Social Media Strategy for B2B
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B2B fails on customer experience - Warc

B2B fails on customer experience - Warc | Social Media Strategy for B2B | Scoop.it
B2B fails on customer experience
Warc
NEW YORK: Most business-to-business (B2B) organisations are spending more on initiatives to improve their customers' experience, but few are getting a return on those investments, according to new research.
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Back to basics: why Twitter still makes sense for SMEs and B2B brands - The Guardian (blog)

Back to basics: why Twitter still makes sense for SMEs and B2B brands - The Guardian (blog) | Social Media Strategy for B2B | Scoop.it
The Guardian (blog)
Back to basics: why Twitter still makes sense for SMEs and B2B brands
The Guardian (blog)
Twitter is still an important channel for small businesses and B2B brands, says Jess Collins.
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