www.Facebook.com....
Follow
Find
76 views | +0 today
 
Rescooped by Retro Social Media from visualizing social media
onto www.Facebook.com.Retro.Social.Media
Scoop.it!

Social Influencers: Digital Marketing’s Most Overlooked Resource

Social Influencers:  Digital Marketing’s Most Overlooked Resource | www.Facebook.com.Retro.Social.Media | Scoop.it

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.

 

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.


Via Lauren Moss
Retro Social Media's insight:

Great read..

more...
AndySernovitz's curator insight, May 3, 2013 5:36 AM

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.

Athena Catedral's curator insight, May 16, 2013 5:58 AM

It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy

gillkelley's curator insight, May 31, 2013 4:09 AM

Some useful stats here!

www.Facebook.com.Retro.Social.Media
Our passion is all things Social and if Media is involved then that's even better!
Your new post is loading...
Your new post is loading...
Scooped by Retro Social Media
Scoop.it!

Want Social to Boost Sales? Be Prepared to Spend the Necessary ...

Want Social to Boost Sales? Be Prepared to Spend the Necessary ... | www.Facebook.com.Retro.Social.Media | Scoop.it
The top benefits of social media marketing are increased exposure (89%) and increased traffic (75%), finds Social Media Examiner in its annual "Social Media Marketing.
more...
No comment yet.
Rescooped by Retro Social Media from The Marketing Technology Alert
Scoop.it!

Infographic: The Challenge Of Email Success In A Fragmented Mobile World - Email Monks

Infographic: The Challenge Of Email Success In A Fragmented Mobile World - Email Monks | www.Facebook.com.Retro.Social.Media | Scoop.it
Soon, nearly half of all emails will be consumed on mobile devices, where the methods used to read them are widely varied.

Via iNeoMarketing
more...
iNeoMarketing's curator insight, May 15, 2013 7:45 AM
  • See the article at marketingland.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
Rescooped by Retro Social Media from visualizing social media
Scoop.it!

The Irresistible Rise Of Google Plus (Infographic)

The Irresistible Rise Of Google Plus (Infographic) | www.Facebook.com.Retro.Social.Media | Scoop.it

Google Plus is quickly becoming a front runner in the social networking world – for those using it, the rewards can be very beneficial for numerous reasons, including SEO.


This week, following a recent video post about Google+, we have created an infographic on the increase in popularity of Google Plus and how implementing Google Authorship can affect your business.


Via Lauren Moss
more...
Mike Ellsworth's comment, April 15, 2013 11:13 AM
VL, thanks for the reScoop! Were your surprised by these stats?
Celeste G. Box (@mcgbox)'s comment, April 15, 2013 11:18 AM
I did, Mike... is very high for that period of time.
Anthony Burke's comment, April 15, 2013 11:19 AM
not really, there is a lot of conflicting stats out there
Rescooped by Retro Social Media from visualizing social media
Scoop.it!

Social Influencers: Digital Marketing’s Most Overlooked Resource

Social Influencers:  Digital Marketing’s Most Overlooked Resource | www.Facebook.com.Retro.Social.Media | Scoop.it

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.

 

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.


Via Lauren Moss
Retro Social Media's insight:

Great read..

more...
AndySernovitz's curator insight, May 3, 2013 5:36 AM

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.

Athena Catedral's curator insight, May 16, 2013 5:58 AM

It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy

gillkelley's curator insight, May 31, 2013 4:09 AM

Some useful stats here!

Rescooped by Retro Social Media from visualizing social media
Scoop.it!

Why Is Facebook Blue? The Science Behind Colors In Marketing

Why Is Facebook Blue? The Science Behind Colors In Marketing | www.Facebook.com.Retro.Social.Media | Scoop.it

There are some amazing examples of how colors actually affect our purchasing decisions. After all, sight is the strongest developed sense in most human beings. It’s only natural that 90% of an assessment for trying out a product is made by color alone.


So how do colors really affect us, and what is the science of colors in marketing, really? As we strive to make improvements to online products, studying this phenomenon is key. Find some of the latest, most interesting research on the subject at the article link...


Via Lauren Moss
Retro Social Media's insight:

This article is very interesting...

more...
Ellen Diane's comment, May 29, 2013 8:48 AM
I don't know Ken- Colour is very powerful- you should research it;)
Ellen Diane's comment, May 29, 2013 8:48 AM
I don't know Ken- Colour is very powerful- you should research it;)
sistema italia srl's curator insight, May 29, 2013 10:41 AM

La Strategia di Marketing guarda anche al Colore. Qual'è quello che si abbina meglio al vostro business? scegliamolo insieme :-)

Scooped by Retro Social Media
Scoop.it!

