Social media strategy
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10 Twitter Mistakes You Also Make in Real Life [INFOCOMIC]

10 Twitter Mistakes You Also Make in Real Life [INFOCOMIC] | Social media strategy | Scoop.it
We tend to get so wrapped up in what we do, consumed by our love for social media, that the mistakes we make on Twitter can carry over to our real lives. You don't believe that Twitter has much to do with your own life?

Via Carla Gentry CSPO
LyndalCairns.com's insight:

*gigglefit*

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Carla Gentry CSPO's curator insight, July 8, 2013 9:06 AM

Nobody likes a loudmouth. If you find yourself tweeting every few minutes, you probably need to slow it down. Are you tweeting anything interesting or relevant anyways? As in the outside world, if mid-sentence you realize you're the only one whose said anything for a while, it might be time to give it a rest.

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The Other 21st Century Skills

The Other 21st Century Skills | Social media strategy | Scoop.it
Many have attempted to identify the skills important for a learner today in this era of the 21st century (I know it is an overused phrase).  I have an affinity towards the skills identified by Tony...

Via Dennis T OConnor
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Nancy Jones's comment, July 7, 2013 2:32 PM
Love this. It is not about machines, but human qualities
Sancera's curator insight, July 9, 2013 9:55 PM

Easy to grasp the graphic ideas

Suzanne Smith's curator insight, July 12, 2013 3:46 PM

Let's hear it for grit, empathy and initiative!

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Social Media Law in 2013: Even Bigger!

Social Media Law in 2013: Even Bigger! | Social media strategy | Scoop.it
Photo Courtesy of Woodspin I love social media law, so I made a point of following the high-profile, Twitter-related legal disputes of both 2011 and 2012.
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How to Optimize Your Facebook Page for Facebook Graph Search | Social Media Examiner

How to Optimize Your Facebook Page for Facebook Graph Search | Social Media Examiner | Social media strategy | Scoop.it
Facebook Graph Search: learn how to increase your exposure and prepare your Page so that it comes up more often in Facebook searches.

Via Martin Hombre Hormiga
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Social media stokes workplace privacy fears | HRreview

Social media stokes workplace privacy fears | HRreview | Social media strategy | Scoop.it
More than half of adults (53 per cent) that participated in our survey believe privacy in the workplace has been eroded with the proliferation of social media, (From HR Review: Social media stokes workplace privacy fears
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Can’t Make a Trade Show? 5 Ways to Attend Through Social Media

Can’t Make a Trade Show? 5 Ways to Attend Through Social Media | Social media strategy | Scoop.it
Can't attend an upcoming trade show because it's too far away, you don't have the money or can't find a babysitter? With the right social media accounts, you do (Can't Make a Trade Show?

Via Rami Kantari
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Randi Thompson's curator insight, January 10, 2013 9:53 AM

It's true!  Now you can attend many events online!  What an exciting time we live in.

Sheri Gauthier's curator insight, January 15, 2013 11:31 AM

Trade show idea - what do you think?

Remi Vee's curator insight, January 16, 2013 9:03 AM

 Can't attend an upcoming trade show because it's too far away, you don't have the money or can't find a babysitter? With the right social media accounts, you do (Can't Make a Trade Show?

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Facebook yanks Instagram usage data from public view

Facebook yanks Instagram usage data from public view | Social media strategy | Scoop.it
The social network now no longer reveals standalone data for its photo-sharing service, just weeks after a flap over whether those numbers showed a major loss of Instagram users. Read this article by Lance Whitney on CNET News.

Via Carla Gentry CSPO
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Carla Gentry CSPO's curator insight, January 14, 2013 5:03 PM

As an example cited by TechCrunch, Instagram showed 45.8 million monthly active users on January 7 as measured by Facebook logins. That number was zero as of yesterday.

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Could Social Media Be Killing SEO?

Could Social Media Be Killing SEO? | Social media strategy | Scoop.it

That’s a scary thought isn’t it? Anyone who monitors or works first-hand with their brand’s SEO might have to stop and take a step back to consider this question: How does social media really impact SEO, and search results in general?

 

While social media and the data that comes from its use (social signals) are important, they are not direct threats to SEO. In all actuality they enhance SEO by coming in as more of a player on the internet / content marketing side of things.

