everything from capitalization, link placement, symbols, and more.

Via Jaana Nyström, Stan Smith
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Jaana Nyström's curator insight, October 26, 7:00 AM

Combined, there are a litany of ways to compose, style, and organize a social media update, even in just the words we use in our updates.

Scott Grodofsky's curator insight, October 26, 3:47 PM

This article is about How to write a social media update. The Social media websites that they talk about is Facebook, Twitter and Linkdin. The one for facebook that I thought was really helpful was put everything on different lines. It is better to put everything on different lines so everyone can read it and it is more clear. Clarity is very important with writing updates. The update that stood out for me on Twitter is alway using lowercase. I find that interesting that it helps if you make everything lower case. Finally the most important social media for new employees is linkdin. I find it very helpful to put everything on separate lines. Which I agree with from the article. The clearer you are on linkdin the better you sound to an employeer.

Rescooped by Ivo Nový from Content Creation, Curation, Management
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Creating the Content Machine: How to Grow Content In-House - BrightEdge Blog

Creating the Content Machine: How to Grow Content In-House - BrightEdge Blog | Social Media Strategies | Scoop.it

Developing your brand’s content to reach your target market may seem like a daunting challenge, especially if you’re beginning at the beginning. 


Factoring in all that needs to go into effective content performance marketing can seem overwhelming – but the good news is that it doesn’t have to be.


Via massimo facchinetti
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13 Tips To Build Your Social Media Presence

13 Tips To Build Your Social Media Presence | Social Media Strategies | Scoop.it

Having a strong presence on social media is vital for a modern business to thrive. Social media is a place to refine your brand representation and engage with both current and potential customers.


With these 13 tips, you can build your social media presence and build an engaged audience.
Ivo Nový's insight:
Through social media platforms, you can establish your credibility and reach out to people who want to hear about your business.

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5 Time-Saving IFTTT Recipes For The Modern Marketer

5 Time-Saving IFTTT Recipes For The Modern Marketer | Social Media Strategies | Scoop.it
With over 130 online channels to automate, you can easily set up IFTTT “recipes” to automate the content marketing process, saving you time and effort.

Via malek
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malek's curator insight, November 5, 10:01 AM
Bonus: Send yourself a motivational message
malek's comment, November 7, 6:03 PM
#obliged
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How to Use Pinterest for Videos, SlideShares and Podcasts

How to Use Pinterest for Videos, SlideShares and Podcasts | Social Media Strategies | Scoop.it

Do you only share images on Pinterest?


Would you like to share other content to grow your Pinterest followers and other social networks?


You can also share videos, SlideShares and audio podcasts and extend your exposure in those networks thanks to Pinterest.


In this article I'll explain how you can use Pinterest to increase exposure for your videos, SlideShares and podcasts.…

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14 Ways To Build An Active Social Media Community

14 Ways To Build An Active Social Media Community | Social Media Strategies | Scoop.it
If you are just beginning to build a social media base of fans or friends, here are 14 ways to build an active social media community.

Via Official AndreasCY
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The 6 Step Social Media Marketing Strategy Plan for Your Business.

The 6 Step Social Media Marketing Strategy Plan for Your Business. | Social Media Strategies | Scoop.it

A social media plan includes many of the same elements of a traditional marketing plan. Here is a template for a social media marketing strategy


Via Kamal Bennani
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Morgan Lefkof's curator insight, November 23, 9:25 PM

This article discusses a social media marketing strategy plan for a business. This strategy uses six steps. The first step is to find a social media manager. It is important to have someone in charge of monitoring the platforms and posting content. The second step is to create branded pages. Once the company decides which sites they want to use, it should then create the sites and make sure they all have the same look and feel as the company’s website. The third step is to develop a planning calendar. This will outline the number of posts, time of the posts, and the content in each post. The fourth step is to generate engaging content. The content should include something followers would be willing to share. The fifth step is to monitor responses and track results. There are many outside companies that use social media analytic programs that record feedback. The last step is to use results to understand consumer behavior and reaction to your business. This can help to identify strengths and weaknesses of a company.

            Social media use is continuing to increase at a rapid rate. It is important that companies create a strategy so that their company does not go under. This article gives a list of ways a company could successfully create this strategy. The better the strategy, the better the company will do. 

