In a world where social media rules, we have all become brands. Everything that we say and do on social channels ultimately tells others what we are all about. Consider social media activity the 2.0 version of nonverbal communication.
With more than 500 million tweets being sent on a typical day and 115 million active Twitter users every month, your tweets could easily be buried under the pile. So how can you make sure your account doesn’t go unnoticed? Here are 10 easy to follow tips to improve your Twitter engagement by getting more retweets and mentions.
Okay, so you’ve decided that this is the year you’re going to DOMINATE social media. You’re going to send out messages regularly, be active in your community, and create a pack of raving fans for your brand.
Image by √oхέƒx™ on Flickr How to stay on top of what your customers are saying about your business Target audience: Marketing professionals, SEO specialists, PR pros, analytics managers, brand managers, businesses, nonprofits, educators, Web...
If you’re using social media to push articles, press releases, or any other form of marketing, you need to pair those posts with images. Now more than ever, visual content can make or break your social marketing campaigns. Learning how to pair your campaign posts with the images that pop is vital.
Bringing a human touch to your Twitter will be appreciated by your followers and likely help you earn a broader social audience. Over-automating your Twitter presence Twitter-humanize-your-brandand spamming your followers in hopes of expanding your reach and influence is a major faux pas.
Do you want to use Twitter to promote your business? Are you looking for ways to build relationships that matter on Twitter? In this article, you'll discover how to build a strong Twitter community with influencers, which will benefit your business.
Ivo Nový's insight:
The quickest and easiest way to develop a relevant Twitter community that grows your company is to find connectors and build relationships with them.
People do business with people, not with technology. Whether you are a person or a brand, to truly build long-lasting personal relationship with another person or a brand advocate you need way more than just a couple of tweets and a LinkedIn connection request, you need face-to-face time.
The day is soon coming when using a desktop computer that resides in a large box and is attached to a bulky monitor will be the domain of specialists and the laggards of the technology adoption lifecycle--everyone else will use a smartphone and nothing else.
Google+ seems to be rolling out new features every week. With local listings, verified content and Google hangouts, businesses are constantly being handed new ways to leverage this huge social network to help them grow.
Social networking truly caters to local businesses, and it’s too big to ignore as a part of your social media strategy.
“The truth is, increasing a brand’s fan base via social media is just one benefit of many. Pinterest and Instagram are ideal for visual brands related to food, beauty, lifestyle, media and fashion — but both networks are still in their infancy in terms of being embraced by marketers. Those that aren’t expanding beyond the reach of Facebook and Twitter are missing out on some amazing opportunities. ”
By being very targeted you are more likely to have a targeted following. To be a good curator you need to pin a lot. When you pin a lot your pins come to the front page of the category pages and your own feed.
Is Google+ becoming the new 800 Pound Gorilla of Search engine optimization?
While there is still some debate regarding the degree of impact, it seems pretty clear that various signals Google Plus help with search engine optimization. In fact, Authorship almost certaintly has an impact on rankings and has an undeniable impact on search results pages.