 

Find Out More: http://www.business2community.com/seo/could-social-media-be-killing-seo-0352298


Via Antonino Militello
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RAISE UP Consulting's comment, December 14, 2012 6:51 AM
No way...
Rebel Dekadance 's comment, December 14, 2012 8:27 AM
Haha...That's exactly what I thought...but I realized they wrote that Headline just to attract views because people would obviously be against it, but right away in the article they begin proving how it is wrong. Well played on the writers part using the headline as bait however...haha
Bill Chen's comment, December 22, 2012 9:16 AM
http://www.storemoncleroutlet.org/
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What your face is advertising on Facebook

What your face is advertising on Facebook | Social media strategy | Scoop.it

Facebook is phasing in advertisements for sponsored content that are attached to what looks like recommendations from your friends. But often, they have never seen the content they are endorsing.

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Starting from scratch | Trampoline blog

Starting from scratch | Trampoline blog | Social media strategy | Scoop.it

Ever built a website from scratch? I had not either before now. Here's what I learnt.

 

 

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Transforming Social Media Data into Predictive Analytics

Consider it the next frontier in social media marketing: While some companies fine-tune their ability to monitor social media networks, others are going one step further, fusing social media data with predictive processes. Interesting references to @WalMartLabs and others (retail).


Via Michelle Corsano
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Get Your Emails Shared (infographic)

Get Your Emails Shared (infographic) | Social media strategy | Scoop.it

Why and how to encourage your email subscribers to share your updates - infographic.

 

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The Social Media Marketing Blog: Why Talking Will Always Beat Shouting in Social Media

There's been a lot of debate on the value of social media. After all, it's easy to argue about the potential of social media as a powerful sales channel.

Via Deborah Spector
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Hilariously Bad Ads That Were Rejected - DesignTAXI.com

Hilariously Bad Ads That Were Rejected - DesignTAXI.com | Social media strategy | Scoop.it
Hilariously Bad Ads That Were Rejected - DesignTAXI.com

Via #BBBundyBlog #NOMORELIES Tom Woods #Activist Award #Scoopiteer >20,000 Sources >250K Connections http://goo.gl/ruHO3Q, Brian Fitzgerald
LyndalCairns.com's insight:

"Prices lower than your self esteem" - love it!

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Brand Profile: Red Bull’s Cross-Channel Success | Simply Measured

Brand Profile: Red Bull’s Cross-Channel Success | Simply Measured | Social media strategy | Scoop.it
Red Bull has built their brand using social media, and been extremely successful at engaging social audiences across all the major networks.
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The Art of Listening “Completely” to Social Data « A Smarter Planet ...

The Art of Listening “Completely” to Social Data « A Smarter Planet ... | Social media strategy | Scoop.it
By Erick Brethenoux CMOs would do well to heed Ernest Hemingway's time-tested advice: When people talk, listen completely. For some time, brand.
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Facebook’s Graph Search and Google+ : Who Will Win the Fight for Social AND Search?

Facebook’s Graph Search and Google+ : Who Will Win the Fight for Social AND Search? | Social media strategy | Scoop.it

Facebook is becoming more search oriented with the announcement of the Facebook Graph (currently in Beta testing), and Google is becoming more socially oriented as Google+ begins to have more and more of an influence of individual search results.

 

Although Facebook is coming from the very “social” end of the things and Google is coming from the very “search” end of things, it is clear that both are coming closer and closer together in what looks like one common goal—creating something that dominates both search AND social.


Read More: http://www.searchenginejournal.com/facebooks-graph-search-and-google-for-social-does-one-have-to-prevail/59558/

 


Via Antonino Militello, Deborah Spector
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Torus Digital Marketing's curator insight, February 27, 2013 11:21 AM

Let's hope Google+ start allowing easier ways to curate to their platform. That would certainly help. If they did I would probably drop much of what I do with facebook. Facebook is too restricting both personally and for businesses. Reaching out on facebook will cause you difficulties with their policies.

Ari Meier's curator insight, February 28, 2013 1:04 AM

In a few years, as Google and Facebook encroach more into each others' territories; Google buys Facebook and shuts it down.

Gareth Harris's curator insight, February 28, 2013 5:50 AM

I'm currently use facebook and Google+ and it will be interesting to see what happens over the coming months. Do you have any thoughts on what might happen?

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Old vs. New Search Engine Optimization

Old vs. New Search Engine Optimization | Social media strategy | Scoop.it

Has SEO really changed?