Beyond Social Media: The Emergence Of Human Media - Social Barrel - Social Barrel

Beyond Social Media: The Emergence Of Human Media - Social Barrel - Social Barrel | www.Facebook.com.Retro.Social.Media | Scoop.it
Beyond Social Media: The Emergence Of Human Media - Social Barrel
Social Barrel
Human Media is, according to this infographic from Veterans United, is the evolution of interaction on social media.
more...
No comment yet.
Rescooped by Retro Social Media from Internet, Tecnología, Web
Scoop.it!

Social Sharing Tools That Integrate FB, Twitter, LinkedIN and Google+

Social Sharing Tools That Integrate FB, Twitter, LinkedIN and Google+ | www.Facebook.com.Retro.Social.Media | Scoop.it

Twitter, Facebook, LinkedIn can be found in the majority of social media management apps. It is with Google+ that things get a little bit more complicated: very few social media tools support it due to some technical challenges.

 

However, most social media managers would prefer a solution that would allow them posting to all social networks in one place, Google+ including.

 

In this post, you’ll find reference to all tools that are to date integrated with Google+.

 

We’ll bring small business editions to a special focus and review social tools that (1) support Google+ and (2) the ones you can use for free or under $10 a month.


Via Martin Gysler, Robin Good, Julian Magnone
more...
Josie's comment, May 3, 2013 8:00 AM
Thank You Martin. Yes, Hootsuite and other similar sites truly lower the barriers of entry into biz. Very Good strategy I may add.
Rescooped by Retro Social Media from SOCIAL MEDIA, what we think about!
Scoop.it!

The Failure Of Social Media

The Failure Of Social Media | www.Facebook.com.Retro.Social.Media | Scoop.it

Social Media doesn't work for the vast majority of small businesses.

That was the main message in the USA Today article titled, Study: Social media a bust for small businesses, published on April 17th, 2013. From the news item:"About 61% of small businesses don't see any return on investment on their social-media activities, according to a survey released Tuesday from Manta, a social network for small businesses. Yet, almost 50% say they've increased their time spent on social media, and only 7% have decreased their time. What businesses are trying to get out of social media: 36% said their goal was to acquire and engage new customers, 19% said to gain leads and referrals, and 17% said to boost awareness. Facebook was most cited as the hardest to maintain social-media platform, according to the survey." There is a big lesson in this data...

 

What you want from social media may be very different from what it is.


Via Martin Gysler
more...
Martin Gysler's comment, April 22, 2013 10:25 AM
Indeed Retro Social Media, but it's seems to be reality.
GetRaasta's curator insight, April 23, 2013 9:00 AM

Social Media is it worth your marketing efforts/time or still the traditional methods superseed the SM? It's truely stated as a matter of one's choice, totally agree!!

Angelica Laurencon's comment, May 22, 2013 4:08 PM
Failure of Social Media as another marketing & PR channel, yes, but still very efficient for SMB in the new business of kindness.
Scooped by Retro Social Media
Scoop.it!

Interesting Facts on Social Media | SEO Desk

Interesting Facts on Social Media | SEO Desk | www.Facebook.com.Retro.Social.Media | Scoop.it
Social media play very important role for promotion of business. The close relationship between the workplace and social media is analyzed below.
more...
No comment yet.
Scooped by Retro Social Media
Scoop.it!

Funny Social Media Facts to Make You Smile for the Holidays | The Social Media Incubator™

Funny Social Media Facts to Make You Smile for the Holidays | The Social Media Incubator™ | www.Facebook.com.Retro.Social.Media | Scoop.it
Here's a few interesting quotes and facts about social media to brighten up your holidays and give you a little cheer (or chuckle)!
more...
No comment yet.
Scooped by Retro Social Media
Scoop.it!

Infographic: What You Need to Know About Social Media - Mobile Marketing Watch

Infographic: What You Need to Know About Social Media - Mobile Marketing Watch | www.Facebook.com.Retro.Social.Media | Scoop.it
Mobile Marketing Watch
Infographic: What You Need to Know About Social Media
Mobile Marketing Watch
The advent of social networking over the past decade has profoundly changed how we connect, interact, and engage with one another.
more...
No comment yet.
Rescooped by Retro Social Media from Social MEdia Bytes
Scoop.it!

Top 5 Fascinating Facts on the Social Media Landscape of the Middle East - Synthesio

Top 5 Fascinating Facts on the Social Media Landscape of the Middle East - Synthesio | www.Facebook.com.Retro.Social.Media | Scoop.it

Via social4ce
more...
social4ce's curator insight, April 16, 2013 3:50 AM

TRUE: The Middle East is still at the very first stage of listening. Brands and governments are mostly focused on listening to control conversations rather than to improve the customer experience

Retro Social Media's comment, April 17, 2013 9:26 AM
All things start with a single step. Good point.
Rescooped by Retro Social Media from Business in a Social Media World
Scoop.it!