Leo J. Bogee III's curator insight, November 24, 1:55 AM

Prediction #6: Myspace, Love it or Hate it, Will Grow

Olga Kudriavtseva 's curator insight, Today, 4:31 AM

G

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How To Make Friends And Influence The Influencers Using Social Media

How To Make Friends And Influence The Influencers Using Social Media | Social Media Strategies | Scoop.it
With an increasing amount of people relying on their social channels to influence what they buy, now is the time to learn how to influence the influencers.
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How to Use Content Curation to Create a Recurring Revenue Business

How to Use Content Curation to Create a Recurring Revenue Business | Social Media Strategies | Scoop.it

It’s no secret that I’m a tireless advocate for the creation of original content to fuel business growth. My next online project, however, is based on … curation.


You read that right. I’m starting a new site, and the centerpiece of my content strategy will be locating and making sense of the smartest articles, audio, and video I can find in that topical market that are created by others.


by Brian Clark

Ivo Nový's insight:

Interesting interview about the content curation strategy..

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Facebook is punishing crappy content - here's how to create great content every day of the year

Facebook is punishing crappy content - here's how to create great content every day of the year | Social Media Strategies | Scoop.it

Over the past 24 hours the web has been abuzz over Facebook's latest blow to brand publishers: a new algorithm that will demote many posts from brand pages. The industry has been portraying this as the latest blow from Facebook.


Facebook will now filter out posts that provide no unique value to users. To be specific, Facebook will be filtering out posts that are (a) purely promotional, (b) copied directly from ads or (c) meaningless promotions.


This is good for marketers, it's good for users and it's great for Facebook.

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12 Rules of Highly Effective Networkers

12 Rules of Highly Effective Networkers | Social Media Strategies | Scoop.it
Networking isn't state diplomacy, but a certain amount of finesse is required to make a positive lasting impression.
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Answer These 10 Questions to Build Your Twitter Brand - AllTwitter

Answer These 10 Questions to Build Your Twitter Brand - AllTwitter | Social Media Strategies | Scoop.it
Answer These 10 Questions to Build Your Twitter Brand
Ivo Nový's insight:

The best businesses on Twitter understand that they are building a brand with every tweet they send. The tone, content, timing, opinions, multimedia and more that make up their tweets impact how their audience perceives them.

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How to Develop a Strong Visual Brand on Social Media

How to Develop a Strong Visual Brand on Social Media | Social Media Strategies | Scoop.it
Learn about the four key ingredients of social media success and how to implement them into your social strategy.
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Confirm, Observe, Adjust: How to audit your Twitter world an 1 hour or less

You need to know what works (and what doesn't) for your audience. This is my 1-hour Twitter audit.  I use it each week to find general trends, great Tweets and folks I need to follow.


by Ian Lurie @portentint

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Why you shouldn't 'be' on LinkedIn

Why you shouldn't 'be' on LinkedIn | Social Media Strategies | Scoop.it
A static presence on this increasingly dynamic professional network is a wasted opportunity. Reach out, show your expertise, and make significant contributions and connections.
Ivo Nový's insight:

If you want to be a better networker and make your social presence into a useful tool, stop looking at LinkedIn and start engaging with it. It is a business network. As with all networking, it requires consistent, conscientious effort.

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Using Social Media to Generate Sales Leads

Using Social Media to Generate Sales Leads | Social Media Strategies | Scoop.it

If you’re looking to generate sale leads successfully, you need to go where the people are.


With the average Facebook user spending 6.35 hours a month on the platform, and 260 million active users on Twitter, you cannot afford to avoid social media.

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Social Media Marketing: 12 Free Tools

Social Media Marketing: 12 Free Tools | Social Media Strategies | Scoop.it

there are a plethora of free tools designed to give your Facebook, Twitter, or LinkedIn account a little something extra. Here are 12 100% free social media tools that help manage, monitor, or develop content – in no particular order.




Via Kamal Bennani, oconnorandkelly, Martin (Marty) Smith
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Marianne Naughton's curator insight, October 4, 1:02 PM

Tools for social media

Robert M. Crawford's curator insight, October 5, 9:01 AM

Just what I need to assist my company's exposure as RMCO MUSIC is a varied entity that deals with many areas within the music business including all aspects of  music production such as songwriting/composing, producing, recording, & engineering, as a guitarist, arranger, & vocalist. Also working in music event management as a live sound engineer, stage manager, & consultant, 

Evelyne Phiane's curator insight, October 5, 12:02 PM

tools