 

"I recently re-read this great quote from a book entitled “Algorithms in a Nutshell.” To summarize, the authors wrote:

 

“… A good way to solve problems is to start with the big picture… [because if you don’t understand the big picture] you may solve the wrong problem, or might not explore other—possibly better—answers.”

 

I thought that idea neatly summarized the perceived battle between “new” SEO and “old” SEO. Search optimization professionals should know and understand the big picture before they define and tout the “new” SEO.

 

Instead of focusing on flavor-of-the-month/day/year optimization tactics, what are the big-picture items SEO professionals should always keep in mind?

 

Does each flavor-of-the-month tactic support the big picture… or is it merely a flavor-of-the-month tactic that can largely be ignored or discounted"?

 

Read More: http://searchengineland.com/seo-smackdown-round-2-old-vs-new-search-engine-optimization-145825


Via Antonino Militello
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Nacho Vega's curator insight, February 4, 2013 4:47 AM
Link Development + Social Media = Validation
E-Strands Ltd's curator insight, February 4, 2013 10:27 AM

“… A good way to solve problems is to start with the big picture… [because if you don’t understand the big picture] you may solve the wrong problem, or might not explore other—possibly better—answers.”

Caterin Victor's curator insight, February 4, 2013 7:34 PM

  New  Time, New  Life, new,new....optimization,.....the  future!!!!

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The 20 Best Marketing Infographics of 2012

The 20 Best Marketing Infographics of 2012 | Social media strategy | Scoop.it

Compelling imagery and visual design ruled marketing in 2012. Never before have pictures and images been so important for igniting engagement in your social media, email, and content marketing campaigns/strategies.

 

With that, the popularity of infographics (information graphics) has also taken the marketing world by storm, and it’s easy to [literally] see why. Infographics are chock full of interesting stats, actionable items and a plethora of knowledge all wrapped up in a pretty package that’s ridiculously easy to share – A marketers dream!

Let’s take a look at 20 of the best marketing infographics of 2012...


Via Lauren Moss
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Philippe Trebaul's curator insight, March 2, 2013 6:13 AM
Les 20 meilleures Infographies marketing de 2012.

"Compelling imagery and visual design ruled marketing in 2012. Never before have pictures and images been so important for igniting engagement in your social media, email, and content marketing campaigns/strategies.


With that, the popularity of infographics (information graphics) has also taken the marketing world by storm, and it’s easy to [literally] see why. Infographics are chock full of interesting stats, actionable items and a plethora of knowledge all wrapped up in a pretty package that’s ridiculously easy to share – A marketers dream!

Let’s take a look at 20 of the best marketing infographics of 2012"...


The 20 Best Marketing Infographics of 2012 via @MYDstudio http://sco.lt/...



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101 Social Media Marketing Resources – 2012 Edition | Heidi Cohen

101 Social Media Marketing Resources – 2012 Edition | Heidi Cohen | Social media strategy | Scoop.it
Here’s a monster list of 101 social media marketing resources (the 2012 edition) to help expand your knowledge of this ever-changing ecosystem.

Via geoffrey sharp
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How to lose your volunteers

How to lose your volunteers | Social media strategy | Scoop.it

Good volunteers are worth hundreds of thousands of dollars, are your greatest advocates and happy volunteers often also donate! So why do nonprofits make such a hash of it?

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What Makes a Blogger Credible?

What Makes a Blogger Credible? | Social media strategy | Scoop.it

Great info to help your nonprofit understand and improve credability.


Via Ash Shepherd
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Digging Into Social Analytics with Google Analytics

Digging Into Social Analytics with Google Analytics | Social media strategy | Scoop.it
With the growing popularity of social media marketing, many companies have a desire to learn more about what social media properties are performing the best, and which social media interactions are getting the most results for the company..

Via Peter Rees
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LyndalCairns.com | Facebook

LyndalCairns.com | Facebook | Social media strategy | Scoop.it

LyndalCairns.com is a social media and digital journalism website by San Francisco-based digital strategist Lyndal Cairns.

It is also home to the Trampoline blog about social media trends, journalism ethics, linguistics and popular culture.

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Nonprofits, open your ears

Nonprofits, open your ears | Social media strategy | Scoop.it

Online surveys glean rich data for nonprofits - so why are only a quarter of us using them?

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