5 great articles you may have missed (April 8-15, 2013)

5 great articles you may have missed (April 8-15, 2013) | www.Facebook.com.Retro.Social.Media | Scoop.it
Every week, I share my favorite social media articles from around the blogosphere on Creative Ramblings. Here is my list for April 8-14, 2013: 5 great articles you may have missed (April 8-14, 2013...

Via Cendrine Marrouat - SocialMediaSlant.com
more...
Cendrine Marrouat - SocialMediaSlant.com's comment, April 16, 2013 1:48 PM
Thanks!
Retro Social Media's comment, April 17, 2013 9:25 AM
We look forward to your next batch of Articles..
Cendrine Marrouat - SocialMediaSlant.com's comment, April 17, 2013 3:00 PM
Thank you! You should subscribe to my blog to get them in your Inbox every Monday. :-)
Scooped by Retro Social Media
Scoop.it!

Utilizing Social Media to Land Your Dream Job - Huffington Post (blog)

Utilizing Social Media to Land Your Dream Job - Huffington Post (blog) | www.Facebook.com.Retro.Social.Media | Scoop.it
Utilizing Social Media to Land Your Dream Job Huffington Post (blog) Now that you understand why utilizing social media is necessary to land your dream job, I'll share five actions you can take now to increase your chances of reaching your job...
more...
No comment yet.
Rescooped by Retro Social Media from visualizing social media
Scoop.it!

INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | www.Facebook.com.Retro.Social.Media | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...


The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?

 

Of the online adults surveyed at the end of 2012:

67% use Facebook20% use LinkedIn16% use Twitter15% use Pinterest13% use Instagram6% use Tumblr 

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.

 


Via Lauren Moss
Retro Social Media's insight:

Only 16% use Twitter - wow!

more...
Michelle Gilstrap's curator insight, April 13, 2013 10:34 AM

Knowing who uses what form of social media can help you determine what you want to use for your business use. Be sure and check out this great resource.

Ruby's curator insight, April 16, 2013 3:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 5:16 PM
Thanks for the constructive comments, they are very appropriate.
Rescooped by Retro Social Media from visualizing social media
Scoop.it!

Is Your Business Monitoring What Matters On Social Media? [INFOGRAPHIC]

Is Your Business Monitoring What Matters On Social Media? [INFOGRAPHIC] | www.Facebook.com.Retro.Social.Media | Scoop.it

A recent study revealed that almost half of companies are not monitoring their online social media communities.


More than one-third said that they only measure Likes, comments and interactions on Facebook, with fewer than one in four actively measuring the ROI of their social media campaigns.

Social media affects your bottom line; brands that are proactively using these tools see numerous benefits. And for those that aren’t, the absence of social media can also impact their bottom lines, albeit in a very different way.

This infographic takes a closer look at why the shift to in-depth social media monitoring is critical for the modern business.


Via Lauren Moss
more...
Irvin Banut's comment, April 19, 2013 3:49 PM
Thank you so much Martin for this valuable insight. I will definitely check out Google+ as well.
Karl Wabst's curator insight, April 21, 2013 3:32 PM

The recent SEC ruling on Regulation FD may bring more attention to social media monitoring. http://sco.lt/5GMM1x

Drew Hodges's curator insight, February 19, 5:58 PM

This article looks at how we have almost become lazy with our sampling methods. For example when we look up keyword searches like a brand name, it is more effective to look at the whole conversation. Another common metric we use is using sample sets of data, although there is so much data it would be impossible to look at every single piece of data, it is important to set a sample size big enough so that the data has minimal outliers. For example a sample size of 10 might give you a totally different picture than a sample size of 100. 

Rescooped by Retro Social Media from visualizing social media
Scoop.it!

Strategy of Social Media Marketing Infographic

Strategy of Social Media Marketing Infographic | www.Facebook.com.Retro.Social.Media | Scoop.it

We all know that marketing strategy is a very important part of any company growth because only great marketing strategy and team can fly the company in the sky.


This infographic of social media marketing will help  to understand the latest social media marketing strategy. Check out the Infographic and share which social media marketing strategy you use the most for your project at the article link.


