When Twitter recently made its highly anticipated debut as a publicly traded company, the micro-blogging website boasted a 72% first-day gain that pushed its value up to $25 billion. The initial success of Twitter’s IPO provoked a buzz among journalists, industry analysts and the general public about how the company will deploy its new capital.
The seven-year-old company currently has 230 million users around the globe, and predictions about how it will continue to fuel its growth have been all across the board. One particularly interesting factor in determining its direction is seeing how it compares to competitors in the mobile application space, which is an increasingly competitive landscape.
Via Brian Yanish - MarketingHits.com