Via Lauren Moss
Retro Social Media's insight:

Genius...

more...
Deelan Patel's comment, May 9, 2013 4:10 PM
spot on, having a strategy and plan inplace is vital for any business. plans and strategies which are able to change on the fly and prehaps the best out there. this gives the business multiple ways to think ad creat brand awarness.
Enoxh's comment, May 9, 2013 4:12 PM
A media plan is just as important as a business plan! I'm always surprised how many businesses operate without a written business plan, same for media, it makes a huge difference!
Shiv Batta's comment, May 9, 2013 10:47 PM
It has become clear that social media is turning into quite the process. It’s becoming more and more important, so many different tools and advice columns keep popping up to help businesses and individuals stay organized and successful when it comes to this newer marketing effort. This has caused many companies to create a full-time social media position for experts to help manage the many social accounts, follow analytics, get creative with engagement, etc. It takes a lot of time and effort, but the payoff is only increasing as social involvement increase.
Scooped by Retro Social Media
Scoop.it!

Has social media redefined objectivity? - Journalism.co.uk (press release)

Has social media redefined objectivity? - Journalism.co.uk (press release) | www.Facebook.com.Retro.Social.Media | Scoop.it
Has social media redefined objectivity?
Journalism.co.uk (press release)
During the early 1900s, journalists narrowly viewed objectivity as facts without interpretation or opinion.
Retro Social Media's insight:

Thoughts??

more...
No comment yet.
Rescooped by Retro Social Media from Business in a Social Media World
Scoop.it!

Top 25 Social Media Management Tools for 2013

Top 25 Social Media Management Tools for 2013 | www.Facebook.com.Retro.Social.Media | Scoop.it
» Top 25 Social Media Management Tools for 2013 | Professional Website Design

Via Cendrine Marrouat - SocialMediaSlant.com
more...
Retro Social Media's comment, April 22, 2013 9:38 AM
Love this post :)
Beth Wood's curator insight, April 22, 2013 11:00 AM

Glad to see that more of these tools are incorporating Pinterest. And that we have so many options open to us! I am a believer in SproutSocial, which ranked this year (easy to read analtyics, nice reporting features, saves me much time scheduling tweets and posts) - but still waiting for them to incorporate Pinterest and work out a few kinks.

Paula Correia's curator insight, April 28, 2013 7:02 AM

Lista com as 25 principais ferramentas de gestão de médias sociais que inclui  benefícios, despesas básicas e redes que gerem..

Scooped by Retro Social Media
Scoop.it!

Twitter / firstworldfacts: Cool Facts about social media: ...

Twitter / firstworldfacts: Cool Facts about social media: ... | www.Facebook.com.Retro.Social.Media | Scoop.it
RT @firstworldfacts: Cool Facts about social media: http://t.co/mtbSZ29BmG
more...
No comment yet.
Scooped by Retro Social Media
Scoop.it!

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy - Search Engine Journal

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy - Search Engine Journal | www.Facebook.com.Retro.Social.Media | Scoop.it
3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy
Search Engine Journal
Statistics show that promotional gifts can in fact deliver a higher or equal ROI than most other forms of advertising.
more...
No comment yet.
Scooped by Retro Social Media
Scoop.it!

21 Amazing Social Media Stats, Facts & Figures (Infograph) | Blog Engage Blog Traffic

21 Amazing Social Media Stats, Facts & Figures (Infograph) | Blog Engage Blog Traffic | www.Facebook.com.Retro.Social.Media | Scoop.it
Social media makes the world one place. It’s a medium that’s exponentially used by more and more people. But what are the social media stats and figures?
more...
No comment yet.
Rescooped by Retro Social Media from visualizing social media
Scoop.it!

Is Your Business Monitoring What Matters On Social Media? [INFOGRAPHIC]

Is Your Business Monitoring What Matters On Social Media? [INFOGRAPHIC] | www.Facebook.com.Retro.Social.Media | Scoop.it

A recent study revealed that almost half of companies are not monitoring their online social media communities.

 

More than one-third said that they only measure Likes, comments and interactions on Facebook, with fewer than one in four actively measuring the ROI of their social media campaigns.

Social media affects your bottom line; brands that are proactively using these tools see numerous benefits. And for those that aren’t, the absence of social media can also impact their bottom lines, albeit in a very different way.

This infographic takes a closer look at why the shift to in-depth social media monitoring is critical for the modern business.


Via Lauren Moss
more...
Irvin Banut's comment, April 19, 2013 3:49 PM
Thank you so much Martin for this valuable insight. I will definitely check out Google+ as well.
Karl Wabst's curator insight, April 21, 2013 3:32 PM

The recent SEC ruling on Regulation FD may bring more attention to social media monitoring. http://sco.lt/5GMM1x

Drew Hodges's curator insight, February 19, 5:58 PM

This article looks at how we have almost become lazy with our sampling methods. For example when we look up keyword searches like a brand name, it is more effective to look at the whole conversation. Another common metric we use is using sample sets of data, although there is so much data it would be impossible to look at every single piece of data, it is important to set a sample size big enough so that the data has minimal outliers. For example a sample size of 10 might give you a totally different picture than a sample size of 100.